Berkonomics

MARCH 3, 2022

Quality” products and services…. should not be positioned as “cheap,” or your potential customers will question your message from the start and will be more critical of the delivered product than if offered as one or the other, but not both. Fast” applies to either service speed (including delivery) or product manufacturing time.

Resource 156

Resource Sales Pricing Startup 156

Berkonomics

JULY 26, 2018

These are so succinct, so well defined, so precise that everyone in sales and everyone involved in marketing must be able to answer these three questions without pause, and convincingly. It would pay you to work over this set of questions in a special session with sales, marketing and senior management in the room at once.

Sales 226

Sales Custom Customer Pricing 226

socalTECH

JULY 10, 2019

We spoke with CEO and co-founder Spencer Price to learn more about the company. Spencer Price: Halla is the only software company to dynamically profile human tastes so we can help people make better choices. Spencer Price: That's a fair question. Spencer Price: It's a bit of a circuitous route. What is Halla?

Pricing 113

Pricing Startup North Hollywood Platform 113

socalTECH

APRIL 14, 2010

Los Angeles-based Rubicon Project has launched an updated sales and pricing application aimed at premium advertisers, the firm said today. product allows publishers using its REVV ad optimization tool to better manage who can sell their inventory, and at what price. According to Rubicon, its Permission Control 2.0

Product 140

Product Clearstone SaaS Advertising 140

TechCrunch LA

APRIL 9, 2020

There could be more demand for electric vehicles post COVID-19 crisis, believes Energica founder Livia Cevolini. The coronavirus pandemic has forced Energica to hit the brakes on production of its battery powered machines that can reach top speeds of 168 mph. . One of those is greater demand for EVs after the pandemic.

Technical Review 277

Technical Review Competition Demand Sales 277

Startup Professionals Musings

MAY 29, 2023

In my experience in large businesses as well as years of advising startups, I see far too much focus on product skills, and too little on people and process skills. His focus is on sales, but I see the same skills needed for entrepreneurs. Value is far more than cost versus price. Relationships are the new keys to opportunities.

Startup 154

Startup Sales Entrepreneur Customer 154

Startup Professionals Musings

MAY 30, 2022

Early-stage entrepreneurs rightly keep their focus on creating an innovative product or service. Growth is more than simply repackaging existing products, and adding bells and whistles or slick incentives. Switch your attention from product development to sales. Separate marketing from sales for further leverage.

Sales 147

Sales Metrics Guide Startup 147

Startup Professionals Musings

FEBRUARY 5, 2021

Most aspiring entrepreneurs understand that you can’t build a business if you won’t commit to delivering a product or service, but many are hesitant or refuse to commit to any financial forecasts. Yet every business requires revenue and volumes, as certainly as it requires a product to sell. Forecast sales-volume expectations.

Startup 147

Startup Pricing Sales Statistics 147

socalTECH

APRIL 8, 2016

In the world of on-demand driving�such as driving for Uber and Lyft--one of the biggest costs for drivers it the cost of owning, maintaning, fueling, and cleaning their vehicles. By doing this, and also by using primarily electric vehicles, we can provide this service at a price which is cheaper than using your own car.

Demand 100

Demand Inglewood Los Angeles Pricing 100

Startup Professionals Musings

DECEMBER 17, 2022

Initially, all companies sell to customers who are the easiest to reach and most excited about the new product. Prices begin to decline quickly. The first customers are early adopters who are the least price-sensitive. Unfortunately, the mainstream customers who can really drive revenue care more about price.

Startup 106

Startup Pricing Cloud Computing Custom 106

Tech.Co

FEBRUARY 19, 2021

Selz, run by a team of around 50 in Sydney, Australia, bills itself as a one-stop-shop for small businesses to start selling products and services online. Selz currently offers three monthly pricing plans which allow you to create your own store using its platform, or attach Selz' smarts to an existing site. Physical Product Sales.

News 137

News Acquisition Platform Sales 137

TechCrunch LA

AUGUST 12, 2022

We gained sort of a cult following because we had healthy meals at an accessible price point.”. Much of the demand, as of late, for freshly prepared foods is from consumers shifting to healthier lifestyles, which has even prompted grocery stores to provide more ready-to-eat meals to cater to consumers popping in quickly to pick up food.

