Sizmek's Ad Server, Optimization Products Acquired By Amazon
socalTECH
MAY 31, 2019
The ad serving and "creative optimization" businesses of Sizmek , the now-bankrupt developer of advertising technology which had a significant portion of its team in Los Angeles, has been acquired by Amazon , Amazon said on Friday. Financial details of the acquisition were not announced. Amazon said it has agreed to acquire both the Sizmek Ad Server and Sizmek Dynamic Creative Optimization (DCO) products.
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