Both Sides of the Table

OCTOBER 17, 2019

I had just left Salesforce.com where I was VP, Products, after they had acquired my second startup. As I was trying to figure out the role I wanted to play in the VC world I decided I wanted to focus on businesses that were building deeply technical products to solve problems for business users. But here’s the big “aha.”

Venture Capital 223

Venture Capital IP Startup Google 223

Startup Professionals Musings

JUNE 4, 2021

Their computers then merge your ads with search results when users search words imply an interest in your products. SEO is not placing ads, but tuning your website so that it is more highly ranked by Google, and featured in the first page of results, not in an ad beside the results. Campaign setup and ad copy writing.

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Startup Professionals Musings

APRIL 21, 2013

The biggest excuse most startup founders mention is too much to do building a product, mapping strategy, investors, etc. I know that finding time is hard, and good writing is simply not what most people do. Writing a blog is all about communication, and that’s your number one job as founder of a new startup.

Blogging 104

Blogging Product Startup Writing 104

Both Sides of the Table

SEPTEMBER 7, 2013

When I first started writing this blog several years ago I had less followers than you have right now. But the realist in me knew I couldn’t write daily nor could I convince you to think to check out my blog with regularity. Often you ask somebody, “Did you see that article on Google buying so and so?”

Writing 326

Writing Buzzfeed Social Media Blogging 326

Both Sides of the Table

AUGUST 25, 2013

On my most important ones I spend as much time figuring out what to cut out as I do putting into the writing of it. Many people write email without a “call to action” or reason they’re writing the email. Write to one person at a time. This is critical and was the reason I sat down to write this post.

Email 415

Email Writing Software Review Startup 415

Startup Professionals Musings

AUGUST 30, 2019

What every entrepreneur needs more than anything else, after they have built an innovative new product or service, is visibility, credibility, and trust by customers, potential employees, and future business partners. Yet, most good business people I know agree, but don’t know where to start.

Writing 19

Writing Technical Review Entrepreneur Advertising 19

Startup Professionals Musings

APRIL 29, 2019

Thus I recommend that every business publish a website and start a blog even before they have a product to sell, enabling the following benefits: Get Google to work for you in highlighting your site. These days, customers want two-way relationships, and people who follow your writing will feel this bond.

Blogging 85

Blogging Search Engine Optimization Writing SEO 85

InfoChachkie

SEPTEMBER 28, 2011

An entrepreneur, in particular, has to be likeable and trustworthy AND have a great product. An entrepreneur has to enchant people to use new products and services not simply bludgeon them, promote them or discount them. Guy, how would your 2004 book, Art Of The Start , differ, if you were writing it today? That doesn’t work.”.

Santa Barbara 262

Santa Barbara Technical Review Social Media Startup 262

Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. But being best-in-class at online marketing is also a sine qua non to standout from your peer group.

Marketing 379

Marketing Startup SEM SEO 379

TechEmpower

MAY 17, 2013

Additionally, we have added a new test type focused on writes, wherein a variable number of database updates are executed per request. We ran a bunch of spot-tests of the database updates test with various configurations, some scarcely suitable for a production server. Have a look at the size of those pull requests !

Framework 524

Framework EC2 Web Writing 524

Both Sides of the Table

MARCH 8, 2010

I started with the hosted version and then migrated to an installed version so I could use Google Analytics and some other products. Don’t just write a carbon copy of what somebody else is doing. OK, well, actually the first thing I did is come up with a list of 50 posts that I wanted to write. Just get a real URL.

Blogging 286

Blogging Startup Writing Summary 286

Startup Professionals Musings

APRIL 13, 2019

Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list. Communication and writing skills are required. These days, video production is also a useful skill. Spend your time and money on other platforms.

Social Media 79

Social Media Media Invest Tool 79

socalTECH

MAY 14, 2013

We own the celebrity birthday niche--we''re first in Google for searching for celebrity birthdays on every day of the year. If you look at Google Panda, they want you to be the best possible resource for a specific thing. That''s how you do well on Google, you become the best resources and site out there for a specific thing.

