Berkonomics

JULY 26, 2018

These are so succinct, so well defined, so precise that everyone in sales and everyone involved in marketing must be able to answer these three questions without pause, and convincingly. It would pay you to work over this set of questions in a special session with sales, marketing and senior management in the room at once.

Sales 226

Sales Custom Customer Pricing 226

InfoChachkie

NOVEMBER 5, 2012

However, many people are not aware that prior to entering academia, Steve was a wily and creative marketing entrepreneur. As the VP of Marketing, Steve inherited a department of 14people that was burning $4M annually. Despite these abundant resources, the team's ineffectiveness was reflected by the company's dismal 11% market share.

Marketing 271

Marketing Startup Sales Custom 271

InfoChachkie

JANUARY 21, 2019

Other Supreme apparel sells in the aftermarket for hundreds more than their retail prices, including box logo hoodies which typically sell for between $500 – $1,000. A Veblen good does not adhere to the traditional laws of price and demand. Fashion companies usually ramp production, as demand increases.

Demand 160

Demand Pricing Product Customer 160

Startup Professionals Musings

DECEMBER 27, 2019

Every new business dreams of growing from a startup to a global market leader in a few years, like Amazon.com, but that goal is elusive. At Amazon, Jeff Bezos leads a relentless drive to invent dramatic new ways to delight customers, not waiting for customer demands or competitors to show the way.

Marketing 123

Marketing Technical Review Custom Customer 123

TechCrunch LA

APRIL 9, 2020

There could be more demand for electric vehicles post COVID-19 crisis, believes Energica founder Livia Cevolini. One of those is greater demand for EVs after the pandemic. Before the health crisis shutdown most of Italy, Energica had already seen larger demand for its high-performance e-motos, with a price range of $17,000 to $23,000.

Technical Review 277

Technical Review Competition Demand Sales 277

InfoChachkie

JANUARY 5, 2015

In his premier film appearance in the blaxploitation send-up “I’m Gonna Git You Sucka,” Chris Rock inadvertently addresses a key pricing challenge faced by most entrepreneurs. Watch this 93-second clip and see if you can identify the pricing pitfall addressed in this humorous snippet. Price = Value. How Much For A Rib?

Pricing 100

Pricing Product Startup Customer 100

Berkonomics

NOVEMBER 11, 2021

Venture capitalists sometimes make an error in directing their portfolio company CEOs to push resources to the limit and scale the business to immense size quickly, all to seize market share. It was true for Amazon and other visionary companies that grabbed market share during the early Internet era. But beware.

Venture Capital 156

Venture Capital Social Media Invest Marketing 156

Startup Professionals Musings

DECEMBER 17, 2022

Unfortunately, the market is changing so fast these days that any upward climb can level off quickly, as the core business growth begins to stall. These are appearing earlier and earlier in emerging companies, as well as in mid-sized and mature companies: Your original market becomes saturated. Prices begin to decline quickly.

Startup 106

Startup Pricing Cloud Computing Custom 106

Startup Professionals Musings

FEBRUARY 5, 2021

External investors will demand a financial forecast, but it’s equally valuable to you, even if bootstrapping. There is no black magic involved in predicting the future, if you use these four simple steps, with my basic rules of thumb to keep you on the right track: Determine your margin on sales. Forecast sales-volume expectations.

Startup 147

Startup Pricing Sales Statistics 147

socalTECH

OCTOBER 15, 2013

Los Angeles-based online coupon site Savings.com has made a major expansion today, into the grocery coupon and shopping market. According to the company, it has launched a new app called Favado , which provides grocery coupon information, sales information, and printable grocery coupons to consumers. READ MORE>>.

Sales 167

Sales Commerce Demand Marketing 167

Berkonomics

SEPTEMBER 3, 2015

His Strategic Exits Corporation provides M&A advisory services, and he is much in demand as a speaker at angel and entrepreneur events worldwide. – Dave. For many stocks, the overall market is a bigger factor than how the company is actually doing at any point in time. By Basil Peters.

Pricing 120

Pricing Demand Marketing Email 120

socalTECH

JULY 30, 2013

Newport Beach-based JustEnough Software , which develops pricing and demand optimization software for the retail, wholesale, an direct-to-consumer markets, said this morning that it is expanding in Europe. The company said it named Ian Nicol as Regional Director for Europe, and Keith Newton as its new European Sales Director.

