Remove Demand Remove Funding Remove SEM
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Announcing a Deal I’ve Wanted to Talk About for a Year

Both Sides of the Table

We generally have a policy to only fund entrepreneurs once the first version of a product has shipped or it near to shipping. So I asked Ethan to build his product first and then we would fund. I asked him if he would consider raising $3m in stead and we would put up most of the funds. We like to be able to see the concept.

CTO Coach 360
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Your Product Needs to be 10x Better than the Competition to Win. Here’s Why:

Both Sides of the Table

Not because they didn’t want to do Pay-per-click (they are huge buyers of SEM) but because they didn’t want other people to know what they paid for clicks! And when I say this I don’t mean they funded billion dollar companies – they literally created them. Shopping.com. The Wedding Channel.

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How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

You may have paid marketing: SEM, Social Media Ads, Banner Ads, email lists, etc. SEO doesn’t just happen – it requires a content strategy, inbound links, relevancy, keyword strategies, etc. And influencers may help once or twice but ultimately nothing is free. Then you need to understand the economic benefit to the user.

Startup 278
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I Haven’t Seen A Startup Yet Thrive Without Marketing

Startup Professionals Musings

People are more demanding and have more choices than ever before. This means spending more money on search marketing (SEM) to make it look like the buzz is working. It’s harder than it looks to exploit people’s propensity to share humorous, enjoyable or useful information - jokes, special offers, and games. Seed viral activity.

Marketing 139
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Viral Marketing And Word-of-Mouth Require Investment

Startup Professionals Musings

People are more demanding and have more choices than ever before. This means spending more money on search marketing (SEM) to make it look like the buzz is working. It’s harder than it looks to exploit people’s propensity to share humorous, enjoyable or useful information - jokes, special offers, and games. Seed viral activity.

Marketing 107
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Many Entrepreneurs Believe Viral Marketing is Free

Startup Professionals Musings

People are more demanding and have more choices than ever before. This means spending more money on search marketing (SEM) to make it look like the buzz is working. It’s harder than it looks to exploit people’s propensity to share humorous, enjoyable or useful information - jokes, special offers, and games. Seed viral activity.

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Startup Viral Marketing Costs Real Money These Days

Startup Professionals Musings

People are more demanding and have more choices than ever before. This means spending more money on search marketing (SEM) to make it look like the buzz is working. It’s harder than it looks to exploit people’s propensity to share humorous, enjoyable or useful information - jokes, special offers, and games. Seed viral activity.