socalTECH

AUGUST 5, 2013

Redlands-based mapping software developer Esri is ramping up its efforts to reach out to third party software developers, saying Friday that it has launched a new, free developer subscription for its web, mobile, and online tools and services. esri mapping geographic developer mobile' READ MORE>>.

Develop 203

Develop Development Software Development Mobile 203

socalTECH

APRIL 16, 2019

Santa Barbara-based software developer HG Insights is powering a new market research offering from research and advisory giant Forrester, to power Forrester's new Business Technographics Service.

Research 133

Research Marketing Santa Barbara Sales 133

socalTECH

FEBRUARY 14, 2018

Los Angeles-based software developer Cornerstone OnDemand has a new marketing chief, saying on Wednesday that it has named Adrianna Burrows as the company's new Chief Marketing Officer. Burrows was previously at Stack Overflow, and previously also served as General Manager of Windows marketing at Microsoft.

Cornerstone OnDemand 113

Cornerstone OnDemand Marketing Demand Software Development 113

socalTECH

JANUARY 4, 2017

Redlands-based GIS and mapping software developer Esri is dipping its toes into the connected car market, saying that it is showing off use in the connected car market at CES.

Marketing 167

Marketing Software Development Platform Software 167

socalTECH

AUGUST 21, 2017

Santa Barbara-based property management software developer Yardi said Friday that it has signed up Cortland Capital Market Services LLC, as a new customer. Cortland Capital Market Services, which is based in Chicago, provides investment servicing, and is using Yardi's Investment Management software.

Services 113

Services Capital Marketing Santa Barbara 113

socalTECH

JULY 13, 2018

Irvine-based cybersecurity software developer Cylance has launched a new product, aimed at the consumer market. The software is the first for the consumer market for Cylance, which supplies its AI antivirus software to corporate users under the name CylancePROTECT.

Artificial Inteligence 113

Artificial Inteligence Marketing Startup Software Development 113

socalTECH

FEBRUARY 20, 2019

Carpinteria-based cloud software developer Procore Technologies announced this morning that it has named Jim Sinai as its new Senior Vice President of Marketing. Procore said Sinai will oversee global marketing for the company. Sinai previously had been at Salesforce, where he had been for eight years.

Marketing 113

Marketing Southern California Software Development Software 113

socalTECH

JUNE 4, 2019

Los Angeles-based AcceleratXR announced on Monday that it has launched itself into the videogaming software development tools market, with a new, real-time networking engine.b AcceleratXR said its new engine will support the Unreal, Unity, and custom game engines, and is in active development and early testing with partners.

Networking 113

Networking Marketing Software Development Los Angeles 113

socalTECH

AUGUST 4, 2017

Irvine-based cybersecurity software developer Cylance said on Thursday that it has extended into the home market, and has rolled out its first software product for the consumer market, CylancePROTECT Home Edition. According to Cylance, the new software brings its AI-driven antivirus to the consumer security market.

Marketing 113

Marketing Software Development Software Pricing 113

socalTECH

DECEMBER 15, 2015

Los Angeles-based sales lead management software developer a href="[link] has named Matt Reid as the company's new Vice President of Marketing, the firm said Monday. Velocify said Reid will head up corporate marketing, product marketing, market research, demand generation, and sales development.

Marketing 100

Marketing OpenX Demand Sales 100

TechEmpower

AUGUST 14, 2023

The Tactical Technical Advisor stays on top of the development team to ensure that they’re team is building the right thing in a high-quality, efficient manner. This is especially important with outsourced development teams. Are developers following best practices in their code and life cycle?

Technical Review 260

Technical Review CTO Coach CTO Hire Software Review 260

socalTECH

NOVEMBER 7, 2018

In a bid to gain better market share among developer, Monrovia, California-based Parasoft announced Tuesday that it will begin giving out free access to its entire suit of test automation software to open source developers. READ MORE>>.

