SoCal CTO

FEBRUARY 25, 2009

Team – higher requirements for caliber of team members Product – focus on truly differentiated and not me-too Market – is it really big enough to provide investor returns** Traction – need more users, partners, patents, etc Timing – are you building for yesterday or 2 yrs from now? Business - how are you actually going to make money?

Startup 150

Startup SEM IP SEO 150

SoCal Delicious

JANUARY 15, 2010

While handling bots, you should detect search engine crawlers, too: /* lookup your crawler IP database to populate $isCrawler; then, if the IP wasnt identified as search engine crawler: */ if ($isCrawler !== from the IP address range 65.52.0.0 Other rogue bots identify themselves by IP addy, user agent, and/or referrer.

SEO 37

SEO IP Blogging PHP 37

SoCal Delicious

JANUARY 15, 2010

ThingFetcher sometimes requests a (shortened) URI 30 times per second, from different IPs. A method to verify the bot All IP addresses used by a bot should resolve to server names having a unique pattern. For example Googlebot comes only from servers named "crawl" + "-" + replace($IP, ".", "-") + ".googlebot.com" SEO Mofo ! )

Social Media 41

Social Media Develop Development Media 41