Sat.Jan 11, 2025 - Fri.Jan 17, 2025

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Don’t stray from your core competence!

Berkonomics

Consider your core. It is the one skill, process or advantage you have over your competition. Then think of all the things you do to surround that core with people and assets that complete your company and allow you to release your product or perform your service. Which of your IP assets are your core? Now consider how many of those surrounding assets and services are really necessary for you to perform in order to protect and grow your core.