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If you must lease an office, make it a short one!

Berkonomics

It is statistically true that at least half of the young companies funded by angel or venture investors will not survive three years from funding to demise, and more than that percentage will die with two years if not well financed. Avoid long-term commitments! What is flexibility worth in higher cost?

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Is Social Media Killing Email

SoCal Tech Calendar

Tuesday, November 15, 2011 -- Is Social Media Killing Email. Youve seen the headlines: 9 Reasons Why Email is Dead. With the seemingly endless reports about the death of email, its no wonder that the commonly-held myth of decreased email usage exists. Presented by the Marketing and Sales Executives Society.

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What are the odds of your startup’s success?

Berkonomics

Well, the numbers don’t lie, even if there are several sources of these statistics. Even more credible statistics [Email readers, continue here…] John Chambers, former CEO of Cisco, stated that “More than one-third of businesses today will not survive the next ten years.” Starting a company is HARD – in so many ways.

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Is it YOU or your great plan?

Berkonomics

Here’s a test: Several weeks ago, we published statistics of start-up and company failures. If you read that analysis of statistics for startups and early-stage businesses, you have learned the truth that at least half of the businesses backed by professional early-stage investors will die within three years or less.

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The shocking truth about employee loyalty

Berkonomics

A recent statistic I saw surprised me. Email readers, continue here…] The answer coming from the best of breed in corporate personnel management is to form a trusted bond with each employee, helping that person to manage their career within and even preparing to follow our company experience. What happened to a job for life?

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Question: Do you know three types of advertising?

Berkonomics

For example, direct response ads yield precise statistics, and the pay–off is easily measurable. Email readers, continue here…] And with brand (or lifestyle) advertising, there is no way to directly measure success. Measuring your results. There is a vast difference in the way we can measure the results of our advertising.

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Startups: What are your odds for success?

Berkonomics

Well, the numbers don’t lie, even if there are several sources of these statistics. Bureau of Labor Statistics states that 50% of all businesses survive five years or more, and about one-third survive ten years or more. Starting a company is HARD – in so many ways. And risky too. And, the U.S.

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