Invest 175

Invest Los Angeles Startup Funding 175

TechCrunch LA

MAY 3, 2022

Obviously, there’s a huge demand for it, and it shouldn’t be this difficult to access high-quality convenient hair solutions.”. The other side of the business is a new monthly subscription service for stylists that helps them market their handcrafted wigs, beauty and other digital products and services.

Tool 179

Tool Custom Customer Marketing 179

Both Sides of the Table

JUNE 17, 2017

The most obvious way to explain this is with sales people. If you hire 6 senior sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business 6 months. Is it one product line or multiple?

Startup 227

Startup Venture Capital Sales Course 227

Berkonomics

JULY 9, 2011

These are so succinct, so well defined, so precise that everyone in sales and everyone involved in marketing must be able to answer these three questions without pause, and convincingly. It would pay you to work over this set of questions in a special session with sales, marketing and senior management in the room at once.

Sales 222

Sales Customer Custom Pricing 222

Startup Professionals Musings

SEPTEMBER 6, 2020

In my experience in large businesses as well as years of advising startups, I see far too much focus on product skills, and too little on people and process skills. His focus is on sales, but I see the same skills needed for entrepreneurs. Value is far more than cost versus price. Relationships are the new keys to opportunities.

Entrepreneur 134

Entrepreneur Startup Sales Customer 134

Startup Professionals Musings

JULY 24, 2020

They don’t realize how much it costs in time and money to get there, and only one out of a hundred large consumer product companies around the world have ever made it. Today’s customers demand to be more than satisfied with your price to be loyal. Every employee must exude passion and loyalty.

Custom 136

Custom Customer Social Media Startup 136

Both Sides of the Table

DECEMBER 27, 2011

The most obvious way to explain this is with sales people. If you hire 6 sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business for 4-6 months. Is it one product line or multiple? ” The Details.

Startup 418

Startup Venture Capital Sales Technical Review 418

Startup Professionals Musings

MARCH 20, 2020

Initially, all companies sell to customers who are the easiest to reach and most excited about the new product. Prices begin to decline quickly. The first customers are early adopters who are the least price-sensitive. Unfortunately, the mainstream customers who can really drive revenue care more about price.

Pricing 123

Pricing Cloud Computing Custom Customer 123

InfoChachkie

NOVEMBER 5, 2012

And then they said one thing that most marketers go their whole career never hearing, 'Listen Steve, price is irrelevant, it is speed that matters.' We had been pricing our graphics cards to be a low-cost provider. The first thing I did was raise our prices.". We repackaged them and branded them as different products.

Marketing 271

Marketing Startup Sales Custom 271

socalTECH

MAY 2, 2011

We are an offer-based platform that allows users to negotiate the price they buy and sell tickets for, on the secondary market. Educate us, and explain what's different about how you are handling ticket sales and how that's different from the many others out there? That's a completely inefficient way to price tickets.

Ticketmaster 253

Ticketmaster Pricing Sales Startup 253

Tech.Co

MAY 6, 2022

Ecommerce company Shopify supports small businesses with technology like ecommerce website builders and retail Point of Sale systems. In the end, the benefit to the merchants who use Shopify is an easier, streamlined, and dependable way to get their products into buyers' hands. Shopify is paying $2.1 Deliverr Has a Lot to Offer.

Networking 125

Networking Press Newsletter Startup 125

Berkonomics

NOVEMBER 12, 2015

Quality” products and services should not be positioned as “cheap,” or your potential customers will question your message from the start, and will be more critical of the delivered product than if offered as one or the other, but not both. Fast” applies to either service speed (including delivery) or product manufacturing time.

Resource 120

Resource Sales Pricing Demand 120

socalTECH

MARCH 14, 2011

Fountain Valley-based Kingston Technology , the provider of computer memory products, reported today that it has hit a record, $6.5 billion increase in its sales over 2009. The firm said the boost came from increased shipment volumes and a rise in average selling prices for its memory. billion in revenues in 2010.

Technology 140

Technology Demand Pricing Sales 140

Startup Professionals Musings

JUNE 25, 2021

It’s really a multi-step process, with the first step getting you from an idea to a viable product, and the remaining steps creating a sustainable business. Ask some potential customers to see if there is real interest, and start thinking about price versus cost. It’s also time to build prototypes to make the product come alive.

