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The Convergence of Social Media & Traditional Radio

Eric Greenspan

What I mean by this is we do radio better by building it around the web, social media and traditional marketing strategies alongside, behind and wrapped around our radio shows. But there’s more…on this show, we control the content and we have built the social media right into the program. Tell no one!

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Zite | Your Personalized Magazine

Tech Zulu Event

Then we took a giant leap with social media integration. Zite, which was acquired by CNN in late 2011, is a personalized magazine to help clean up all that content overload we deal with on the web when trying to catch up on the days current events and instead delivers content based on your personal interest. In stepped Zite.

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Zite | Your Personalized Magazine

Tech Zulu Event

Then we took a giant leap with social media integration. Zite, which was acquired by CNN in late 2011, is a personalized magazine to help clean up all that content overload we deal with on the web when trying to catch up on the days current events and instead delivers content based on your personal interest. In stepped Zite.

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Robb Report's Bill Curtis On Why Podcasting Is The Next Media Frontier

socalTECH

We spoke to Bill about CurtCo's move into the podcasting area, and why he thinks podcasting is the next frontier in media. We have published 74 different magazine titles over the last 30 years. That's absolutely crucial in magazines, and in the way we ran events. Talk about what CurtCo is working on?

Media 150
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BUZZMEDIA Revs Editorial Hires

socalTECH

Los Angeles-based digital media publisher BUZZMEDIA looks to be revving up its hiring on the editorial end of its business, saying Tuesday that it has hired nine staffers across its sites Celebuzz, and SPIN. The firm said the expansion of its staff will further expand the brands.

Buzznet 153
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Mogreet's Serena Ehrlich Tapped For Mobile Marketing Award

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Serena Ehrlich , Director of Marketing of Los Angeles-based Mogreet --and who is also well known in Los Angeles for her work with the Los Angeles chapter of the Social Media club--has been recognized by Mobile Marketer as one of its Mobile Women to Watch 2013. Ehrlich joined Mogreet earlier this year.

Mogreet 277
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Anametrix Wins San Diego Union-Tribune

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Anametrix said that the paper is using its platform for both web analytics, and analyzing mobile, social media, video, e-mail and other efforts. Anametrix says its platform, InstaVista, is targeted at publishing firms, including newspapers, magazines, and directories. Financial impact of the win was not disclosed.

San Diego 164