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Why Your Startup Needs a Sales Methodology

Both Sides of the Table

Like most startup entrepreneurs, when I began my first company in 1999 I had no formal sales experience. And when you achieve product / market fit your company often ramps revenue very fast and you need to build an organization to address it from demand generation (aka marketing) to sales discovery to implementation and after-sales support.

Sales 393
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Why buy IT? Why buy MINE? Why buy NOW?

Berkonomics

These are so succinct, so well defined, so precise that everyone in sales and everyone involved in marketing must be able to answer these three questions without pause, and convincingly. It would pay you to work over this set of questions in a special session with sales, marketing and senior management in the room at once.

Sales 226
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Why buy IT? Why buy MINE? Why buy NOW?

Berkonomics

These are so succinct, so well defined, so precise that everyone in sales and everyone involved in marketing must be able to answer these three questions without pause, and convincingly. It would pay you to work over this set of questions in a special session with sales, marketing and senior management in the room at once.

Sales 222
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10 Questions To Lead You To Timely Successful Change

Startup Professionals Musings

I see entrepreneurs every day who are trying to change the world with a new idea, and startups that are trying to survive their hyper-growth phase by changing processes to meet demand. Just because Google sales hit $1.5 It’s important to separate optimism and dreams from market realities. How do I avoid scope creep?

Startup 155
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Transportation Weekly: Uber’s spending habits, Tesla Model Y, scooters and AVs in Austin

TechCrunch LA

The framework of the agreement is expected to include VW making an investment into Ford-backed autonomous vehicle startup Argo AI. Freight railroad owner Genesee & Wyoming is considering a sale of all or part of itself, Bloomberg reported. The city recently launched a one-year dockless on-demand personal mobility program.

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Understanding How The Innovator’s Dilemma Affects You

Both Sides of the Table

The framework of his book has profoundly altered how I think about the technology market and affects how I thought about building my businesses and how I think about investing in venture capital. This is important because the customers they serve (the red line) demand a product that meets their complex requirements.

Startup 376
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Answer These Ten Key Questions To Beat Competitors

Startup Professionals Musings

I see entrepreneurs every day who are trying to change the world with a new idea, and startups that are trying to survive their hyper-growth phase by changing processes to meet demand. Just because Google sales hit $1.5 It’s important to separate optimism and dreams from market realities. How do I avoid scope creep?

Startup 108