SoCal CTO

MAY 1, 2007

I've worked with several businesses that were essentially based on driving traffic via search engine optimization (SEO). I just saw a Forbes article talking about Google Hell - getting placed in the secondary index. It doesn't prevent Google Hell, but it certainly reduces the chances.

Google 150

Google Search Engine Optimization Organic Search SEO 150

Both Sides of the Table

APRIL 18, 2010

What do Google Analytics and print newspapers have in common? I’ve been using Chartbeat for over a month now to track performance of my blog and I find myself looking at Google Analytics much less these days. In fact, I’m surprised by how antiquated Google Analytics feels. You’ll see the shot below.

Blogging 287

Blogging Google Screening Mahalo 287

Startup Professionals Musings

APRIL 16, 2011

The solution is keeping your site alive and vital, and following basic search engine optimization (SEO) suggestions. Completion of these tasks is not the full SEO job, but will keep your company out of the Internet dead zone. SEO does not have to be a major expense. But the cost of doing nothing is even greater.

Google 93

Google SEO Search Engine Optimization SEM 93

SoCal CTO

FEBRUARY 28, 2007

skip to main | skip to sidebar SoCal CTO Wednesday, February 28, 2007 Google Maps Mobile I recently downloaded Google Maps Mobile for my Treo. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0 Its works great. And there was a big surprise. It includes traffic!

Google 150

Google Mobile CTO Coach Southern California 150

socalTECH

APRIL 18, 2012

The company said the new office will help support its Bay Area client base, plus provide it with local access to agency representatives at Google and Yahoo. The Search Agency is a provider of search marketing services to clients, providing paid search, SEO, and other services to help its clients.

Paid Search 198

Paid Search SEO Yahoo Equity 198

Startup Professionals Musings

MARCH 23, 2013

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). This is NOT the same as Search Engine Optimization (SEO). Cost per click (CPC).

Paid Search 90

Paid Search PPC Organization SEO 90

Both Sides of the Table

JANUARY 12, 2014

SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. How do people drive SEO growth? This industry is so mature now that the cat-and-mouse game between companies and Google has gotten sophisticated.

Marketing 379

Marketing Startup SEM SEO 379

Both Sides of the Table

FEBRUARY 20, 2012

One of the many things you become expert at when you launch your own company and have no money is SEO. Tracy studied SEOMoz and several other online sources of SEO tips. She not only became an expert in SEO, she began consulting in SEO to continue to make ends meet and she became a speaker on the topic.

Startup 363

Startup Entrepreneur SEO Venture Capital 363

Startup Professionals Musings

APRIL 29, 2019

Thus I recommend that every business publish a website and start a blog even before they have a product to sell, enabling the following benefits: Get Google to work for you in highlighting your site. When somebody finds you online, you want to make sure that they get an accurate and complete picture of who you are and what you’re all about.

Blogging 85

Blogging Search Engine Optimization Writing SEO 85

SoCal CTO

AUGUST 4, 2011

SEO for Startups )? See also - When to Use Facebook Connect – Twitter Oauth – Google Friend Connect for Authentication. SEO Support - will URLs need to be well formed? Will back-end support for SEO be needed? Where’s the mystery (see Matching Algorithm )? Who are the other stakeholders involved? Other types of users?

Develop 396

Develop Development Startup SEO 396

SoCal CTO

AUGUST 4, 2011

SEO for Startups )? See also - When to Use Facebook Connect – Twitter Oauth – Google Friend Connect for Authentication. SEO Support - will URLs need to be well formed? Will back-end support for SEO be needed? Where’s the mystery (see Matching Algorithm )? Who are the other stakeholders involved? Other types of users?

Develop 384

Develop Development Startup SEO 384

socalTECH

AUGUST 8, 2016

The area which probably is really attuned to your readers, is we also serve many mid-market, growth oriented companies that are looking to grow and acquire customers, with paid and earned digital channels, paid search, paid media, social, email, and organic SEO, as well as digital PR and content. What are your thoughts on that?

Acquisition 100

Acquisition Paid Search El Segundo SEO 100

Startup Professionals Musings

FEBRUARY 21, 2020

There are dozens of tools available to help you monitor relevant activity, including Social Mention and Google Alerts. If they credit you in their blog or industry articles, those backlinks will boost your SEO ranking, as well as your perceived reputation online. Consistently review and respond to relevant online feedback.

