RingRevenue Powers Education Marketer

socalTECH

Santa Barbara-based RingRevenue , the pay-per-call technology provider headed by Jason Spievak, has been powering a pay-per-call system for education marketer CUnet. CUNet is a higher education marketer based in Paramus, NJ. ringrevenue education call paypercall telephoneThe firm revealed the relationship today, claiming that use of its system has helped with the quality and quantities of inquiries for a number of schools and universities served by CUNet.

Edlio Snags Investment for K-12 Education Software Acquisition

socalTECH

Los Angeles-based Edlio , has received a growth capital investment this morning, for its K-12 education and "community engagement" software, and in particular, acquisitions of other companies. According to LLR Partners, its investment will be used by Edlio to support its market expansion, via organic growth and acquisitions. investment private equity growth capital venture education software edlio

Infinitely Virtual Targets Education Market With New Virtual Desktop Plans

socalTECH

Los Angeles-based cloud server and virtual desktop provider Infintely VIrtual said today that it is targeting students and educational institutions with a new hosting plan. According to the company, it is launching a new academic market offering which starts at $6.65 software hosting education desktop virtual infinitely

Vantage Media Launches Into Educational Marketplace

socalTECH

El Segundo-based Vantage Media , the provider of performance-based marketing and advertising services, is expanding into the post-secondary school marketplace today, saying that it has launched a new offering called Vantage Media SchoolSelect.

Hydra Launches Education Site

socalTECH

Beverly Hills-based online advertising network Hydra is targeting the education market, saying today that it has launched a new vertical website, MyDegreeFinder.com , specifically aimed at students looking for higher education degree programs. Tags: hydra media advertising education mydegreefinder

BlackLine Aims Accounting Automation At College, University Market

socalTECH

Los Angeles-based financial automation software developer BlackLine is taking aim at the college and university market, saying on Thursday that it has partnered with higher education software and services firm Ellucian. According to BlackLine, the deal will help it deliver its accounting automation tools to the higher education customers that are served by Ellucian. The companies said Ellucian works with more than 2,500 educational institutions in more than 50 countries.

Vantage Media Launches New Educational Marketplace Product

socalTECH

El Segundo-based Vantage Media , the provider of performance-based marketing and advertising services, is expanding the offerings it has in the education market. advertising school education marketplace media vantage

The LALA School of marketing

Berkonomics

Let’s focus not upon the process of marketing and positioning, but on you. How should you become the best marketer you can be, even if you are a first time entrepreneur or a seasoned CEO? The first rule of marketing and positioning is to listen to the marketplace.

Xirrus Adds Another Education Customer

socalTECH

Thousand Oaks-based Xirrus , a developer of Wi-Fi networking hardware, has scored another education customer, the firm announced today. The firm has been announcing a large number of wins in the education market in recent months. Tags: xirrus wireless wifi education Xirrus said that Penola Catholic College, located in Melbourne, Australia, has deployed the firm's 802.11n Wi-Fi arrays. Financial details on the win were not disclosed.

Wpromote Launches Scholarship For Students In Digital Marketing

socalTECH

Los Angeles-based digital marketing agency Wpromote said on Monday that it has launched a new set of scholsrships, which will go to students interested in digital marketing. Wpromote said that entrants will be asked to write a blog post on any topic of their choice about the field of digital marketing, which will determine the winners of those three scholarships; the winners will be featured on Wpromote's digital marketing blog.

Stage 32: An Education Hub For Entertainment Industry Creatives

Tech.Co

by providing cutting-edge online education to a global population of people looking to make it in the ever-evolving entertainment industry. There’s a community feel even to our education. And the ability to bring education to the world has been our intention from day one.”. In the past year alone the company has amassed over 1k hours of educational content and generated over $1 million. Educating the next generation of media talent.

Guerilla Marketing, Brad Feld Style

InfoChachkie

Serial entrepreneur, venture investor and startup accelerator pioneer Brad Feld has notoriously mocked traditional marketing throughout his career. If you have amazing products, the marketing of those products is trivial. If you have $hitty products, the marketing is impossible.

The three legged stool of marketing excellence

Berkonomics

Marketing is a science devised to help drive customers to your door. There are lots of ways to define how to market well, including the four P’s of marketing (1): product, price, promotion and place. Then there is the four C’s, the consumer-oriented marketing model (2).

Cornerstone OnDemand Names New Marketing Head

socalTECH

Los Angeles-based software developer Cornerstone OnDemand has a new marketing chief, saying on Wednesday that it has named Adrianna Burrows as the company's new Chief Marketing Officer. Burrows was previously at Stack Overflow, and previously also served as General Manager of Windows marketing at Microsoft. cornerstone ondemand enterprise corporate education learning talent human resources executive adrianna burrows stack overflow

Boston Startup School Launches | Education 2.0

Tech Zulu Event

Boston Startup School set out to leverage the renewable resource of graduating seniors in Boston to fill that gap by adding to the education of entrepreneurial-minded Gen-Yers. As we continue this monumental year in the startup realm, we welcome a newcomer – Boston Startup School.

What Should We Make of Peter Thiel’s “20 Under 20? Education Program?

Both Sides of the Table

We need to take some risks in education and in innovation in this country so anybody that it trying to break through the traditional mold and try to create a new model ought to be lauded, not attacked. The value of a college education. I am very passionate and on record about the value of education. Education is self discovery. The challenges of a system that aims to educate all equally. I do struggle still with our college education system in the US.

Music Prodigy Beats 70 Startups To Bring Music Education Technology to the Masses

Tech Zulu Event

Music Prodigy , a Los Angeles based music education technology firm serious on improving the way people learn, play and interact with music beat over 70 startups with their app Rock Prodigy to win the Silicon Beach Awards.