Software 138

Software Pricing Demand Sales 138

Startup Professionals Musings

MAY 30, 2022

Switch your attention from product development to sales. Second-stage growth usually requires a formal sales model, an experienced and disciplined sales team, and a well-defined process to meet your new goals and demands. Separate marketing from sales for further leverage.

Sales 147

Sales Metrics Guide Startup 147

Tech.Co

FEBRUARY 19, 2021

To put it simply, Amazon is getting instant access to a market it used to operate in. That's not bad but it's miles off market leader Shopify which boasts millions of customers. Selz would also be able to market far more aggressively, given the significant amount of collateral it now has, thanks to Amazon's seemingly unending wealth.

News 137

News Acquisition Platform Sales 137

TechCrunch LA

SEPTEMBER 13, 2021

But today a startup that’s tackling a different aspect of the market — addressing the supply chain that subsequently turns the wheels of the bigger food distribution machine — is announcing a big round of funding as it continues to grow. The funding is coming from a wide mix of investors.

Startup 249

Startup Platform Software Funding 249

TechCrunch LA

AUGUST 12, 2022

providing freshly packaged salads, heat-and-eat prepared meals and vegan overnight oats, raised $7 million in funding as it goes after the $34 billion fresh prepared foods market. We gained sort of a cult following because we had healthy meals at an accessible price point.”. Positive Food Co.,

Invest 175

Invest Los Angeles Startup Funding 175

TechCrunch LA

APRIL 23, 2020

Popular programs like Opportunity Zones, New Market Tax Credits and Community Development Finance Institutions could be used to boost the government’s commitment with private capital, the plan’s authors argue. Revenues for these companies have dropped precipitously as consumer-facing demand has fallen off a cliff.

Southern California 261

Southern California Los Angeles Incubator Rosemead 261

Startup Professionals Musings

MARCH 20, 2020

Unfortunately, the market is changing so fast these days that any upward climb can level off quickly, as the core business growth begins to stall. These are appearing earlier and earlier in emerging companies, as well as in mid-sized and mature companies: Your original market becomes saturated. Prices begin to decline quickly.

Pricing 123

Pricing Cloud Computing Custom Customer 123

Startup Professionals Musings

JULY 24, 2020

In my experience, your first step should be to look beyond traditional marketing practices, per the following strategies: Make every customer experience a memorable one. Today’s customers demand to be more than satisfied with your price to be loyal. Not every change you make is worthy of hype in your marketing.

Custom 136

Custom Customer Social Media Startup 136

Both Sides of the Table

DECEMBER 27, 2011

The most obvious way to explain this is with sales people. If you hire 6 sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business for 4-6 months. If you don’t, somebody else WILL!” ” The Details.

Startup 418

Startup Venture Capital Sales Technical Review 418

Berkonomics

JULY 9, 2011

These are so succinct, so well defined, so precise that everyone in sales and everyone involved in marketing must be able to answer these three questions without pause, and convincingly. It would pay you to work over this set of questions in a special session with sales, marketing and senior management in the room at once.

Sales 222

Sales Customer Custom Pricing 222

socalTECH

MAY 2, 2011

We are an offer-based platform that allows users to negotiate the price they buy and sell tickets for, on the secondary market. The easiest way to think about it is that we're like the Priceline for the secondary ticket market. Wes Brodsky: The ticketing industry, since its inception, has been on a fixed price model.

Ticketmaster 253

Ticketmaster Pricing Sales Startup 253

Both Sides of the Table

JUNE 17, 2017

The most obvious way to explain this is with sales people. If you hire 6 senior sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business 6 months. COGS” represents the amount that each sale costs you.

Startup 227

Startup Venture Capital Sales Course 227

TechCrunch LA

AUGUST 30, 2022

Genies charges a 5% fee on each sale, allowing creators to keep the majority of the revenue they earn on each transaction, Nigam said, contrasting that with the 50%+ fee Meta charges for NFTs within its Horizon Worlds metaverse. An image of the Genies platform showcasing a fashion collection designed by creator Ian Charms.

Geni 219

Geni Silver Lake Startup Platform 219

Both Sides of the Table

JUNE 5, 2011

2 preamble issues having read the comments on TC today: 1: I know that the prices of startup companies is much great in Silicon Valley than in smaller towns / less tech focused areas in the US and the US prices higher than many foreign markets. You can be pissed off, but I don’t set prices. That’s stupid.

