Both Sides of the Table
JULY 9, 2013
'This is final part of a series that describes a sales methodology for technology companies or frankly many other types of companies, too. We developed this at our first company and called it PUCCKA – the overall methodology is described here. Pain. Unique Selling Proposition. Compelling Event. Champion. Key Players such as enemies, sages and blockers.
socalTECH
JULY 8, 2013
'If there were such a thing as a "Dream Team" for mobile advertising, you would be hard pressed not to pick the founding team of Los Angeles-based Gradient X (www.gradientx.com), whose founders include Michael Lum (formerly of OpenX), Brian Baumgart (formerly at Adconion), and Julie Mattern (formerly of Rubicon Project). We caught up with Michael to learn more about what Gradient X is doing, and why the three have teamed up at the company.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
InfoChachkie
JULY 9, 2013
'A version of this article previously appeared on Forbes. To the surprise of no one, other than snooty film critics, The Hobbit: An Unexpected Journey broke Christmas box office records this past weekend. In addition to being a classic children''s tale of good versus evil, the film also contains some surprising 2013 job hunting tips for joining a startup.
Berkonomics
JULY 11, 2013
'There is such leverage in high gross profit margins once a company is past breakeven. Every dollar of gross profit falls to the bottom line, increasing net profit faster with each transaction. A ten percent increase in revenues for a company with 50% gross margin and 5% net profit before the increase would double net profit for the period with that ten percent increase in revenue.
Advertiser: Aggregage
Office leases are one of companies’ largest expenses, and if your whole team is working from home with no clear end in sight, you may be wondering what to do about your lease.
Eric Greenspan
JULY 8, 2013
'If you’re an Apple iOS 7 beta tester, iOS 7 beta 3 just released. Settings/General/software update. The post iOS 7 beta 3 appeared first on Eric Greenspan.
socalTECH
JULY 10, 2013
'In what could help Santa Barbara further increase its influence in the high tech world, Surf Air , the subscription-membership based, all-you-can-fly airline headed by Wade Eyerly, said today that it has added Santa Barbara to its daily schedule. SurfAir said it will connect Santa Barbara with nonstop service to Silicon Valley, with the first flight leaving this morning at 8:15 a.m.
Southern California Tech Central brings together the best content for technical professionals in Southern California from the widest variety of industry thought leaders.
Startup Professionals Musings
JULY 7, 2013
'Many aspiring entrepreneurs are looking to the Internet as an opportunity to get rich quick, instead of a place where you can start a business you love, for very little capital and minimal technical expertise. The reality is that if you build a business you love, you may in fact make big money, but if you start a business to get rich, you will probably fail.
Tech Zulu Event
JULY 6, 2013
'Adam Scott is the man behind the wheels of ScoreBig. ScoreBig has set two goals for itself. One, they are trying to help the industry fill unsold seats in a way that it doesn’t hurt their business. Second, they are giving consumers tickets to sporting and other live events more affordable. Adam has been in the startup business for a long time and knows his way around on running a business.
socalTECH
JULY 11, 2013
'Are you tired of paying a lot for parking your car for days on end at Los Angeles International, and ending up with just an empty wallet and a dirty car when you get back? A new, Los Angeles startup, Hubber , has just launched a new service which turns your car into a cash cow for travelers--instead of a cash sink--by letting people rent out their cars from a parking lot at LAX.
socalTECH
JULY 12, 2013
'Los Angeles-based video streaming site Hulu will receive $750M in a funding round, and continue to be owned by 21st Century Fox, NBCUniversal and The Walt Disney Company, those firms announced Friday morning, as the companies have decided not to sell their stake in the onlie television site. Breaking story, more details in a minute. READ MORE>>.
socalTECH
JULY 10, 2013
'Los Angeles-based Payvia , which is developing mobile payment technology, and Mobile-XL , which develops software for providing access to digital services to people in Africa and India, are in a partnership, the companies said this morning. According to the two companies, they are integrating Payvia''s mobile payments technology with Mobile-XL''s service, which is used to deliver news, content, games, and Internet services to emerging markets.
socalTECH
JULY 9, 2013
'Are you looking for a domain name which communicates uniquely that you''re in Los Angeles? A new domain name extension,LA , debuted this week from a company, which is hoping to attract local businesses and residents to its domain. According to domain registrar GoDaddy, it has begun offering Los Angeles specific web names both via auction and by registration, including domains like MovieStars.LA, Scripts.LA, Studios.LA, and Producer.LA.