Product 127

Product Entrepreneur Technical Advisors Technical Review 127

SoCal CTO

NOVEMBER 17, 2009

Then I check and manage our Google Adwords campaign and check our analytics/stats. However, as I read more about your focus, you are using these things in a slightly different way, i.e., not sure if SEO is as important. I recently posted about SEO for Startups. Is/was SEO important for MakeItWork? Great stuff!

Acquisition 170

Acquisition Customer Custom Ideas 170

Tech Zulu Event

JANUARY 31, 2011

The content of a video can in many instances provide amazing sound bytes and SEO friendly lines that unfortunately never get tracked. After twenty one days over 75% of views will occur. As content creators, these statistics are daunting. Visit TechZulu for full story.

SEO 91

SEO Statistics Content Social Media 91

Tech Zulu Event

NOVEMBER 18, 2011

To learn how to advertise on Google to get traffic to your website or offline business read “ Advanced Google Adwords ” by Brad Geddes. The best place to find forums is Google. Search Engine Optimization (SEO). The best blogs to follow for search engine optimization are SEO Moz , SEO Book and Search Engine Land.

Customer 85

Customer Custom Marketing SEO 85

Startup Professionals Musings

OCTOBER 3, 2010

Search engine marketing is simply buying advertising for your business from Google or another search engine company. This is NOT the same as Search Engine Optimization (SEO). For Google, this is pay per impression (PPI), or pay per mille (PPM) per thousand impressions. Cost per click (CPC).

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Startup Professionals Musings

FEBRUARY 27, 2010

Search engines like Google depend on website HTML tags, inbound and outbound links, and relevant content to do its ranking and matchmaking, and hopefully get your company found and near the top of customer search requests. The solution is basic search engine optimization (SEO). Marty Zwilling.

SEO 48

SEO HTML Search Engine Optimization Web 48

Startup Professionals Musings

JUNE 30, 2014

Your Google ranking will go up dramatically. Whereas Google and other search engines may take two or three weeks to list your new website in search results, new blog sites and new blog entries are indexed every day. From comments, you will accumulate external links both into and out of your site, and get additional ranking from Google.

Startup 101

Startup Blogging Writing Google 101

Both Sides of the Table

APRIL 23, 2011

Google Ad Sense was just getting going. Do you think the impact of social media is effecting Google’s search business? (42:00 But Google is still showing great financial performance. Do you agree that Google SEO optimized results for high volume search terms are broken? (49:35-51:30). 42:00 – 43:50). 49:35-51:30).

Capital 265

Capital Venture Capital Veoh Startup 265

socalTECH

MARCH 2, 2016

He was a co-founder of Applied Semantics, which started the AdSense technology, which they sold to Google in 2003. Back then, it was a much different game, and there was not much of an emphasis on social and more on SEO. We came together in 2008, to focus on digital content. Vic Belonogoff: It all starts with the content.

Media 100

Media Content News SEO 100

Both Sides of the Table

APRIL 4, 2011

How many adds came through organic SEO? For example, if you have developers, content people or SEO folks working on SEO programs you’ll need to allocate their time / costs to this effort. SEO is seldom “free.”. of the people who click on Google paid links then your true cost to acquire is actually = $12 ($1.50 / 0.125).

Metrics 346

Metrics Startup SEO Customer 346

SoCal CTO

JANUARY 20, 2009

So here's the Hot List for 1/1/2009 - 1/15/2009 Top 5 Posts The 7 Ways to Get Traffic on the Web Why You Need To Lead A Tribe - Seth Godin LA Gets Dugg, Hammered, Screwed How To Get The World Excited About Your Business –The James Siminoff Interview Viral analytics and metrics - go viral young startup Top 20 Keywords SEO Metrics Marketing Social Media (..)

Los Angeles 150

Los Angeles Angel Mixergy Tech Coast Angels 150

Startup Professionals Musings

APRIL 21, 2013

Your Google ranking will go up dramatically. Whereas Google and other search engines may take two or three weeks to list your new website in search results, new blog sites and new blog entries are indexed every day. From comments, you will accumulate external links both into and out of your site, and get additional ranking from Google.

Blogging 104

Blogging Product Startup Writing 104

Both Sides of the Table

JANUARY 19, 2015

Almost every online business I know (eCommerce, online software, mobile games) invests heavily in “customer acquisition” This includes investments often not properly measured (SEO, PR, Social) as well as costs that people measure more precisely (advertising, SEM, FB CPA/CPI ads). Take for example, an eCommerce company.

