socalTECH

FEBRUARY 5, 2021

Both Magnite and SpotX operate programmatic video advertising marketplaces, with such customers as A+E Networks, Crackle Plus, The CW Network, Discovery, Disney/Hulu, Electronic Arts, Fox Corporation, fuboTV, Microsoft, Newsy, Philo TV, Pluto TV, Roku, Samsung, Sling TV, Tubi, ViacomCBS, Vizio, Vudu, WarnerMedia and Xumo.

Electronic Arts 100

Electronic Arts Hulu Advertising .Net 100

socalTECH

JUNE 3, 2011

Los Angeles-based Gaikai , the cloud-based game streaming service backed by Benchmark Capital, TriplePoint Capital, Rustic Canyon Partners, Limelight Networks and Intel Capital, said Thursday that it is powering a game site, "The Escapist". Gaikai said the deal is the first in the launch of an "Affiliate Network" for the company.

Rustic Canyon 140

Rustic Canyon Sites Electronic Arts Los Angeles 140

socalTECH

DECEMBER 7, 2011

How do you get local users to download and try out your new social networking app? Founder Resnick co-founded Pandemic, which ultimately was sold to Electronic Arts for $860M. In the case of recently launched Ntro , you offer to let them have their own food truck for a day in a contest. READ MORE>>.

Electronic Arts 150

Electronic Arts Social Network Activity Media 150

socalTECH

NOVEMBER 22, 2010

Reeves joins the firm from Electronic Arts, where she was Senior Vice President/COO Global Online. Gaikai is venture backed by Benchmark Capital, TriplePoint Capital, Rustic Canyon Partners, Limelight Networks and Intel Capital. She also served as SVP of JAMDAT Mobile.

Rustic Canyon 147

Rustic Canyon Electronic Arts Web Los Angeles 147

socalTECH

NOVEMBER 4, 2010

Irvine-based Specific Media , which operates an Internet advertising network, said today that it is one of the first memebers of the IAB to adopt a new "Advertising Options Icon", a new tool to provide web surfers with information about what data is being collected about them by advertisers. READ MORE>>.

Advertising 160

Advertising Media Electronic Arts Journal 160

socalTECH

FEBRUARY 17, 2011

KidZui said it has already signed up pilot client including DreamWorks, Disney, Universal Theatrical, Warner Brothers, LeapFrog, Electronic Arts, Square Enix, Toys"R"Us, Foopets, National Geographic, and Herotopia for the advertising effort. READ MORE>>.

Advertising 124

Advertising Platform Electronic Arts San Diego 124

socalTECH

DECEMBER 6, 2011

Josh was formerly the President of Pandemic Studios, and helped co-found the company, merge it with Bioware, and eventually sell the combined firm to Electronic Arts for $860M. Josh Resnick is a serial entrepreneur, and the founder and CEO of nProgress , the company behind ntro. What's the idea behind the ntro?

Electronic Arts 236

Electronic Arts Startup Mobile West Los Angeles 236