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Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

One of the investment themes I’ve been focused on in the past 3 years has been Performance-Based Marketing. When I started investing the US advertising market was $300 billion with only 10% of it ($30 billion) of it being online and measurable. I covered that topic in my Twitter is RSS post. Thus, we click!

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How to Start a Podcast

Tech.Co

A reasonably high-quality microphone is likely the biggest investment you'll need to make. You'll need to produce a functioning RSS feed, since RSS is the media pipeline that every major podcast provider uses to display each podcast. There are two main ways to get your own RSS feed. How to record a podcast.

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8 Fundraising Deal Breakers Inexperienced Entrepreneurs Routinely Create

InfoChachkie

Because of the rapid pace with which Venture Capitalists review investment opportunities, they must employ pattern matching techniques which include identifying common fundraising deal breakers. Surprisingly, most venture investments do not break down over valuation. A version of this article previously appeared on Forbes.

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Why Entrepreneurs Hate (Most) MBAs

InfoChachkie

Despite the proliferation of entrepreneurial courses within Business Administration programs, business schools are essentially vocational training grounds for consultants and investment bankers. • Facebook • Twitter • Delicious • LinkedIn • StumbleUpon • Add to favorites • Email • RSS.

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Deal Hair: Is Your Startup More Like Russell Brand Or Bruce Willis?

InfoChachkie

Whenever a VC assesses a potential investment opportunity, they attempt to match the entrepreneur(s), their solution, and intended markets with a pattern they have previously encountered. The above criteria obviously do not represent all of the factors investors consider when evaluating a venture investment. Know Thy Pattern.

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Coull Entrepreneurs Get More Customers

InfoChachkie

Apologies: an incomplete draft of this article was inadvertently sent out previously via RSS. • Facebook • Twitter • Delicious • LinkedIn • StumbleUpon • Add to favorites • Email • RSS. Coull Offers Advertisers Video Skimlinks. This article originally appeared on Forbes HERE.

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Brad Feld Drops Knowledge. Here’s What He Said …

Both Sides of the Table

My initial desire to blog came from something that’s always been my approach to investing – I’m a nerd and I love to play with the technology and part of my approach has really been to understand things both at a user level and at a reasonably deep tentacle level. RSS was something that had appeared.” “….I we are not going to invest.