Sat.Sep 24, 2011 - Fri.Sep 30, 2011

Equity for Early Employees in Early Stage Startups


I was asked by a reader how much equity he should give out to early employees and to service providers in a very early stage startup. I'll get to service providers in a later post. Founders vs. Early Employees To help with this discussion, let me start with a definition of "early employee."

Equity 201

An Enchanting Conversation With Guy Kawasaki


Guy’s latest book, Enchantment , was released in March of 2011, to overwhelmingly upbeat reviews. Of the 225 customer reviews currently posted on Amazon, over 90% are highly positive. I enjoyed the book as well, as evidenced by the review I wrote at the time of its release, which you can read HERE.

Trending Sources

Interview with Bong Koh, LifeCrowd


Earlier this month, Los Angeles-based LifeCrowd ( unveiled its service to help connect people with real life activities. The firm is initially focusing on the Los Angeles market, and connecting people with fun, interesting classes, activities, and more in the local area.

Tips to Help you Think About Sales at Your Startup

Both Sides of the Table

Sales. It’s the lifeblood of any organization and yet most startups don’t have any sales DNA on their teams. It’s important enough that I dedicate a tab on my blog to startup sales & marketing.

Tips 68

More Trending

Why Email May Be Draining Your Company’s Productivity

Both Sides of the Table

Email. Ah, email. That great productivity drain that we somehow all buy into. I’ve taken to saying, “Email is our personal to-do list that anybody adds to – whether they know us or not.”

Email 68

Spotlight: LA Tech Fall Judges Include Mike Jones, CallFire, Idealab, Tech Coast Angels, Coloft

Tech Zulu Event

The Spotlight: LA Tech Fall is garnering some excellent companies being submitted and most of which I wish could all be part of this amazing night. To help curate and show off the best that LA has to offer we called in a few friends.

Time does fly when you’re having fun. Lighten up for maximum lift.


Have you ever noticed how slow time passes when you are in a troubled environment? Conversely, sometimes you look up at the end of a great day and wonder where the time went. Over the years, I have discovered that the difference is not just applicable to the good times, but to the environment, created by the senior executives, that filters throughout the organization.

Border Stylo Updates Retrollect


Los Angeles-based Border Stylo , the mobile app developer headed by Diego Prats and Oscar Guido, has updated its Retrollect iPhone app, the firm said this week, completely re-coding the app, revamping its creation process, and improved sharing options on the software. Retrollect is the firm's app which make site easier to share collections of "View-Master" themed pictures, tweets, Facebook updates, and other information. Retrollect is free in the Apple iTunes store.

Why Super Pro-rata Rights are Not a Good Deal for Entrepreneurs

Both Sides of the Table

Yesterday I saw a Tweet from Chris Sacca fly by that prompted me to want to write a blog post helping entrepreneurs understand why they should push back against VCs asking for “super pro-rata” rights. I’ll explain what they are and why you should avoid them if you can.

Increase Your RSVP Accuracy With tureRSVP

Tech Zulu Event

Busy taking classes and studying all night? Have an idea for a startup but afraid you don’t have time to work on it? Well tuff, these fine young folks currently attending the University of Southern California surely didn’t think so.

Evite 16

New Startup Boot Camp in SoCal

SoCal Tech Calendar

Monday, October 3, 2011 -- The Official Unveiling of the New Startup Boot Camp in SoCal! Tech Coast Angels. oin Barbara and Angel Investors Amir Banifatemi and David Cheng as we break the news about the New 3 Month Startup Boot Camp in Southern California. And how they fill the void left by angel and VC investors. If you are technology oriented companies, especially web-based or other software startups, this a segment you'll not want to miss! See [link] (more

Parking In Motion Ties With Parking Association


Santa Monica-based Parking In Motion , the newly funded and launched startup developing mobile applications to help drivers find parking spots, said Friday that it has linked with an industry group called the National Parking Association. According to the two, the deal will allow members of the NPA enter their parking information into Parking In Motion's database. Financial details of the alliance were not disclosed.

Connexity Gets $2M In Credit Line


Ventura-based Connexity , a developer of Internet advertising and targeting technology, announced today that it has secured $2M in a debt financing. The financing came from Silicon Valley Bank. Connexity said the line will go towards additional working capital, to accelerate its growth. Connexity is headed by Dave Gross, the former CEO of FastClick and Celerus Diagnostics, and investor at Persistence Partners.

Illumina Launches Genomic Chip Aimed At Cattle


San Diego-based Illumina , the developer of gene sequencing and other life sciences tools, said today that it has launched a product aimed at genotyping dairy cattle. Illumina said its new BovineLD (low density) BeadChip can be used for genomic selection, parentage, and traceability of cattle. Nabs Marketing Head


Los Angeles- and London-based , the online casual and social games developer, is announcing today that it has named Alex Dale as its Chief Marketing Officer.

