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The Convergence of Social Media & Traditional Radio

Eric Greenspan

What I mean by this is we do radio better by building it around the web, social media and traditional marketing strategies alongside, behind and wrapped around our radio shows. For one, we built a following by using Facebook and Twitter and other social networking sites. We built unique websites for each show.

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Zite | Your Personalized Magazine

Tech Zulu Event

It started as basic as signing up for a newsletter from your favorite site to customizing a profile to display particular topics. Then we took a giant leap with social media integration. Outside of my social account I’m able to choose additional topics to be added to my magazine such as Politics or Wine.

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Zite | Your Personalized Magazine

Tech Zulu Event

It started as basic as signing up for a newsletter from your favorite site to customizing a profile to display particular topics. Then we took a giant leap with social media integration. Outside of my social account I’m able to choose additional topics to be added to my magazine such as Politics or Wine.

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Entrepreneur's Brilliant Companies List Pinpoint SoCal Startups

socalTECH

At least six, Southern California companies -- Nimble , ParkMe , Quarterly , Beachmint , Chromatik , and Dollar Shave Club -- have been named as one of Entrepreneur Magazine's 100 Brilliant Companies list today, a healthy share of the publication's annual look at the best ideas, hottest industries, and innovators. READ MORE>>.

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BUZZMEDIA Revs Editorial Hires

socalTECH

Los Angeles-based digital media publisher BUZZMEDIA looks to be revving up its hiring on the editorial end of its business, saying Tuesday that it has hired nine staffers across its sites Celebuzz, and SPIN. The firm said the expansion of its staff will further expand the brands.

Buzznet 153
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Niche marketing works. Here’s how.

Berkonomics

So, aiming a brand-new smartphone full of great features but increased complexity using AARP Magazine as your marketing resource just won’t get the job done. Create social media posts with links to your site that drive search engine scores and increase search traffic. Of course not.

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Buzznet Hires Two, Snags NYTimes Editor

socalTECH

Hollywood-based Buzznet, an online social media and networking site focused on music, said Wednesday that it has hired two editors to bolster its music editorial team. Buzznet is venture backed by Anthem Ventures, Interscope, and Redpoint Ventures. READ MORE>>

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