Tool 113

Tool Develop Development Monrovia 113

socalTECH

MAY 28, 2014

Los Angeles-based financial software developer BlackLine Systems has hired its first, Chief Marketing Officer, the company announced today. BlackLine said it has hired David Downing, most recently the Chief Marketing Officer of NetSuite, as its first CMO. The company is backed by private equity firm Silver Lake.

Silver Lake 138

Silver Lake Marketing Oracle Equity 138

socalTECH

APRIL 5, 2019

Los Angeles-based financial automation software developer BlackLine is taking aim at the college and university market, saying on Thursday that it has partnered with higher education software and services firm Ellucian.

Marketing 113

Marketing Education Software Development Los Angeles 113

Berkonomics

OCTOBER 5, 2023

Since this number is budgeted and pre-authorized, managers tend to focus upon other things such as sales, marketing and product development issues. There is an art to efficient management of a process, whether that is the process of bringing a product to market from R&D to production or developing a new product’s launch program.

Venture Capital 296

Venture Capital Product Marketing Resource 296

socalTECH

NOVEMBER 16, 2015

San Diego-based identity risk management software developer ID Analytics has named Eric Lindeen as the company's new Vice President of Marketing, the company announced this morning. Lindeen joins the company from Zoot Enterprises, where he was VP of Solution Marketing; he has served at Zoot since 1998.

Marketing 100

Marketing San Diego Software Development Software 100

socalTECH

MARCH 19, 2013

Santa Monica-based customer relationship management software developer Nimble has hired Eric Quanstrom as its new Chief Marketing Officer and Vice President of Marketing and Sales, the company announced today. Quanstrom joins the company from Sorenson Media, where he was Chief Operating Officer. READ MORE>>.

Marketing 153

Marketing Santa Monica Email Software Development 153

socalTECH

NOVEMBER 23, 2012

Santa Barbara-based RingRevenue , which develops call marketing automation technology, said Wednesday that it has raised $3.25M in a funding round. RingCon said the new funding will go towards aggressively expanding sales, marketing, and software development. RingRevenue is headed by Jason Spievak. READ MORE>>.

Marketing 174

Marketing GRP Partners Santa Barbara Advertising 174

socalTECH

JUNE 15, 2015

Calabasas-based network testing equipment and software developer Ixia has appointed a new Chief Marketing Officer today, saying that it has named Marie Hattar to the position.

Marketing 100

Marketing Calabasas Software Development Report 100

socalTECH

FEBRUARY 3, 2017

Irvine-based data analytics software developer Alteryx said yesterday that it has named Seth Greenberg as Chief Marketing Officer (CMO), and Scott Jones as Chief Revenue Officer (CRO).

Sales 100

Sales Marketing Software Development Software 100

socalTECH

JANUARY 27, 2022

Los Angeles-based market research provider and software developer MarketCast said on Wednesday that it has acquired Invoke, a provider of market research focused on video streaming services. Financial details of the buy were not announced.

Research 113

Research Entertainment Content Software Development 113

socalTECH

APRIL 30, 2019

San Diego-based digital marketing software provider Mapp announced this morning that it is acquiring German software developer Webtrekk , a developer of marketing analytics and customer intelligence software. Financial details of the acquisition were not announced. Webtreek is based in Berlin.

Artificial Inteligence 113

Artificial Inteligence San Diego Software Development Acquisition 113

SoCal CTO

JANUARY 26, 2010

Most often at the earliest point in the life of a startup, the dominant need is certainly to produce product to get something in the market, get funding, etc. What worries me a bit is how often I read that startups should hire a developer / hands-on lead developer. How can I control costs but effectively get stuff developed?

Fractional CTO 225

Fractional CTO CTO CTO Hire CTO Coach 225

socalTECH

JANUARY 5, 2022

Los Angeles-based software developer ServiceTitan, which develops software used by contractors and the trades to manage their businesses, says it has acquired FieldRoutes, a developer of cloud-based software for the pest control and lawn care industry. Financial details of the acquisition were not announced.