socalTECH
JULY 12, 2013
'Many companies would love to be able to get the benefits of cloud--easy configurability, low cost, scaling, and more--but, due to various reasons, can''t take advantage of public cloud services like Amazon. However, Metacloud (www.metacloud.com), a startup providing private cloud services, is looking to change the equation and make it much easier for companies to deploy their own private clouds.
socalTECH
JULY 10, 2013
'Los Angeles-based Ecinity , a developer of online, automated marketing software for the SMB market, has raised a round of funding from Siemer Ventures and others, according to details on investments released by Siemer Ventures yesterday. Ecinity, which is still in stealth mode, is one of the companies in the MuckerLab accelerator. Details on the funding have not been announced, however, a recent regulatory filing indicates the company recently raiesd $1.55M as part of an ongoing, $1.85M funding
socalTECH
JULY 11, 2013
'Looking for a hot date? A local startup, West Hollywood-based Tinder , looks to have attracted an interesting endorsement: Miss USA 2012 Nana Meriwether. According to an interview with NYMag, Meriwether has been using Tinder since April to find dates in New York. Tinder is the mobile dating app created by Sean Rad, Justin Mateen, Christopher Gulzynski, and Jonathan Badeen.
socalTECH
JULY 9, 2013
'The IdeaLists , a new startup which operates an online marketplace for creative talent, has raised $1.7M in a seed funding round. The funding came from Double M Capital, Pegasus Capital, Siemer Ventures, 500 Startups, Clark Landry, Paul Bricault, and others. The company, founded by Adam Glickman, said that the new funding is going to automate its processes, sales, and marketing.
socalTECH
JULY 12, 2013
'Consumers looking to save money while shopping online will be happy to hear that Honey , the developer of the browser add-ons which automatically search for and apply coupons to their shopping cards, has teamed up with discounted gift card provider Cardpool.com. Honey said that its software now automatically looks for discounted gift cards for users, in addition to automatically locating coupons.
socalTECH
JULY 8, 2013
'West Hollywood-based 12Society , which operated a subscription-based, celebrity-driven gift delivery service, has been acquired by fellow Los Angeles gift subscription firm Quarterly. Financial details of the buy were not disclosed. Quarterly is venture backed by Collaborative Fund, Initialized Capital, SV Angel, and True Ventures. 12Society had offered up a $39 a month, subscription service which delivered curated gifts from such celebrities as hip hop''s Nasir Jones, the NBA''s Blake Griffin,
socalTECH
JULY 8, 2013
'San Juan Capistrano-based Predixion Software , the predictive analytics software firm headed by Simon Arkell, has raised $20M in a Series C financing, the company said this morning. The new funding came from Accenture and GE Ventures, two strategic investors in the company, along with new investor Frost Venture Partners. Prior investors DFJ Frontier, EMC, Miramar Venture Partners and Palomar Ventures also participated.
socalTECH
JULY 9, 2013
'StoryBots , the new digital children''s brand created by JibJab''s Gregg and Evan Spiridellis, is expanding out its lineup of mobile apps today, saying that it has released a new app called Learning Videos. The new iOS app lets kids learn about time, animals, outer space, and other concepts through a series of cute musical videos. The Spiridellis brothers are best known for their quirky, humorous, and viral Internet videos, which they have parlayed into both a digital greeting card business, Ji
socalTECH
JULY 10, 2013
'Los Angeles-based Factual , the location data provider headed by Gil Elbaz, launched two new products Tuesday, aimed at mobile personalization and ad targeting. Factual said its new tool, Geopulse Audience, provides demographic, behavioral, and geographic user profiles to publishers and developers, based on a timestamped locaiton data. Geopulse Proximity helps developers filter through location data being provided by mobile applications, allowing developers and advertising technology companies
socalTECH
JULY 10, 2013
'San Diego-based ViaCyte , a developer of stem-cell based treaments for diabetes, has raised $10.6M. According to ViaCyte, the Series C-1 funding round came from existing investors Johnson & Johnson Development Corporation, Sanderling Ventures and Asset Management Company. ViaCyte''s compounts are derived from stem cells, and are aimed at treating diabetes.
socalTECH
JULY 11, 2013
'Burbank-based Beachfront Media , the developer of video software tools headed by Frank Sinton, is further extending its outreach to app developers today, with a new set of SDKs. The company said it has launched a set of Video SDKS for iOS and Android app developers, specifically aimed at letting developer create video apps on the iPhone, iPad, and Android.
socalTECH
JULY 10, 2013
'Local Santa Monica-based venture investor Siemer Ventures has boosted its total number of investments to 55 companies, the firm announced this week, after adding nine new companies in the second quarter of the year. Siemer Ventures said that it added the nine companies as part of its Siemer Ventures II portfolio, with the majority of those investments in Southern California.
