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Why Silicon Valley and Hollywood Don’t Get Each Other and Who Will Win the Future

Both Sides of the Table

But audience size and consumption is massive and growing plus; Study Innovator’s Dilemma ( my cheat sheet here ). But here’s what Silicon Valley doesn’t get about Hollywood. And what Hollywood does’t get about Silicon Valley? ” Guess what, Hollywood. Yes, CPMs on YouTube are lower today.

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Casa Verde Capital Invests In Proper's Sleep Supplements

socalTECH

Hollywood-based Casa Verde Capital , the venture capital firm run by Snoop Dogg, has led a $9.5M Casa Verde acpital typically only invests in cannabis investments; Proper says it is about to embark on a study of CBD to add to its formulations.

Invest 113
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Tastemade: Our Content Better Than Ads

socalTECH

Santa Monica-based food show producer Tastemade , the venture-backed Youtube show developer, said that it has conducted a brand research study, which finds that brands that integrate into content do far better with viewers than those who use typical advertising. tastemade youtube food foodie content hollywood advertising study'

Content 100
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Why We Need to Elect @EricGarcetti on Tues as Next Mayor of Los Angeles

Both Sides of the Table

LegalZoom moved from Hollywood to Glendale. The 600 under-employed people of Hollywood who could have worked at LegalZoom but are now in Austin thank you. We can try to reinvent Hollywood film and TV (Hulu, Epoxy.tv, Blayze, Chill, TasteMade) or we can watch it migrate out of our city. The result? As does the mayor of Austin.

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Micromobility in limbo: Takeaways from Paris and LA

TechCrunch LA

One study from 2021 found that e-scooter users in Paris are mainly men aged 18 to 29, have a high educational level, and usually jump on a scooter for travel time savings. Most riders (72%) in the study said they shifted from walking and public transportation, not cars. Lime estimated that could have replaced 1.6 million car trips.

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Krisztina "Z" Holly, MAKE IT IN LA: Bridging Entrepreneurship and Manufacturing

socalTECH

We recently did a study, and we found that there were nearly 3,000 new businesses created in manufacturing here in the last three years. There is a really an opportunity to support that sector, which usually gets overshadowed by technology and Hollywood. It's actually a very complicated area.

Startup 100
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USC Adds New Accelerator “Viterbi Startup Garage” to Silicon Beach

Tech Zulu Event

Ashish Soni, the founding director of the Viterbi Student Innovation Institute , (a track that brings together business and engineering studies), hopes that this extra support will allow more Trojan startups to be built locally and remain in Los Angeles. It is no coincidence that Hollywood is coming knocking and wants in on the action.

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