When to pivot from your original plan?
Berkonomics
APRIL 1, 2021
Plans do not often work as devised. . We are not always smart about the market or the product. We may miss the context of the times and come to market too soon or too late. We might not have researched the market diligently or used a focus group or other market research. Well, the good news is that great teams are not bound by their original product or marketing plan.
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