TechCrunch LA
AUGUST 2, 2022
Shein has shown the world how combining social media marketing, data analytics, and China’s well-oiled supply chain has created a $100 billion fast fashion behemoth. Its success naturally spawns imitators and challengers. Among its fastest-growing challengers is Cider, which, like Shein, relies on China’s responsive clothing manufacturers to sell affordable, trend-led pieces to customers around the world.
Berkonomics
AUGUST 4, 2022
Remember the five “W’s?”. In my early journalism classes, I was taught the five “W’s” of good news stories, and that most should be in the first paragraph at that. Who, what, when, where and why are the five, with sometimes a “how” thrown in for those followers of the macabre. Which of the five is most important for you? But of the five, “why” is by far the most important for business leaders to consider and communicate.
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Startup Professionals Musings
JULY 30, 2022
Perhaps sparked by the recent pandemic, I’m seeing a new era of the entrepreneur, with startups springing up all around. Based on my own mentoring and investing experience, the best entrepreneurs are pragmatic problem solvers. They have an uncanny ability to find elegant, easy, and fast solutions to pain points in the marketplace, as well as their own challenges.
TechCrunch LA
AUGUST 5, 2022
From Los Angeles to Silicon Valley , a trend emerged among social media influencers and startup founders alike: move into a mansion with 10 or so collaborators, work day and night together to build fame and wealth, and hope that your new roommates do their dishes. But across the country in Atlanta, a fast-growing tech hub , a cohort of Black creators reimagined that idea.
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Office leases are one of companies’ largest expenses, and if your whole team is working from home with no clear end in sight, you may be wondering what to do about your lease.
Startup Professionals Musings
JULY 31, 2022
Too many customers have long felt distanced from many successful brands, seeing them as closed and mysterious environments, focused only on profits and killing competitors. They may not have noticed the wave of “open businesses,” spawned by the Internet and social media. These are responding to the demands of this new world for collaboration, trust, and transparency.
Startup Professionals Musings
AUGUST 3, 2022
The concept of “ force multipliers ” originally was developed in military science, but certainly applies equally well to business. It refers to multiplication factors that occur when complementary actions or approaches are used together for greater impact. In my role of business advisor to startups, I often recommend these to increase initial brand identity and market penetration.
Startup Professionals Musings
AUGUST 5, 2022
It takes an engaged team , or a group of well-connected teams , to build and run a business today. The days of a single autocratic leader are gone. In my consulting work with small businesses and startups, I find that real teamwork is still a rare commodity. Fortunately, it’s a skill you can start to develop at any stage in your career, which will pay off now, as well as in future leadership roles.
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