Ideas 136

Ideas Entrepreneur Mentor Resource 136

Both Sides of the Table

FEBRUARY 28, 2018

There has always been tension between CPG (consumer packaged goods) companies and the retailers who sell their products to consumers. If a consumer will pay a fixed price for a product or service then the battle over who gets the margin in any sale is between the person who merchandises a product and the person who manufactures it.

Product 296

Product Course Custom Customer 296

Frank Addante

APRIL 9, 2013

Unlike digital advertising, the primary goal in enterprise software is to get someone else to sell your product. Not at all, a direct sales force is the most expensive channel to take a product to market. To sell enterprise software, sales employees are trained to sell through channels. Sounds crazy, doesn’t it?

Advertising 59

Advertising Sales Software Platform 59

TechCrunch LA

SEPTEMBER 13, 2021

Tapping into a growing consumer interest in higher quality, and more traceable food, it saw an opportunity to build a platform to link up producers to the consumers, restaurants and grocery stores that were buying their products. Xu says that overall, demand from consumers has dropped off considerably compared to a year ago.

Startup 249

Startup Platform Software Funding 249

socalTECH

APRIL 26, 2017

My background is I was a sales rep in this industry for fourteen years, with Nikon. We've created an alternative, a hybrid microscope for the price of one. What really separated us, was not the microscope, but how we very quickly sold out of our first three production runs of our microscope. but internationally.

Tech Coast Angels 124

Tech Coast Angels Startup Sales Slides 124

Startup Professionals Musings

SEPTEMBER 1, 2019

Early-stage entrepreneurs rightly keep their focus on creating an innovative product or service. Growth is more than simply repackaging existing products, and adding bells and whistles or slick incentives. Switch your attention from product development to sales. Separate marketing from sales for further leverage.

Startup 97

Startup Sales Metrics Guide 97

Both Sides of the Table

MAY 13, 2018

The most important advice I could give you before you set out in fund raising mode is to understand that fund-raising a sales & marketing process and needs to be managed. Somehow many first-time founders equate “sales” with something that is beneath them. In sales there are also three rules: Qualify, qualify, qualify.

Venture Capital 332

Venture Capital Funding Startup Sales 332

socalTECH

MAY 30, 2019

I think, to be a great entrepreneur, you have to look at what is missing in the category that you will be playing in the industry, and figure what you can deploy with a little bit of strategy and technology to bring a better service and price. You've got to know best practices in demand generation. Your finance has to be world class.

Content 193

Content Social Network Coach Help 193

Startup Professionals Musings

MAY 1, 2019

Image via Pixabay As a mentor to many small business owners, I always caution them that you can never relax completely, just because your initial solution or product set appears to be getting traction, and the market buzz is positive. Control costs and adjust prices to maintain your margin.

Metrics 86

Metrics Startup Training Customer 86

Both Sides of the Table

JUNE 5, 2011

2 preamble issues having read the comments on TC today: 1: I know that the prices of startup companies is much great in Silicon Valley than in smaller towns / less tech focused areas in the US and the US prices higher than many foreign markets. You can be pissed off, but I don’t set prices. That’s stupid.

Startup 336

Startup Pricing Technical Review Marketing 336

Both Sides of the Table

FEBRUARY 26, 2012

” The post talked about how to find the lowest acceptable price & terms in a deal through testing. You’ve got to have some wiggle room on price and on terms. She got you to drop price and include more licenses for free. Most people claim to not want to deal with the hassles of negotiating. Your IT Reviewer.

Development Team Review 293

Development Team Review Software Review Pricing Startup 293

Startup Professionals Musings

APRIL 28, 2021

I recommend a trial run with an experiment or MVP (minimum viable product), at full price and cost, before the big bang launch, risking your investment money and a major time commitment. The focus of key leaders has to change from driving innovative initiatives to replicating repeatable processes and tuning the overall product cycle.

Technical Review 131

Technical Review Case Study Mentor Software Review 131

socalTECH

APRIL 26, 2017

My background is I was a sales rep in this industry for fourteen years, with Nikon. We've created an alternative, a hybrid microscope for the price of one. What really separated us, was not the microscope, but how we very quickly sold out of our first three production runs of our microscope. but internationally.

Tech Coast Angels 100

Tech Coast Angels Startup Sales Slides 100