Both Sides of the Table

JUNE 13, 2013

Like most startup entrepreneurs, when I began my first company in 1999 I had no formal sales experience. It’s what I call “ the evangelical phase ” of a company in which you’re out trying to persuade customers that a product you’ve designed is going to meet their needs better than other solutions on the market.

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TechCrunch LA

FEBRUARY 11, 2020

Hyundai Motor Group said it will jointly develop an electric vehicle platform with Los Angeles-based startup Canoo, the latest startup tapped by the automaker as part of an $87 billion push to invest in electrification and other future technologies. Canoo said it will provide engineering services to develop the electric platform.

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Tech.Co

JUNE 30, 2021

Shopify has announced a new scheme for all of its App Store developers. Developers will not pay any commission on the first $1 million that they make in a given year. In theory, this could make developers an extra $200,000 per year if the app is selling optimally. on every sale, on top of the overall Shopify charge.

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Startup Professionals Musings

MARCH 3, 2023

Most technical entrepreneurs I know demand the discipline of a product specification or plan, and then assume that their great product will drive a great business. Serious investors, on the other hand, look for a professional business plan or summary first, and hardly ever look at the product plan.

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Startup Professionals Musings

MAY 26, 2023

Every one of you business owners I know periodically introduces new products and services to sustain growth, fight off competitors, or take advantage of new technologies. The cost of any new product these days must include education and rollout marketing, perhaps equal or greater than the development costs.

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TechCrunch LA

JULY 19, 2022

It also handles the back end as well by automating the posting, sale and shipment of unsold inventory while offering immediate payment to creditworthy sellers. More people are focused on the beginning of the product lifecycle; very few are focused at the end.”. Ghost is not alone in developing technology focused on inventory.

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Both Sides of the Table

JUNE 23, 2013

Every sales organization with more than a handful of reps or that is across multiple offices or time zones would benefit from having a sales methodology. But the number one reason sales stall when customers see the value in what you do is because they often don’t have a reason to buy NOW. The USP solves the, “Why Buy Me?”

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socalTECH

MAY 8, 2018

San Diego-based Inseego , which develops mobile products for the enterprise and other markets, said on Monday afternoon that it has named Rick Harris as Senior Vice President, Enterprise Sales for the Americas. Inseego said Harris has more than 20 years of experience in the enterprise sales area. READ MORE>>.

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socalTECH

SEPTEMBER 3, 2019

Our interview today is with Amos Schwartzfarb , the author of Sell More Faster: The Ultimate Sales Playbook for Start-Ups , which comes out tomorrow, Wednesday. We caught up with Amos to learn about his new book, and to gain some tips for startup entrepreneurs on how to figure out when you're actually ready to scale your sales team.

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socalTECH

MAY 8, 2020

Pasadena-based Green Dot Corporation , which offers up banking services, and is best known for its prepaid Mastercard products, has named former Walmart executive Daniel Eckert as Executive Vice President & Chief Product, Strategy and Development Officer. READ MORE>>.

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Both Sides of the Table

FEBRUARY 5, 2011

Most technology startups seem to be funded by product people or business people. Specifically what is often not in the DNA of founders are sales skills. The result is a lack of knowledge of the process and of sales people themselves. We focused together on improving our sales methodology, our training and our comp plans.

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socalTECH

MARCH 19, 2013

Los Angeles based Leads360 , the developer of sales leads management software, thinks so, announcing today that it has launched a new product which uses a fancy algorithm to better assign and drive leads and sales followups. Pricing on the new product were not announced. READ MORE>>.

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Berkonomics

OCTOBER 5, 2023

Since this number is budgeted and pre-authorized, managers tend to focus upon other things such as sales, marketing and product development issues. Ignoring the cost of product for a moment to make a point, saving a month’s fixed overhead by making processes more efficient, could easily double profits for the year.

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Both Sides of the Table

NOVEMBER 2, 2010

This is part of a series on sales & marketing. I previously covered how early phase sales teams should be “evangelical&# and consultative in nature. As a tech startup grows it needs to develop more process & management if it is to scale. More experienced sales leaders seldom compete on price.

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socalTECH

NOVEMBER 17, 2017

Santa Monica-based Tray , a developer of Android-based, point-of-sale (POS) terminal software, has raised a round of funding, according to lead investor Bonfire Ventures. Kellis was most recently on the Product team at Google. Financial details of the investment were not disclosed. READ MORE>>.

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Both Sides of the Table

OCTOBER 12, 2010

A while back I wrote a bunch of posts on Sales & Marketing and have been meaning to get back to that theme for a while. Even if you don’t have “direct&# sales I would tell you that “everything is a sale&# including fund raising, hiring, getting press and doing business development.

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socalTECH

DECEMBER 17, 2013

Fountain Valley-based D-Link , the manufacturer of network switches, wireless access points, and other networking products, said today that it has named Michael Hardy as its Vice President of Channel and Enterprise Sales. Hardy was most recently VP of Sales and Business Development at Waterford Technology.

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socalTECH

MAY 15, 2014

Irvine-based document processing software developer Kofax reported a $1.1M win yesterday, saying that it is offering up its products to an un-named provider of finance and insurance products. Kofax develops applications used for document capture and handling.

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socalTECH

MARCH 12, 2014

San Diego-based TaxJar , a developer of online software which helps manage sales tax payments for online retailers, said this morning that it has raised $600,000 from angel investors. software saas compliance government state online ecommerce sales funding angel capital venture taxjar' READ MORE>>.

