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7 Indications Your New Venture May Not Be Investable

Startup Professionals Musings

Yet everyone has limits, and every investor implicitly has similar limits on what makes a startup investable, or one to avoid at all costs. These historically have included work-at-home, restaurants, telemarketing and social-service providers. Others may indeed make good family businesses, but are usually deemed not worth investment.

Invest 98
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Solve, the startup creating an interactive “Law & Order” for social media, raises $20 million

TechCrunch LA

Mining that same well of a demand for whodunnits, a roughly one-year-old Los Angeles-based startup called Solve has raised $20 million in financing to update the genre for a new generation of media consumers. Solve began as a series developed within the mobile-focused entertainment studio, Vertical Networks. ” .

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The makers of the virtual influencer, Lil Miquela, snag real money from Silicon Valley

TechCrunch LA

i am deeply invested in the drama surrounding lil miquela and now you all have to be too. It’s less well-known that the company is backed by some of the biggest names in venture capital investment — firms like Sequoia Capital. “[Manufacturing] social influence.” ” That was a lie. It worked. .

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More investors are betting on virtual influencers like Lil Miquela

TechCrunch LA

Meanwhile, new venture-backed companies like the superstealthy Shadows, SuperPlastic and Toonstar are all developing virtual characters that will launch via social media channels like Snap and Instagram, or on their own platforms. version of this new breed of entertainer, the collective behind the account is far from the only one.

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DigiTour Media Raises Around $10M In Funding

socalTECH

Los Angeles-based DigiTour Media , which produces events and concerts centered on YouTubers and other social media celebrities, has reportedly raised around $10M in a funding round, from Viacom, LionTree Entertainment, and Slow Ventures.

Media 100
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Balance Your Marketing Spending Between Free and Fee

Startup Professionals Musings

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media.

Marketing 127
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Hollywood Insiders Back Social Shopping Site The Hunt

socalTECH

The Hunt says it is developing a community-driven, online shopping site, focused on making social media photos "shoppable". The Hunt says it is developing a community-driven, online shopping site, focused on making social media photos "shoppable".

Hollywood 164