SEM 150

SEM Content Platform Acquisition 150

Both Sides of the Table

SEPTEMBER 14, 2010

Remember that you’ll be investing against people who have worked on the Google algorithm and REALLY know what drives SEO. Oh, and he was acquired by and worked at Google. MySpace may not have been as successful as Facebook in the end but the executives there learned how to deal with user growth at scale. Connections.

Invest 288

Invest Angel Web 2.0 SEO 288

socalTECH

MARCH 21, 2011

If you want read about SEO, there are probably 30 million pages on the web about that. We're learning more about how Google Shopping works, and looking to dominate there. We're really trying to leverage that, and get ahead of the game on Amazon. And we're looking to build more content and a community around what we're doing.

Web 225

Web Social Media SEO Media 225

socalTECH

MARCH 13, 2020

None of the small businesses, these spas, have the expertise or the budget to actually understand lead generation, SEM or SEO, or even know how to manage retention, referrals, expertise, or how to customize or streamline their processes. What's different about our business model is to bring them customers.

Template 124

Template Beverly Hills Startup SEM 124

Startup Professionals Musings

JULY 24, 2015

All of this is possible on every entrepreneur’s budget, since the major blogging platforms, including Tumblr, WordPress and Blogger (Google) are free. Each can be linked directly into your site domain name for maximum SEO impact.

Blogging 110

Blogging Startup Search Engine Optimization Social Media 110

Tech.Co

FEBRUARY 8, 2018

I had a chance to catch up with Gary and talk about the state of entrepreneurship, trends in SEO, and how people can find their voice to start Crushing It. How will voice assistant devices change the game for advertisers/marketers and SEO rankings? Gary will be keynoting on Tuesday, February 13th at 5:45pm at the Tampa Theatre.

Startup 70

Startup Search Engine Optimization SEO Tips 70

Startup Professionals Musings

DECEMBER 14, 2013

These range from basic search engine optimization (SEO) tracking, like Google Analytics , to a new generation of marketing platforms, like HubSpot. Every business needs to take advantage of the new tools and technologies which can assist you in making this shift in strategy and measuring effectiveness.

Startup 105

Startup Search Engine Optimization Summary SEO 105

Startup Professionals Musings

APRIL 7, 2017

These range from basic search engine optimization (SEO) tracking, like Google Analytics , to a new generation of marketing platforms, like HubSpot. Every business needs to take advantage of the new tools and technologies which can assist you in making this shift in strategy and measuring effectiveness.

Search Engine Optimization 58

Search Engine Optimization Startup Customer Custom 58

Startup Professionals Musings

NOVEMBER 29, 2010

Your Google ranking will go up dramatically. Whereas Google and other search engines may take two or three weeks to list your new website in search results, new blog sites and new blog entries are indexed every day. From comments, you will accumulate external links both into and out of your site, and get additional ranking from Google.

Blogging 93

Blogging Invest Startup Writing 93

SoCal CTO

NOVEMBER 10, 2009

I then worked as a product manager at NetZero/United Online in the VOIP group, and then most recently at Google as a product manager on the Picasa/Photos team based in Santa Monica. On the SEO side of things, I'll definitely want to get your feedback on Browse My Stuff. After BITSource was successfully acquired, I moved to L.A.

Product 150

Product Entrepreneur Social Media Google 150

Both Sides of the Table

MARCH 25, 2016

In our industry we call that a TAM (total addressable market) and I’m sure you can even Google methods for calculating a TAM. Equally, hoping to unseat TripAdvisor without understand their SEO strengths and how much it would cost to knock them down would be naïve. Let me be very direct. Market Structure.

Startup 150

Startup Marketing Study SEO 150

Startup Professionals Musings

NOVEMBER 3, 2012

These range from basic search engine optimization (SEO) tracking, like Google Analytics , to a new generation of marketing platforms, like HubSpot. Every business needs to take advantage of the new tools and technologies which can assist you in making this shift in strategy and measuring effectiveness.

Tips 93

Tips Search Engine Optimization Summary Startup 93

socalTECH

OCTOBER 14, 2011

One, is it makes it easy for businesses to embed that video on their own website, on blogs, and Facebook, and they can also link to that video on their Google Places page. To the extent that a business is not familiar with embedding, we also help them with that process, with claiming their Google Places page, and link that video.

Networking 150

Networking Search Engine Optimization Startup Product 150