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6 Metrics On How Well Your Business Is Driving Demand

Startup Professionals Musings

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. The fuel for any good demand generation program is relevant, buyer-centric content. Demand generation revenue performance.

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Demand Media Launches Subscription Fitness Program, Stronger

socalTECH

Santa Monica-based Demand Media has made an interesting move this morning, launching a brand new, subscription fitness and nutrition program. Demand Media said it new Stronger program is part of a "key initiative" to expand its paid content porfolio. Stronger is an offshoot of Demand Media''s LIVESTRONG.COM site. READ MORE>>.

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Bird Rolls Out Tools For Cities

socalTECH

Venice-based on-demand, electric scooter rental startup Bird has rolled out a new set of tools aimed at helping cities better manage the hordes of its scooters on its streets, the company said this week.

Tool 100
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Quest Software Launches New Microsoft Migration Tool

socalTECH

Aliso Viejo-based Quest Software has rolled out a new software package today, saying this morning that it has rolled out a new migration tool aimed at Microsoft Office 365. According to Quest, the new tool provides tenant-to-tenant migration of accounts, email and OneDrive, and can be used for merging and consolidating Office 365 tenants.

Tool 100
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Upgrade gives hair stylists tools to market, sell custom wigs from one marketplace

TechCrunch LA

Obviously, there’s a huge demand for it, and it shouldn’t be this difficult to access high-quality convenient hair solutions.”. We’re equipping them with the tools and resources so that they can operate more efficiently and empower themselves economically.”.

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Demand Media Launches New Social Ad Units

socalTECH

Looking to enhance the advertising units on its network of sites, Santa Monica-based Demand Media said today that it has launched a new set of "social feed ads" to its advertisers. Demand Media said its new Social Feed ad management tools allow its advertisers to deliver customized, social media content via live rich media ads.

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Demand Media Updates eHow

socalTECH

Los Angeles-based Demand Media , the online media site run by Richard Rosenblatt, said Friday that it has updated its eHow web site, the firm's questions and answers site. Demand said that it has created a "crisp, clean" design update, and also added new content channels, a new video series, and social tools to the site.

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