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How Addroid Is Hoping To Solve The Ad Industry's Flash Problem, with Matt Cooper

socalTECH

What that means, is the banner is no longer Flash, but it slcearly HTML-based, and video based. We make websites, and we make banners, primarily for the entertainment industry and Hollywood. What's unique about what entertainment companies are looking for in mobile ads? HTML5 has some limitations, especially regarding video.

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AT&T Mobile App Hackathon | Superheroes & Geeks, Only in Hollywood!

Tech Zulu Event

Developers were allowed to code in any language they were most comfortable with including Objective C, Java, Javascript, HTML, C #, Dot Net, and XNA. There were people walking around the room with orange ties called Senseis that were there specifically to mentor and support developers with programming issues.

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Cojoin | Data Integration

Tech Zulu Event

We will be releasing actual mobile apps down the road, but right now we have device-friendly HTML 5 web applications. There’s aggregation, so like in the entertainment industry, audience measurement is huge. But that end result, what it is your monitoring and watching, is incredibly important that it works across all devices.

Startup 85
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Assignmint: Freelance Work Available | Founder Interview, The Future of Journalism & The LA Startup Scene

Tech Zulu Event

The entertainment money cannot be overlooked either. I don’t know if LA is going to gain a reputation for entertainment startups. But nothing fancy, probably just an app that is wrapped in HTML 5. There are old guards here that have influenced and created a whole generation of innovators here in the startup scene.

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What Jonah @Peretti, CEO of BuzzFeed, Sees in the Future of Digital Media

Both Sides of the Table

Video is the new HTML.” Again he looked to the media industry history and pointed out that before Ted Turner founded CNN he had an entertainment channel. He thinks the history of media businesses show that they have three fundamental pillars: news, entertainment and advertising and you need to be great at all three of these things.

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