socalTECH

JULY 22, 2014

El Segundo-based Pk4 Media , which develops adveriting technology, said this morning that it has acquired Santa Monica-based Prosperio , a developer of a programmatic direct platform for the display and video ad market. Financial terms of the merger were not disclosed. Prosperio was part of LaunchpadLA. READ MORE>>.

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El Segundo Media Santa Monica Platform 138

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MAY 15, 2013

Peter Csathy , the CEO of San Diego''s Sorenson Media , and digital media veteran, has departed the company, and will head up a new legal and investment group formed by Manatt, Phelps & Phillips. The new digital media venture from Manatt was created by Los Angeles partner T. READ MORE>>.

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JANUARY 7, 2013

Santa Monica-based Demand Media announced this morning that it has acquired domain registrar Name.com. Demand Media said that Name.com will help the firm as it prepares for the released of new top level domains (TLDs) this year. Demand Media said that Name.com is known for its strog retail footprint.

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NOVEMBER 8, 2011

Adconion Media Group , the European advertising network firm which as significant operations in Los Angeles, said today that it has acquired smartclip , a European digital video advertising firm. According to Adconion, it will use the acquisition to help solidify its video advertising business, Joost, which is headquartered in Santa Monica.

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SEPTEMBER 22, 2015

Santa Monica-based Demand Media is bolstering its efforts to reach out towards millennial women, and has acquired LEAFtv. Demand Media also said it has hired Geri Hirsch and Erin Falconer, the founders of LEAFtv, and will expand the LEAFtv brand. READ MORE>>.

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MAY 1, 2014

Santa Monica-based movie and entertainment company Lionsgate said late Wednesday that it is expanding into a new line of business, and has launched a new, interactive and game arm. He also had been at Creative Artists Agency, Walt Disney, and Bellrock Media. READ MORE>>.

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MARCH 4, 2014

Santa Monica-based Demand Media said today that it is expanding its offerings in the content area, with an expansion of its Content Solution offerings. According to Demand Media, the expansion includes new content formats and enhanced "publishing and distribution strategies." READ MORE>>.

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JUNE 27, 2013

Santa Monica-based Demand Media has made an interesting move this morning, launching a brand new, subscription fitness and nutrition program. Demand Media said it new Stronger program is part of a "key initiative" to expand its paid content porfolio. Stronger is an offshoot of Demand Media''s LIVESTRONG.COM site.

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NOVEMBER 20, 2012

Santa Monica-based Rubicon Project , the online advertising exchange operator, is powering female content network Glam Media , Glam Media said Tuesday. Glam Media said it is using REVV Connect, Rubicon Project's real time advertising trading platform as part of an invite-only, premium ad marketplace.

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MARCH 19, 2013

Santa Monica-based Demand Media said this morning it has expanded into the online learning market, and has acquired Creativebug , an online site which provides educational videos around art and carft instruction. Financial details of the acquisition were not disclosed. The firm was based in San Francisco. and up per course).

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FEBRUARY 10, 2012

Santa Monica-based MomentFeed , the startup which is developing software to provide analytics on such things as check-ins and customer interaction at retail locations, said this week that it has partnered with digital marketing firm Location3 Media.

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AUGUST 27, 2015

Santa Monica-based GumGum , the developer of digital advertising and marketing tools which tie advertising into online photographs and visual content, has rolled out a new social media analysis tool. Pricing on the new tool was not announced. GumGum is led by Ophir Tanz.

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MARCH 11, 2014

Santa Monica-based Demand Media said today that it has linked with Electus Digital , to offload premium ad sales for its Cracked.com website. The move looks to be part of a shift by Demand Media in its ad strategy, where it has begun to rely on third party, vertical publishers to help sell ads for its properties.

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JUNE 9, 2021

Santa Monica-based Luxury Travel Hackers said today that it has launched a new company, focused on helping the "mobile millennial" book "influencer-curated" trips via social media, with a seed funding.

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AUGUST 11, 2021

Santa Monica-based contextual advertising technology developer GumGum says it has acquired JustPremium, a rich media and video ad marketplace in Europe. GumGum said that its 2021 revenues are on track to grow over 40% compared to last year, and the addition of JustPremium will help expedite that growth.

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SEPTEMBER 13, 2011

Santa Monica-based Demand Media , the online publishing firm, said today that it has made a "major extension" of its Pluck software. Pluck helps brands manage their online communities.

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JUNE 17, 2013

Santa Monica-based Demand Media announced the launch of a new service, Designs.com , which it says wil lhelp generic Top Level Domain registrants create new websites. designs demand media gltd domain domainer website template professional' The different templates will be tied to those different gTLDs. READ MORE>>.

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SEPTEMBER 27, 2010

Santa Monica-based Demand Media , the online content publishing empire of Richard Rosenblatt, announced this morning that it has launched a new, specialized offering for food advertisers. The firm said it has combined part of Demand Media's network, eHow.com, and LIVESTRONG.com to reach consumers making food-related choices.

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MAY 9, 2012

Santa Monica-based Demand Media , the online publishing business run by Richard Rosenblatt, announced its first quarter 2012 results yesterday, and also raised its fiscal 2012 financial guidance. The firm was helped significantly in the quarter by growth in the firm's registrar business, which grew 17 percent year to year.