socalTECH
JULY 10, 2013
'Los Angeles-based mobile and online movie ticketing company Fandango added another theater chain this week, saying that it has added Pacific Theatres, the Southern California movie exhibitor. Pacific Theatres has a large number of screens here, including a flagship location at The Grove. According to Fandango, it will provide exclusive online and mobile movie tickets for Pacific.
socalTECH
JULY 12, 2013
'Carlsbad-based solar project developer NRG Solar , which is a subsidiary of NRG Energy, has opened up two new, solar energy plants in California. According to NRG, the two solar photovoltaic plants have a combined capacity of 40 megawatts, and are located in Lancaster and Kings County. NRG acquired both projects from Recurrent Energy earlier this year.
socalTECH
JULY 11, 2013
'Camarillo-based biofuels firm Cool Planet Biofuels is moving its headquarters to Colorado, after that state dangled state tax rebates to attract the company. The company will continue to work on research and development in Camarillo, according to the company. Cool Planet Biofuels said it will be opening up its first manufacturing plant in Greenwood Village, Colorado.
socalTECH
JULY 11, 2013
'Los Angeles-based comparison shopping site Shopzilla said this morning that it has acquired Zappli , a developer of mobile applications. Financial details of the buy were not disclosed. Zappli develops a mobile app called InstaBuy, which helps e-commerce sites with quick online checkout via phone, as well as myShopanion, a social shopping app for mobie users.
socalTECH
JULY 11, 2013
'Los Angeles-based RxVantage , which is developing a cloud-based platform for scheduling time between doctors and pharmaceutical representatives, said today that it has released a new, iPhone app. The company said its free iPhone application lets pharmaceuticals representatives book appointments with medical providers, view the calendars of busy medical practices, message medical practices, and more.
socalTECH
JULY 11, 2013
'Two, Los Angeles online advertising firms have linked up in a technology deal today. Pasadena-based OpenX Technologies , and Woodland Hills-based United Online said that the companies are in a deal, where OpenX will become the exclusive provider of digital monetization technology for display ad inventory for United Online''s Juno, NetZero, and Classmates properties.
socalTECH
JULY 9, 2013
'Los Angeles-based YouTube network Fullscreen , which was created by former YouTube executive George Strompolos, has launched a brand new product today, aimed at providing analytics and other information to video creators. The company said its new Fullscreen Creator Platform is a "brand new mission control for YouTube success." The new product includes analytics around search engine optimization (SEO), optimal video length for engagement; best times to upload videos; and much more.
socalTECH
JULY 11, 2013
'Pasadena-based mobile application and advertising developer Ubermedia said today that it has integrated social sharing tool Buffer with its latest version of its Twitter client software, Echofon. UberMedia said the integration allows users to share any Tweet inside the software to be socially shared by Buffer, with tracking of clicks, re-tweets, favorites, and mentions in a comprehensive dashboard.
socalTECH
JULY 11, 2013
'YouMail , the developer of enhanced voicemail software, already has a number of features not found in other voicemail systems. But, its latest addition has ramped up the intelligence in its call handling another notch, allowing users to add very detailed, time-aware status updates to their voicemails. According to the Irvine-based company, it has added a new smart greeting feature which let users provide callers with detailed information about what you are doing, and when you''ll be available a
socalTECH
JULY 9, 2013
'San Diego-based enterprise IT software company ServiceNow said Tuesday afternoon that it has acquired Mirror42 , a provider of cloud-based IT and business intelligence software. Financial terms of the buy were not disclosed. ServiceNow said it has begun offering Mirror42''s products to its customers, under the new name ServiceNow Performance Analytics.
socalTECH
JULY 9, 2013
'San Diego-based biotechnology developer Organovo Holdings , which is developing 3D, bioprinting technology, said today that it is moving from the OTC markets to the New York Stock Exchange. Organovo said it will move trading of its stock, under the symbol ONVO, to the NYSE MKT, the NYSE''s small growth company exchange. Organovo is developing 3D, bio-printing technology aimed at creating human tissues in 3D.
socalTECH
JULY 9, 2013
'Calabasas-based test equipment and software maker Ixia dropped 25 percent in trading Tuesday, after the company announced revised financial results for its second quarter. Ixia said this morning that its total revenues for Q2 were expected to be in the range of $114M to $116M, down from an earlier guidance of $119M to $122M. The firm had announced the lowered revenues in the morning, blaming lower than expected revenue from network equipment manufacturers and service providers, as well as large
Expert insights. Personalized for you.
324 
Let's personalize your content