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Meet the 2017 Startups from the Disney Accelerator

Tech.Co

Developers also choose Epic’s Unreal Engine for cinematic production, visualization, design and simulation. ProductionPro pulls scripts, research, designs, and continuity together to empower creative decision-making.

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Product Design for Iterative Processes

Both Sides of the Table

I recently wrote a post about design simplicity where I encouraged technology design teams to think about “designing for the novice, configuring for the pro&# users. The best format for this person would have been a spreadsheet like input screen because 50 actions at a time might relate to one person or one company.

Design 284
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Design for the Novice, Configure for the Pro

Both Sides of the Table

I’ve had a long-standing rule of thumb in product design, which I call “design for the novice, configure for the pro.&# I started saying this back in 2001/02, long before the era of Web 2.0, My philosophy emanated from my days of programming and later designing corporate software in the early 1990′s.

Design 325
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How to Solve the Biggest Frustration Marketers Have With Social

Both Sides of the Table

When polled 88% of marketing professionals said they couldn’t accurately measure the effectiveness of their marketing campaigns and the majority said lack of ROI measurement is their single greatest frustration with social media (Forbes). Here’s a screen shot of my home page on awe.sm. End of story. Today awe.sm

Marketing 307
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ACTV8 Launches Pro Football App

socalTECH

Los Angeles-based ACTV8 , which develops mobile applications for the television market, said today that it has launched a new, mobile football app. The firm said its new "In The Huddle" app is designed to provide a second screen experience during nationally televised, pro football games on Sunday and Monday nights.

Screening 174
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Coincident.TV Is “CREATE”-ing Second Screen Transmedia Producers Out Of Everyone [Beta Invites]

Tech Zulu Event

Coincident has created a platform that will allow storytellers and producers to create robust second screen stories on the fly that incorporate video, images and other web content. What is coming is Internet-enabled televisions, content streaming with built-in social media interactions in real time and multiple screen activities.

Screening 109
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The Future of Advertising will be Integrated

Both Sides of the Table

The global advertising market is estimated at around $475 billion / year with only 12% of this online and measurable. One company that I previously wrote about trying to change this industry is, Solve Media , (I am not an investor) has created an interesting ad unit designed to drive up brand “engagement&# and recall.