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When Intent And Content Align, Online Ads Suck A Whole Lot Less

InfoChachkie

Along with GoToMyPC, companies like Netflix, Classmates and ZoneLabs were learning from each other. It has developed a service akin to DataPop’s, focused primarily on dynamically increasing the relevancy of website content. When we launched GoToMyPC in 2001, the rules of online marketing were still being written.

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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

Paid Search – Customers which click on sponsored ads associated with search keywords fall into this category. Google’s market capitalization is in the stratosphere for a reason – keyword search advertising is highly effective. In most cases, the advertiser only pays per valid registration obtained.

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