Software Development 113

Software Development Acquisition Los Angeles Tool 113

SoCal CTO

AUGUST 4, 2011

Many of these founders have talked with several developers or development firms about their plans. Still, if you've not heard these questions from a developer, they are not helping you as much as they should. How will you be taking this to market? Often this ties to marketing support. It needs to be a conversation.

Develop 396

Develop Development Startup SEO 396

SoCal CTO

AUGUST 4, 2011

Many of these founders have talked with several developers or development firms about their plans. Still, if you've not heard these questions from a developer, they are not helping you as much as they should. How will you be taking this to market? Often this ties to marketing support. It needs to be a conversation.

Develop 384

Develop Development Startup SEO 384

socalTECH

JULY 29, 2021

San Diego-based marketing software developer SOCi annoucned on Thursday that it has acquired Brandify, a provider of location-based digital marketing. Financial terms of the deal were not announced. According to SOCi, the deal will add additional functionality to its platform.

San Diego 113

San Diego Equity Software Development Platform 113

socalTECH

SEPTEMBER 8, 2021

San Diego-based Tiled, which develops "no code" software to allow sales, marketing, creative, and HR teams to create interactive content without software development, has raised $13.7M in a Series A funding round. The company is led by CEO Darrell Swain.

Content 113

Content Software San Diego Sales 113

socalTECH

JUNE 2, 2017

The world of mobile apps has added serious challenges for software developers, who don't just have to deal with crashes�they have to deal with slow performance, strange hangs, multiple carrier networks, and more. How are developers doing this today? So we thought about what developers, apps, and the ecosystem needed.

Mobile 178

Mobile Develop Development Tool 178

L.A. Business Journal

NOVEMBER 29, 2019

New York-based video editing software developer Frame.io has raised a $50 million Series C round and will use part of the funding to gain a foothold in the L.A.

Software Development 130

Software Development Software Funding Marketing 130

socalTECH

MAY 27, 2021

Los Angeles-based recruiting software developer ZipRecruiter rose in its first day as a public company, up as much as 8.5% in its first day on the markets. at close of the market yesterday, values ZipRecruiter at around $2.8 The company is now trading on the NYSE as ZIP.

Software Development 113

Software Development Examples Los Angeles Pricing 113

socalTECH

MAY 21, 2021

Irvine-based analytics software developer Alteryx says it has launched a program which allows educators, students, and life-long learners to access its training, software, and certifications for no cost.

Education 113

Education Training Competition Software Development 113

L.A. Business Journal

OCTOBER 17, 2017

a share Tuesday after the marketing software developer announced an initial coin offering. Social Reality’s stock price spiked more than 70 percent to close at $4.90

Pricing 189

Pricing Software Development Software Marketing 189

socalTECH

JANUARY 10, 2022

Venice, California-based AI customer service software developer Thankful said today that it is expanding into the European market, via a partnership with Netherlands-based Dixa. The company said it is developing natural language processing software to help provide personalized service interactions for brands.

Miramar 113

Miramar Venice Software Development Customer 113

socalTECH

DECEMBER 1, 2020

San Diego-based Seismic , which develops sales enablement and marketing software, has acquired Grapevien6 , a social and digital sales software developer. Financial terms of the acquisition were not announced.

Artificial Inteligence 113

Artificial Inteligence San Diego Sales Software Development 113

socalTECH

APRIL 5, 2019

Irvine-based data science and analytics software developer Alteryx has acquired ClearStory Data , a Menlo Park-based software developer developing products for managing complex and unstructured data. ClearStory Data develops software for the enterprise market, used for automation of large-scale data processing.

Software Development 133

Software Development Google Acquisition Software 133

socalTECH

NOVEMBER 11, 2021

Chatsworth-based data storage hardware developer DDN, which develops data storage for the high performance computing market, is taking aim at the artificial intelligence (AI) area. The company said this morning that it is joining with NVIDIA to create a new AI Innovation Lab in Singapore.

Artificial Inteligence 113

Artificial Inteligence Chatsworth Software Development Software 113