Google 236

Google Sites Startup Web 236

socalTECH

AUGUST 6, 2012

The company went from a venture backed high tech startup to an IPO as a publicly traded firm, and over its time has battled the perception of being a "content farm", suffered through Google and its Panda update, and now has emerged as a major content partner for Google, via YouTube. Can you explain that process?

Demand 240

Demand Media eHow Content 240

Startup Professionals Musings

JUNE 30, 2014

The biggest excuse most startup founders mention is too much to do building a product, mapping strategy, investors, etc. I know that finding time is hard, and good writing is simply not what most people do. Writing a blog is all about communication, and that’s your number one job as founder of a new startup.

Startup 101

Startup Blogging Writing Google 101

Both Sides of the Table

FEBRUARY 16, 2017

Every tech or major news journal in the country is preparing to write their Snap, Inc (creators of Snapchat, Spectacles, etc) stories and many of them seem to want a “How does it feel to have missed this investment story.” Are you beating up every Silicon Valley VC that didn’t do Facebook or Google or Uber early? Mostly kidding.

Snapchat 214

Snapchat Invest Technical Review Dollar Shave Club 214

Both Sides of the Table

FEBRUARY 6, 2019

If you look at some high-profile tech companies funded in the last big VC cycle you had eBay, Amazon, Salesforce & Google each go public having raised < $100 million in VC TOTAL prior to IPO and their last private-market valuation were all sub $400 million. trillion in value. But there are clear pro’s and con’s. Want some context?

Venture Capital 292

Venture Capital Capital Startup Funding 292

socalTECH

DECEMBER 11, 2018

San Diego-based Wildfire Systems , led by startup veteran Jordan Glazier , has developed software which product referrals and automatically transform them into trackable links across email, text messaging, chat, and social messaging. We automatically add tracking and point those product references to e-commerce merchants.

San Diego 159

San Diego Social Media Commerce Snapchat 159

Both Sides of the Table

JANUARY 23, 2011

One of the most frequent questions entrepreneurs ask about when they raise a little bit of money or are getting close to launching their first product is whether they should hire a PR firm. And I actually got pretty decent grades in English and writing overall. I write on my blog how I think in my head. Yes, I went to school.

Startup 349

Startup Writing Blogging Press 349

Both Sides of the Table

JANUARY 14, 2014

In fact 61% of all mobile searches where a customer contacts a business it is via a phone call (source: Google). I’m sure you’ve heard the meme that “email is dead” – if fact if you Google it you’ll find a long list of articles that will mislead you. Google knows it. THE FULL STORY.

Email 339

Email SaaS Venture Capital Google 339

Tech Zulu Event

DECEMBER 2, 2014

Now, you’re handling payroll and doing writing as well. You may even discover that you enjoy writing more than crunching numbers. Piaw Na, who spent over six years at Google, writes on Quora that she recommends fresh grads to join a startup instead of big companies. The list could go on and on. Startups are hiring.

Startup 102

Startup Social Media Writing Google 102

Startup Professionals Musings

APRIL 9, 2017

Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list. Communication and writing skills are required. These days, video production is also a useful skill. Spend your time and money on other platforms.

Social Media 66

Social Media Media Tips Platform 66

socalTECH

DECEMBER 31, 2018

We do, as of the writing of this in early December, seem to be seeing a correction at this time. There is an all out ground war right now between Amazon and Google for control of voice in the home. I had expected a correction much earlier in the year and I was wrong. On Demand).

Southern California 100

Southern California News Class Writing 100

socalTECH

OCTOBER 4, 2012

We also have live lab sessions, which we run through Google+ Hangouts, which mirror the school education experience. YouTube has a player which works in Google hangouts, so they can instantly screen your work or your pitch, and you can get instant feedback that way. We wanted to replicate that experience online. What's your background?

Web 187

Web Content Startup Education 187

Xconomy

APRIL 14, 2017

OK Google, remind me to pay the power bill.” Editor’s note: This piece was originally posted on Textio’s company blog. Hey Siri, how’s the weather today?” “OK Alexa, tell me a joke!” Bots are eating the world. Read more » Reprints | Share: UNDERWRITERS AND PARTNERS.