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Both Sides of the Table

OCTOBER 31, 2010

This is part of my ongoing Sales & Marketing Series. In the first part of this post I talked about how sales in a startup is often evangelical , requires as consultative sale and needs constant adjustments based on customer feedback. We had 4 or 5 sales reps that had been around since the early days.

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socalTECH

JUNE 1, 2021

Playa Vista-based iLife, a startup which is developing tools to help life insurance agents set up their own, branded "digital insurance agency", has raised $4M in a seed funding round, according to the company. iLife said the funding was led by Foundation Capital, and also include AME Cloud Ventures and Cherubic Ventures.

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socalTECH

JANUARY 16, 2015

San Diego-based ESET , the developer of Internet security software, said Thursday that it has named Gerald C. Choung as its new Vice President of Sales. Choung is the former Senior Director of Channel Strategy and Sales for Qualcomm (now Omnitracs). eset sales executive qualcomm omnitracs security software' READ MORE>>.

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socalTECH

DECEMBER 19, 2016

Camarillo-based Grab Green , a developer of eco-friendly products, said last week that it has raised $2.5M The company (whose corporate name is MaddieBrit Products, but goes by its brand name of Grab Green), said the funding will go to "significantly expand" marketing and worldwide sales.

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Startup Professionals Musings

JULY 1, 2017

The “valley of death” is a common term in the startup world, referring to the difficulty of covering the negative cash flow in the early stages of a startup, before their new product or service is bringing in revenue from real customers. Consider licensing your product or intellectual property, and “white labeling.”

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Both Sides of the Table

JUNE 30, 2013

This is part of a series that describes a sales methodology for technology companies or frankly many other types of companies, too. ” We developed this at our first company and called it PUCCKA – the overall methodology is described here. The “P” stands for Pain or the reason your customer needs to implement a new product.

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Both Sides of the Table

JUNE 17, 2013

In my first enterprise software company we developed a methodology for sales that we called PUCCKA. Having a methodology instead of just going on random sales visits helped force a bit of rigor and honesty amongst team members about how well or not we thought we were doing. The best sales meetings are discussions.

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socalTECH

JUNE 4, 2014

CohuHD develops camera products used in surveillance, traffic monitoring, security, and military applications. The companies said the division had sales of $15.7M cohu electronics product division merger acquisition cohuhd surveillance camera costar' Cohu said Costar will pay $9.5M in cash plus up to $0.5M READ MORE>>.

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socalTECH

JULY 24, 2014

The company--which originally started in Austria--set up shop here two years ago to further expand its footprint in the US, and most recently hired away the entire Los Angeles marketing team of crosstown CRM software developer Nimble. Nikolaus Kimla: We started to promote the product, and saw immediately that it was rocking around the world.

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socalTECH

SEPTEMBER 16, 2013

Los Angeles-based online ad serving technology provider OpenX said late Friday that it has sold of all of its interest in its legacy, open source ad serving product, OpenX Source, back to one of the software''s original developers. Financial terms of the sale were not announced. READ MORE>>. openx source serving software'

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socalTECH

OCTOBER 16, 2013

San Diego-based driver monitoring systems provider SmartDrive Systems announced this morning that it has named Michael Baker as its new Vice President of Worldwide Sales. SmartDrive Systems develops video analysis and telematics products for the fleet and transit market. READ MORE>>.

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socalTECH

JUNE 4, 2015

Irvine-based sales and marketing company Advantage Sales & Marketing said late Wednesday that it has acquired Atlas Technology Group >, a technology company which develops applications for helping retailers improve their product sales in stores. Advanced Sales and Marketing is led by Tanya Domier.

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socalTECH

MAY 25, 2017

San Diego-based Inseego , which develops telematics and fleet management products, gave an update to its sale of Novatel Wireless to Chinese company Jade Ocean Global Limited , a subsidiary of T.C.L. Industries Holdings (H.K.) Limited this morning, with more news of delays in getting the deal approved.

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socalTECH

JUNE 11, 2015

Los Angeles-based Android-based game console maker Ouya is nearing a sale of the company, most likely by game hardware maker Razer , according to reports. on Kickstarter for its products. on Kickstarter for its products. READ MORE>>.

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socalTECH

AUGUST 4, 2016

Westlake Village-based Interlink Electronics , which develops force sensors and other related products, says it has named Mark Litecky as Vice President of Sales and Marketing at the company. Litecky has previously served at Rosemount Inc.

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socalTECH

MARCH 26, 2019

Los Angeles-based ServiceTitan , which develops software for residential home services businesses, says it has launched a new, premium produt called Pricebook Pro --and also announced plans to move into a swank new headquarters in Glendale. Pricing on the new product was not announced.

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socalTECH

MAY 13, 2015

San Diego-based NoteVault , which develops a cloud-based note taking product for the commercial construction industry, has named Jeremy Foster as the company's Chief Marketing Officer, and John Roshala as its new VP of Sales. Foster was previously at Ericsson, and also worked at Vodafone New Zealand.

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Xconomy

AUGUST 31, 2020

Don’t miss out on savings for this year’s online Xcelerate Keynote Series at Biotech Week Boston – our early bird sale ends this Friday! In addition to Xcelerate’s four keynote sessions, your ticket also includes admission to the BioProcess International Conference virtual exhibit.

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