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Take only “smart money” investments

Berkonomics

We have previously made the case that professional investors demand more in the form of restrictive covenants and lower valuations. Often, that money is worth more than the cash invested, because the investors who often become members of the board bring a wealth of experience, insight, relationships and deeper pockets to the table.

Invest 296
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6 Metrics On How Well Your Business Is Driving Demand

Startup Professionals Musings

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. The fuel for any good demand generation program is relevant, buyer-centric content. Demand generation revenue performance.

Metrics 102
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Netflix employees stage a trans solidarity walkout, pose list of demands

TechCrunch LA

They want Netflix to address a list of demands in the categories of content investment, employee relations and safety, and harm reduction. When asked in an interview with the Hollywood Reporter , co-CEO Ted Sarandos didn’t say whether he would meet the group’s demands. brb walking out. brb walking out.

Netflix 300
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6 Keys To Measuring Return On Investment In Marketing

Startup Professionals Musings

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. The fuel for any good demand generation program is relevant, buyer-centric content. Demand generation revenue performance.

Marketing 174
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Bird Plans To Invest $150M In Europe

socalTECH

Santa Monica-based on-demand electric scooter provider Bird says it is planning a major investment in Europe, saying it will invest $150M in the continent in 2021. Bird said the investment is part of an effort to support European cities as they reopen and recover.

Invest 113
article thumbnail

Take only “smart money” investments

Berkonomics

We have previously made the case that professional investors demand more in the form of restrictive covenants and lower valuations. Often, that money is worth more than the cash invested, because the investors who often become members of the board, bring a wealth of experience, insight, relationships and deeper pockets to the table.

Invest 243
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Massage-on-demand company, Soothe, raises $31 million

TechCrunch LA

The massage-on-demand service Soothe seems to be rubbing investors the right way with the close of a new $31 million round of funding. The Series C round from late stage and growth capital investment firm, The Riverside Company , caps a busy first quarter for the massage service.

Demand 274