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How to Measure & Track Marketing

Jason Nazar

For example, if it costs $1,000 on Google paid search to get 500 people to visit your site and five of those people purchase an item, your CAC is $200 ($1,000/5). See what other startup mentors have to say about marketing tactics. Customer Acquisition Cost / Cost Per Acquisition . Conversion Rate. Cost Per Vistor.

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How to Measure & Track Marketing

Jason Nazar

For example, if it costs $1,000 on Google paid search to get 500 people to visit your site and five of those people purchase an item, your CAC is $200 ($1,000/5). See what other startup mentors have to say about marketing tactics. Customer Acquisition Cost / Cost Per Acquisition . Conversion Rate. Cost Per Vistor.

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Top 30 Startup Technology and Product Posts for September 2010

SoCal CTO

How-to get that guy as your mentor - Gabriel Weinberg , September 20, 2010 Forming a couple of good mentor relationships can help bridge the gap between startup failure and success, especially for first-time entrepreneurs. But how do you actually get the right people to be your mentors? This is the first article from Jason L.

Startup 191