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JUNE 8, 2010

Santa Monica-based Demand Media , the online content network headed by Richard Rosenblatt, said today that it has launched a new "Talent and Expert Network," which will highlight entertainment personalities through its site. Demand said it is working on two additional projects with Potts for its various media properties.

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Demand Entertainment Media Tips 165

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MARCH 10, 2010

eNom , the domain name registration arm of Santa Monica-based Demand Media , the Internet publishing empire run by Richard Rosenblatt, is hoping to cash in on a new, top level domain,CO, which is slated to come onto the market this year, the firm said today. eNom said it will be helping to relaunch the.co Internet S.A.S,

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AUGUST 13, 2018

Santa Monica-based GumGum Sports , which helps advertising agencies measure the media value of sponsorships of sporting events using computer vision technology, has agreed to provide media valuation for the Maui Jim Maui Invitational, being held later this year. Financial impact of the win was not announced.

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SEPTEMBER 17, 2010

Ahead of its IPO, Santa Monica-based Demand Media , the online domain name and media publishing business run by Richard Rosenblatt, updated its IPO filings Thursday, saying that it has granted $30.8M Tags: demand media domain domainer content merger acquisition legitscript. READ MORE>>.

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AUGUST 9, 2011

Santa Monica-based Demand Media , the online publishing empire run by Richard Rosenblatt, said Tuesday afternoon that it has acquired two companies, plus renewed a deal with Google. As part of that effort, Demand Media said its inventory will be included in the premium Google Display Network Reserve. READ MORE>>.

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JANUARY 26, 2011

Santa Monica-based Demand Media surged in its IPO debut Wednesday morning on the NYSE, rising as high as $25.00 Demand Media, which is headed by Richard Rosenblatt, operates a network of content focused sites, including LiveStrong.com and eHow. Demand Media is now trading on the NYSE as DMD. in morning trading.

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MAY 13, 2011

Santa Monica-based Demand Media is in a major partnership with L'Oreal USA , the two said this morning. According to the two companies, the two will develop custom content and media to help connect L'Oreal brands with women seeking personalized beauty solutions, via both typeF.com and eHow. READ MORE>>.

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MAY 5, 2011

Santa Monica-based Demand Media reported its results Thursday, saying that it had a net loss of $5.6 Demand Media said the revenues numbers were driven by continued momentum from its owned and operated sites. Demand also mentioned strong direct brand advertising sales helped its results. READ MORE>>.

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NOVEMBER 23, 2009

Santa Monica-based Topspin Media , the developer of music and band marketing software headed by former Yahoo Music GM Ian Rogers, said over the weekend that it has added Andrew Mains as its new VP Artist Relations and Services. Mains was Head of New Media at Interscope Records. READ MORE>>.

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MARCH 5, 2019

Santa Monica-based Preccelerator , the early-stage, startup accelerator associated with Stubbs Alderton & Markiles, LLP, says it has opened up applications for its next class. Deadlines for applications are March 20th. Editor's note: Stubbs Alderton is a longtime supporter and sponsor of socaltech).

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AUGUST 6, 2013

Wish you could find an expert to help you across any part of your life? Santa Monica-based Demand Media said this morning that it has launched a brand new effort on eHow , which will connect users with experts in one-on-one, online consultations. eHow said questions will be answered for an average of $19.99

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OCTOBER 4, 2019

Santa Monica-based Vertical Networks , a "mobile-first" content studio which was backed by Snap , has been acquired by New York-based entertainment and sports media company Whistle. According to Whistle, the acquisition will help its expand its lifestyle video content efforts.

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FEBRUARY 25, 2010

Santa Monica-based Demand Media , the online publishing effort headed by Richard Rosenblatt, said late last night that it has created a new Editorial Advisory Board. The firm said the new group of advisors would help counsel the firm on content and programming. READ MORE>>.

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JULY 9, 2019

Santa Monica-based MomentFeed , which develops software that helps national brands keep information on their stores up to date across mapping and mobile services, has named Nick Hedges as CEO of the company, MomentFeed said this morning.

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Draper Southern California Santa Monica Social Media 124

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SEPTEMBER 7, 2018

Santa Monica-based GumGum Sports , the arm of GumGum which develops technology to measure the social media value of sponsorships for sports teams, says it has just signed the NHL's Columbus Blue Jackets as a new customer. Financial details of the win were not announced. Financial details of the win were not announced.

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JANUARY 25, 2018

Santa Monica-based Freenfly , a startup that helps brands tap into a network of content creators and brand advocates on social media, has raised $8.5M The company said its platform helps consumer brands by tapping into a network of endorsers, staff, and consumers across Facebook, Instagram, and Twitter. in funding.

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MAY 2, 2013

Santa Monica-based social media marketing startup Fan Appz has tied its customer feedback and social media marketing product into Twitter , to better allow brands to interact with their fans and followers, the firm has announced. appz twitter fanappaz social media marketing brand' READ MORE>>.

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Social Media Santa Monica Media Custom 177

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AUGUST 1, 2012

Looking for more help to get your startup off the ground? Coloft , the co-working space in Santa Monica, said Wednesday that it has launched its own series of seminars aimed at startups, ranging from help on social media, to business development, to pitching investors. READ MORE>>.

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