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One of the side effects of the war over Flash, has been with advertisers--particularly in Hollywood--who rely on Flash to help display their advertising banners and video to users. Where do you fit into the mobile ad market? What that means, is the banner is no longer Flash, but it slcearly HTML-based, and video based.
Spearheaded by Alex Donn , the event was designed for both technical and non-technical attendees to build apps over the course of a weekend at Io/La , an incubator/co-work space in the heart of Hollywood. We walked over down to Hollywood Blvd. Only in Hollywood are you able to mash up Superheroes and Geeks in one big room!
“Working in a startup… you will be paid less than market rate, but… I would advise you to take the two skills that nobody wants, which happen to be the two most valuable skills you can develop in your youth. Learn HTML. It was kind of like producing a film in Hollywood. Number one is sales. Life is sales. .”
We expect to be a huge growth market. Daily newspapers and some markets are going only two or three times weekly now. LA is an editorial-heavy market for startups. You have a lot of Hollywood money getting pumped into startups and that helps. But nothing fancy, probably just an app that is wrapped in HTML 5.
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