article thumbnail

10 Reasons To Market Globally While Selling Locally

Startup Professionals Musings

A UVP sells a product or service because it differentiates it from other products or services that are available. With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people. Build word-of-mouth into your product or service.

Marketing 107
article thumbnail

10 Keys To Results With Social-Local-Mobile Marketing

Startup Professionals Musings

A UVP sells a product or service because it differentiates it from other products or services that are available. With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people. Build word-of-mouth into your product or service.

Mobile 173
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Corrosive Nature of Over-Introducers

Both Sides of the Table

I find the over-introducers especially corrosive around first-time founders who often struggle with the balance of their time between tasks like building product versus tasks like speaking at conferences or meeting with potential business development partners. In many instances this help is genuine, well-meaning and productive.

Innocal 255
article thumbnail

Mojix Signs Middle Eastern Reseller

socalTECH

Los Angeles-based Mojix , the developer of radio frequency identification (RFID) technology, said over the weekend that it has signed a partnership with a reseller to provide its products in the Middle East. UMedia services oil and gas, manufacturing, logistics, and aviation firms. READ MORE>>.

Innocal 140
article thumbnail

Mojix Ships Software, Inks Deal With Integrator

socalTECH

Los Angeles-based Mojix , a venture backed developer of RFID technology, said this morning that it has released a new, software product targeted at RFID asset and process management. Mojix said its new software product ties into its hardware to provide "end-to-end" real-time location of assets and goods. READ MORE>>.

Software 100
article thumbnail

10 Innovative New Global Ways To Grow Your Business

Startup Professionals Musings

A UVP sells a product or service because it differentiates it from other products or services that are available. With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people. Build word-of-mouth into your product or service.

article thumbnail

10 ‘Best Of Breed’ Marketing Practices For Startups

Startup Professionals Musings

A UVP sells a product or service because it differentiates it from other products or services that are available. With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people. Build word-of-mouth into your product or service.