Startup 336

Startup Pricing Technical Review Marketing 336

Tech.Co

MAY 6, 2022

Ecommerce company Shopify supports small businesses with technology like ecommerce website builders and retail Point of Sale systems. The press release notes that the current “hyper-fragmented” market of third-party logistics companies and transportation providers can make fulfilment a huge hassle for merchants.

Networking 125

Networking Press Newsletter Startup 125

Both Sides of the Table

MAY 13, 2018

The most important advice I could give you before you set out in fund raising mode is to understand that fund-raising a sales & marketing process and needs to be managed. Somehow many first-time founders equate “sales” with something that is beneath them. In sales there are also three rules: Qualify, qualify, qualify.

Venture Capital 332

Venture Capital Funding Startup Sales 332

Frank Addante

APRIL 9, 2013

Not at all, a direct sales force is the most expensive channel to take a product to market. To sell enterprise software, sales employees are trained to sell through channels. Then, enterprise sales managers assemble pricing rules to ensure their pricing integrity is protected and all channels have a level playing field.

Advertising 59

Advertising Sales Software Platform 59

Startup Professionals Musings

APRIL 28, 2021

If you are the hot-shot technical innovator that invented your solution, make sure you have an equally adept business and marketing expert to complement your skills. “If Pivot early, as required, to tune your features and marketing to meet the market and technical realities. The market is unpredictable and changes fast.

Technical Review 131

Technical Review Case Study Mentor Software Review 131

socalTECH

MAY 30, 2019

I think, to be a great entrepreneur, you have to look at what is missing in the category that you will be playing in the industry, and figure what you can deploy with a little bit of strategy and technology to bring a better service and price. I love watching people develop their careers, and I love breaking into markets.

Content 193

Content Social Network Coach Help 193

InfoChachkie

MARCH 2, 2019

Ruth had previously headed the company’s sales efforts, but she formally moved up to the CEO role upon Matson’s departure. This is an especially remarkable feat, considering that America’s entire population at that time was 157 million, representing a sale to 1 out of every 1.7 Ruth’s Big Innovation. million 2018 dollars.

Company 100

Company Companies Sales Sample 100

Both Sides of the Table

NOVEMBER 4, 2010

The framework of his book has profoundly altered how I think about the technology market and affects how I thought about building my businesses and how I think about investing in venture capital. Let’s start with the incumbents position in a market. They were serving a latent market need for mid-sized businesses to use CRM.

Startup 376

Startup Framework Marketing Custom 376

socalTECH

APRIL 26, 2017

My background is I was a sales rep in this industry for fourteen years, with Nikon. We've created an alternative, a hybrid microscope for the price of one. I saw the market opportunity, and after being in the industry for fourteen years, thought: what can we do next? So how was it you were able to ramp up sales so quickly?

Tech Coast Angels 124

Tech Coast Angels Startup Sales Slides 124

socalTECH

SEPTEMBER 15, 2014

We spoke with Mazen Fawaz , founder and CEO of the startup, to learn why the company thinks it can do a much better job of finding you a real estate agent, by digging through home sales data. We mine historical home sales data, years and years of data, and determine who is the highest performer for a given type of house.

Help 258

Help Startup Demand Sales 258

Both Sides of the Table

OCTOBER 1, 2009

In my previous post, The VC Ice Age is Thawing (for now) I wrote about the reasons why the VC market came to a screeching halt in September 2008 and remained largely shut until at least April 2009. There are now signs the VC market has gathered pace meaning it’s a great time to be fund raising. This is one book-end of the cycle.

Venture Capital 255

Venture Capital Marketing Startup Social Network 255

SoCal CTO

NOVEMBER 11, 2009

She is a go to person for me when I have questions around technology or early stage marketing and branding. I've been President of my marketing, branding, creative and advertising firm for, yikes, 30 years. I need to get you into both the Southern California Tech Central and the B2B Marketing Zone. Maybe ten years.

Marketing 150

Marketing Social Media Blogging Media 150

Startup Professionals Musings

SEPTEMBER 1, 2019

Switch your attention from product development to sales. Second-stage growth usually requires a formal sales model, an experienced and disciplined sales team, and a well-defined process to meet your new goals and demands. Separate marketing from sales for further leverage.

Startup 97

Startup Sales Metrics Guide 97