Mavenlink Raises $3.4M


Irvine-based Mavenlink , which provides software-as-a-service tools for online project management, file sharing, invoicing software, expense tracking, and other business functions for users, has raised $3.4M out of an ongoing $3.9M funding round, according to a regulatory filing by the company today. Mavenlink is headed by Raymond Grainger, most recently Executive Vice President of Professional Services and Strategic Alliances at Inquira.

SpaceX Details Plans For Reusable Rocket


Hawthorne-based SpaceX is planning to build a fully reuable, orbital booster, which the firm says will be able to be returned to earth for reuse, CEO Elon Musk said at a speech at the National Press Club in Washington, D.C. According to Musk, the firm is looking to allow the firm's rockets to return to earth under rocket power, so that they can be easily reused. With the U.S.

Press 33

Specific Media Pares Staff As It Digests MySpace


Irvine-based Specific Media has cut a small amount of its staff, as it continues to absorb its buy of Los Angeles-based MySpace. Specific Media would not confirm the exact extent of its cuts, but reports say the cuts were less than 8 percent of the firm. In a statement, the company said it has identified "sales and operating synergies that exist between itself and Myspace" and is "consolidating forces" to align the workforce with the direction it is headed.

Sales 33 Launches Redesign Of Site


Santa Monica-based , the health and fitness site run by Demand Media, is launching a redesign of the site today, splitting content into verticals focused on men and women. In an interview, Dan Brien, General Manager of the site, told socalTECH that the changes came after the firm began analyzing how men and women were using the site, extensively profiling how the two groups were using the content and tools on the site.

Media 32

Roambi Ties with Business Intelligence Software


San Diego-based MellMo , the developer of the Roambi mobile business reporting application, has tied with an Italian developer of business intelligence software, the company said today. MeLLmo and Tagetik, and Italian software firm, said the two have launched Roambi for Tagetik, part of a strategic relationship which gives Tagetik's customers access to data on their iPhone or iPad.

Lockboxer | Get a Price. Make a list. Manage your stuff.

Tech Zulu Event

I was recently tested a new service called Lockboxer. Lockboxer is a inventory and pricing service for your possessions. You can read my thoughts about their service on their blog. I asked founder and CEO, Jennifer Moorehead a couple questions about her company.

SmartSound Extends Online Soundtrack Service


Northridge-based SmartSound Software , which develops an online software as well as PC-based software for creating royalty free soundtracks, said earlier this week that it has extended its service to allow users to customize and create tracks indefinitely, once purchased from the company.

Parking In Motion Raises Funding


Santa Monica-based Parking In Motion , a developer of systems to help drivers find open parking space, said this morning that it has raised a Series A round of funding. Size of the funding round was not disclosed. The round was co-led by IDG Ventures and Fontinalis Partners. Parking In Motion is led by Sam Friedman.

Enevate Expands Battery Efforts In Irvine


Irvine-based Enevate , a developer of rechargeable battery technology, is expanding in Irvine, according to reports today. The venture backed firm, which has investments from Mission Ventures and Draper Fisher Jurvetson, is tripling its office space to 22,000 square feet, according to the Orange County Register. Enervate is a spinout of technology from UC Irvine, and is developing batteries aimed at 3G and 4G smartphones and tablets. READ MORE>>.

VOKLE Boots Up Online Singing Competition


In an interesting application of a live, streaming video site, Santa Monica-based Vokle , the online, interactive live events service headed by Robert Kiraz, announced today that it is hosting a live singing competition on its site. Vokle said it will feature ten finalists from around the country on a three part singing contest on the site. The competition will be streamed live via webcam to Vokle's viewers.

RealD Eyed As Takeover Target


Los Angeles-based RealD , the provider of 3D movie projection technology, was suggested as a takeover target Tuesday by Merriman Capital analyst Eric Wold Tuesday, sparking a jump in RealD's stock price. Wold suggested that the firm--whose stock has dropped since its IPO--is now too cheap for companies to pass up on as an acquisition, or to take private.

Breitbart Raises $10M


Los Angeles-based , the sometimes-controversial publisher of a network of online news sites, has raised $10M in a funding round, according to a regulatory filing by the firm Tuesday. The filing did not indicate the source of funding, however, it did say that two investors were involved in the round. Breitbart has been building out a network of news aggregation sites, heavily investing in technology development. READ MORE>>.

Sites 22

Steelhouse Scores $3.8M For Behavioral Targeting


Los Angeles-based Steelhouse , a provider of behavioral targeting technology for e-commerce sites, has raised $3.8M in a funding round, according to a regulatory filing from the firm Tuesday. The funding is a Series B, and was led by Rincon Venture Partners and Greycroft Partners. Other investors in the firm include Baroda Ventures, the venture capital arm of former Geocities founder Dave Bohnett.