Do you really want to be the first to market?

Berkonomics

Over the years, as I managed my several computer companies as CEO or executive chairman, I made the decision to go to market with a brand new product that had never before been exposed to my customer’s marketplace. Best possible press: too early to market.

REME Enters On-Demand Massage Market

socalTECH

The company said it also provides educational programs and has its own community aspect to its service. IV therapy is a relatively new category of the health and wellness market, where an intravenous drip is used to rehydrate individuals, often with nutrient solutions. Los Angeles- and Santa Monica-based REME , a new startup offering up on-demand massage, stretch, and IV therapy services to the health and wellness community, said today that it has officially launched it services.

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ReachLocal Trumpets Marketing Automation Customer List

socalTECH

Woodland Hills-based online local online marketing provider ReachLocal is bragging today that it has signed up 1,000 clients for its new ReachEdge marketing automation product. ReachEdge helps small and medium sized businesses with their online marketing efforts, including managing their website, advertising, SEO, lead management, and tracking of customer acquisition efforts. reachlocal marketing automation customers leads software

Local Corporation Targets HVAC Market

socalTECH

Online local business advertising firm Local Corporation announced this morning that it has launched a new, industry-specific website focused on the heating, ventilation, and air conditioning (HVAC) market.

Stock Market Drops. Then It Rallies. What Happens Next for Funding?

Both Sides of the Table

I spent my days meeting companies, figuring out what areas of the market interested me and trying to get a sense for how VCs thought about fair valuations. The market had tanked. It was many events that led to the crash but perhaps this was the pin that pricked the market.

Insights: Do you really want to be the first to market?

socalTECH

In our Insights and Opinions section this morning, Dave Berkus , an angel investor and private equity investor, asks startup--do you really want to be first to market? Read the rest of Dave''s essay, Do you really want to be the first to market?

RingRevenue Creates A New Performance Marketing Revenue Channel

InfoChachkie

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. In today’s market, so much focus is placed on transacting business online.

Lumina Foundation Gives Odds For Edtech Innovation Under Trump

Xconomy

But deeply divided politicians may still find some common ground over education policy—in ways that could be good for educational technology companies and other inventive startups, says the CEO of a richly-endowed non-profit that’s trying to catalyze change. Jamie Merisotis, president and CEO of the Lumina Foundation , sees bipartisan interest in education initiatives that help U.S.

How RxVantage's IT Software Aims To Automate A $20B Market

socalTECH

Pharmaceutical companies spent $20 billion a year marketing their products to medical offices. We spoke with Dan Gilman , President and co-founder of the company, to learn more about the company, it''s market, and why healthcare information technology is such an interesting area for investors.

Protect Your Parents from Avis Budget: Direct Marketing Scumbags

Both Sides of the Table

But something happened during my Thanksgiving break that has me so extremely pissed off at the predatory practices of a financial institution the preys on the elderly, less educated and lower-income people that can least afford it.

Taking Technology Products to Market

SoCal Tech Calendar

Tuesday, May 12, 2009 -- Caltech Executive Education: Taking Technology Products to Market. See [link] (more

HeyTutor Finds $1M From ScOp Venture Capital

socalTECH

education school tuturing tutor marketplace market online capital venture scop heytutorLos Angeles-based HeyTutor , an online marketplace for finding tutors, has raised $1M in its Series A funding, the company announced on Tuesday, from Santa Barbara-based ScOp Venture Capital, the venture investment firm led by serial entrepreneur and investor Kevin O'Connor. HeyTutor was founded by Skyler Lucci and Ryan Neman four years ago, when both of them were both just 19 years old.

LA Makerspace, Imagination.org Merges With Two Bit Circus Foundation

socalTECH

Two, Los Angeles-area nonprofits aimed at the "maker" and technology education market-- LA Makerspace and Imagination.org , said late Thursday that they have merged with the Two Bit Circus Foundation , the nonprofit created by Two Bit Circus to promote STEAM education. All three are focused on STEAM (science, technology, engineering, art and math) education. lamakerspace imaginationorg nonprofit stem steam education merger acquisition twobitcircus foundation school

USC Marshall Combines MBA, STEM

socalTECH

According to the Marshall School, the "STEM specialization" will include certification in areas such as statistics, data analytics, operations and supply chain optimization, finance, forecasting, and digital marketing and modeling. marshall stem science technology degree program education university school

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Panel: How Blogging, Widgets and Streaming Video Can Make Your Marketing Efforts Take Off

Technology Council

Phil Becker writes: On Wednesday, September 24, I had the opportunity to moderate a truly interesting and educational dinner meeting of that Tech Council's Marketing SIG. An audience of about fifty people heard three panelists speak on “The New Business Boosters; How Blogging, Widgets and Streaming Video Can Make Your Marketing Efforts Take Off“ As that title

Shopify opens its first brick-and-mortar space in Los Angeles

TechCrunch LA

We’re thrilled to be able to take our proven educational, support, and community initiatives and put them to work in an always-on capacity,” said Satish Kanwar, VP of Product at Shopify, in a statement. “We

Strategic Marketing of Technology Products

SoCal Tech Calendar

Monday, February 9, 2009 -- Caltech Executive Education: Strategic Marketing of Technology Products. Attend this 3-day course to learn how to gain market advantage and become better positioned to grow. See [link] (more

Vantage Media Sells Unit To Campus Explorer

socalTECH

Los Angeles-based Vantage Media said Thursday that it is selling its Education Services Business--which sells leads to education advertisers--to Campus Explorer , as it looks to sharpen its focus on the technology behind its real time bidding (RTB) advertising platform. That shift to the RTB bidding technology market came under the aegis of CEO Patrick Quigley, around three years ago.

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