Fri.May 14, 2021

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8 Creative Pricing Strategies Most Startups Overlook

Startup Professionals Musings

As an advisor to new business owners, I’m accustomed to seeing primarily the simple traditional product pricing strategies , usually driven by competitor prices, or cost plus a reasonable margin. I often wonder whether you as the entrepreneur have worked as hard on your pricing strategy as you have on your innovative solution. I hate to see money left on the table through poor pricing.

Pricing 145
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Cue Health Connects With $235M

socalTECH

San Diego-based Cue Health, which develops health information software, has raise $235M in a financing round, the company said on Thursday. The funding came from Perceptive Advisors, MSD Capital, and Koch Strategic Platforms, a subsidiary of Koch Industries, plus existing investors Johnson & Johnson Innovation -- JJDC, Inc. (JJDC), Decheng Capital, CAVU Ventures, ACME Capital, and others.

San Diego 124
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SpaceX Plans Orbital Starship Launch

socalTECH

Hawthorne-based rocket and spacecraft developer SpaceX has put together plans to launch a Starship into orbit from Texas, with landing off the coast of Hawaii, according to documents filed with the FCC. Timing of the launch is unclear. The documents--entitled "Starship Orbital-First Flight FCC Exhibit"--said the launch would originate in Starbase, TX, the company's operations in Boca Chica.

SpaceX 113
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Cohu Divests PCB Test Business

socalTECH

Poway-based semiconductor equipment manufacturer and services provider Cohu announced this week that it has divested its printed circuit board (PCB) test business. According to Cohu, it sold its Printed Circuit Board Test Group (PTG) business to Mycronic AB, a Swedish company involved in development, manufacture and marketing of production equipment, including atg Luther & Maelzer GmbH and other affiliated entities and assets.

.Net 113
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Can You Ask for Office Rent Relief? How to Manage Your Lease During COVID-19

Office leases are one of companies’ largest expenses, and if your whole team is working from home with no clear end in sight, you may be wondering what to do about your lease.

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Fisker Teases Design Of New Car, In Deal With Foxconn

socalTECH

Irvine-based electric car maker Fisker has teased out a video promoting a yet-to-be-annnounced, new vehicle "Project Pear", which Henrik Fisker says Foxconn will build for the company. Details on the new vehicle so far are light, but Fisker said that Foxconn is jointly investing in the vehicle, and will share the proceeds from sales. Manufacturing is reported to be targeted at Q4 of 2023.

Design 113
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SpaceX, Google Cloud In Data Center Deal

socalTECH

Hawthorne-based SpaceX and Sunnyvale-based Google Cloud said on Thursday that the two are in a new partnership, where Starlink will locate its ground stations within Google's data center properties. According to Google Cloud and SpaceX, the deal will provide low-latency and reliable delivery of data from Starlink's satellites to locations on the network edge connected into Google's cloud.

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