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Is it a Good Idea to Have Ads in Tweets?

Both Sides of the Table

People rightly recognize that comments on blogs are just a form of a stream and thus the growth of open commenting platforms like Disqus and IntenseDebate. Google’s AdSense) or some other form of ad. As John Battelle chronicles in his brilliant (and must read) book, The Search , Google thought this idea stunk.

Ideas 286
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Creating A Better Digital Marketing Strategy For Your Business

Tech Zulu Event

It’s difficult enough to get any traction at all on social media or PPC ads, and even harder to maximize ROI on them. You could raise your profile by simply advertising cheap shirts on a Google PPC campaign, but that’s only going to get you so far. But what exactly does that entail? Kill Unsuccessful Channels.

PPC 40
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Interview with Dan Yomtobian, Scour

socalTECH

Scour is an offshoot of a PPC advertising firm, ABCSearch, which was also founded by Dan. Dan Yomtobian: Scour is a social search engine, which meta searches Google, Yahoo, and MSN. We overlay our own algorithm and decide what listing to show, in what order, based on how Google, Yahoo, and MSN spit back data to us.

PPC 113