Google 61

Google Blogging Sites Software 61

Tech.Co

JANUARY 6, 2020

Once you have the raw material, you'll need to learn how to cut and splice it into a final product, complete with a little music. . One often-overlooked aspect of podcast editing is that you'll need to do it while wearing a high-quality pair of headphones, to ensure you're accurately hearing what the final product will sound like.

RSS 104

RSS Startup Media Template 104

Both Sides of the Table

APRIL 23, 2011

Back to regular writing this week so check back in. Google Ad Sense was just getting going. Mike built a white label product that let large publishers leverage text based ads by building their own marketplace rather than using Ad Words. Do you think the impact of social media is effecting Google’s search business? (42:00

Capital 265

Capital Venture Capital Veoh Startup 265

Both Sides of the Table

NOVEMBER 5, 2014

There is a battle between entrepreneurs who try to change the world and solve a meaningful problem and those who write take-down pieces with no apparent personal benefit other than attention. As you may know Google recently restructured so that Larry could spend more time on big innovations – on “moonshots.”

Technical Review 417

Technical Review Startup Course Software Review 417

Startup Professionals Musings

OCTOBER 2, 2013

Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list. Communication and writing skills are required. These days, video production is also a useful skill. Spend your time and money on other platforms.

Social Media 101

Social Media Media Entrepreneur Metrics 101

Both Sides of the Table

SEPTEMBER 13, 2011

So I know I’m getting myself into a bit of trouble by writing this. Many times they also pick up product and tech, too. Often times you find the CEO who really just likes to do product or tech. If you run product then it’s easy – VP Product. But I ran product management.

Startup 325

Startup Technical Review Sales Report 325

Both Sides of the Table

APRIL 21, 2010

In writing anything positive about any of the companies I’m not suggesting that it means that I prefer them to any of their competitors. Also, some of the deals I write about I have actually seen as part of their fund raising process. I know the product intimately and it rocks. Really!). 2.2mm in Series A.

Venture Capital 265

Venture Capital Capital Email Blogging 265

Both Sides of the Table

SEPTEMBER 19, 2011

In my opinion it’s the most natural fit and it would give Netflix a very strong presence in Los Angeles and in TV (obviously subject to getting the right writes from the studios). He defines this as new products that are dramatically cheaper, lower quality, lower margin but larger markets. Very few companies ever do this.

Netflix 329

Netflix Evite Pricing Hulu 329

Both Sides of the Table

SEPTEMBER 14, 2010

Lead investors and follow investors can both win equally but in each case you know why you personally are writing the check. It’s sort of like having an Encyclopedic history book before just launching your product and seeing whether anybody uses it. Oh, and he was acquired by and worked at Google. Connections.

Invest 288

Invest Angel Web 2.0 SEO 288

Both Sides of the Table

SEPTEMBER 28, 2013

It’s a hard topic to write about because it’s almost an accepted norm that total transparency is good. Your parents want to know why on Earth you’d leave a job at Google. They told you, “Yeah, man, I’ll gladly write the first $250,000. CEO transparency. It almost sounds uncontroversial.

Startup 417

Startup Course Venture Capital Writing 417

Startup Professionals Musings

NOVEMBER 29, 2010

The biggest roadblock is that startup founders already have too much to do building a product, mapping strategy, courting investors, etc. So finding time is hard, and good writing is simply not what most people do. Writing a blog is all about communication, and that’s your number one job as founder of a new startup.

Blogging 93

Blogging Invest Startup Writing 93

Startup Professionals Musings

MARCH 23, 2013

Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. Their computers then cleverly merge your ads with search results when users search words imply an interest in your products. Campaign setup and ad copy writing. Cost per click (CPC).

Paid Search 90

Paid Search PPC Organization SEO 90

Both Sides of the Table

AUGUST 2, 2009

Twitter, by contrast, started as an open platform where people let anybody see what they were writing. People write their thoughts knowing that anybody else can see them. If a brand had your email address and permission from you to send occasional messages to you then you could effectively market new products or services.

Social Network 235

Social Network Writing Tool Startup 235