L.A. Business Journal

AUGUST 25, 2017

Snapchat builds relationship with social media stars after years of ignoring them, rocket industry worries government might dump ICBM engines on the market and Panda Pop passes 100 million users as Jam City eyes IPO.

Social Media 145

Social Media Snapchat Media Report 145

TechCrunch LA

FEBRUARY 19, 2020

based media company angling to be the conscious consumer’s answer to Refinery29. Mogul Millennial — this Dallas-based company is a digital media platform for black entrepreneurs and corporate leaders. The list of new companies include: Brightly — an Oakland, Calif.-based Hardworkers — a Cambridge, Mass.-based

Artificial Inteligence 331

Artificial Inteligence Social Network Los Angeles Snapchat 331

Both Sides of the Table

AUGUST 11, 2021

Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because?—?no founders, marketers, investors?—?and no surprise?—?that’s that’s where the customers are. For these companies, it looks like a rosy picture.

Product 424

Product Platform Advertising Acquisition 424

Both Sides of the Table

OCTOBER 8, 2014

If you want the full SlideShare deck with many slides not in either post it’s in this link –> The LA Tech Market. Has it begun to mature or is it just better marketed than in was say 5 years ago? Given how efficient markets are when a large market like LA starts to blossom it attracts capital pretty quickly.

Entrepreneur 378

Entrepreneur Snapchat Startup Google 378

Startup Professionals Musings

MARCH 27, 2015

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a recent book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 101

Social Media Media Marketing Snapchat 101

socalTECH

MARCH 20, 2019

Loop Now Technologies , a startup founded by former LinkedIn and Snapchat employees--which has offices in Los Angeles--says it has launched a brand new, short-form video and social media app called Firework. The company's Chief Revenue Officer is Cory Grenier, who previously was Director of Sales & Marketing at Snapchat.

Social Media 113

Social Media Snapchat Media Content 113

Startup Professionals Musings

NOVEMBER 30, 2013

Isn’t it frustrating to think you understand something new in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Jim should know, since he is the president Ignite Social Media , of one of the best known social media marketing agencies.

Social Media 100

Social Media Media Marketing Platform 100

Both Sides of the Table

JULY 26, 2016

They started as an elite black-car service and only once they saw Lyft doing well in the peer driving market did they launch UberX. In picking your market you should focus on “deflationary economics” or lowering the price, functionality and margin of your business but targeting ever-increasing market sizes afforded by Internet scale.

Venture Capital 307

Venture Capital Startup Capital Ideas 307

SoCal Tech Calendar

MARCH 21, 2017

Tuesday, March 21, 2017 -- Social Media Mastermind Meetup. Social Media Mastermind Meetup Group If you haven’t attended one of our group sessions prepare to have your mind blown. We meet up once a week to discuss social media techniques that help your business grow quickly by using. See [link] (more)

Social Media 100

Social Media Media Snapchat Blogging 100

socalTECH

MAY 12, 2017

Earlier this week, Los Angeles-based Donut Media (www.donut.media) announced a seed funding round, for its efforts to create a online, video-focused brand centered around car enthusiasts. Donut Media is venture backed by Techstars Ventures, 3311 Ventures, Fontinalis Partners and professional driver Ryan Tuerck. What is Donut Media?

Media 177

Media Content Platform Artificial Inteligence 177

TechCrunch LA

JANUARY 14, 2019

Meanwhile, new venture-backed companies like the superstealthy Shadows, SuperPlastic and Toonstar are all developing virtual characters that will launch via social media channels like Snap and Instagram, or on their own platforms. ” So the two founders began contemplating what a new, low-cost, high-touch media network might look like.

Social Media 261

Social Media Content Media Artificial Inteligence 261

Startup Professionals Musings

SEPTEMBER 28, 2019

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 95

Social Media Media Snapchat Platform 95

socalTECH

OCTOBER 9, 2019

According to Image Metrics, the new tool is aimed at marketers, helping them to implement augmented reality (AR) effects for marketing initiatives.

Metrics 140

Metrics Platform El Segundo Snapchat 140

Startup Professionals Musings

JULY 3, 2022

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 140

Social Media Media Snapchat Platform 140

Tech Zulu Event

JULY 28, 2014

Fact: social media is among the top most powerful communication tools today. Digital Insights reports in their 2014 Social Media statistics that Facebook has 1.01 Digital Insights reports in their 2014 Social Media statistics that Facebook has 1.01 Snap Away with Snapchat. And why is that?

Snapchat 82

Snapchat Social Media Social Network Media 82

Both Sides of the Table

JANUARY 6, 2014

By now you have many smart people around your board but probably people who don’t totally understand the nuances of your employees, customers, sales reps, marketing messages, technology challenges, competitors and strategic choices. Unless you’re SnapChat, Instagram or similar this is probably 3-5 years into your existence.

Startup 325

Startup Sales Technical Review Software Review 325

socalTECH

NOVEMBER 19, 2013

Josef Gorowitz , Swagbucks (Torrance, online marketing/rewards). Amanda MacNaughton , PromoJam (Glendale, marketing software). Evan Spiegel , SnapChat (Los Angeles, mobile app). Adam Goldenberg , Intelligent Beauty/JustFab (El Segundo, fashion). Matthew Goldman , Wallaby Financial (Pasadena, financial).

Southern California 280

Southern California SoCalTech Dollar Shave Club Santa Monica 280

SoCal Tech Calendar

JUNE 9, 2016

If you wanted to find someone who truly understands the convergence of the media and technology, you need to go no further than Peter Csathy , the CEO of newly launched CREATV Media (www.creatv.media). Because of that, he has some unique insights into this market, having touched many, many pieces of the industry.

Media 100

Media Blogging Hulu Invest 100

Startup Professionals Musings

MAY 10, 2019

Image via Pixabay After a frustrating meeting with a small business client recently who didn’t “have time” for social media, I was surprised to find evidence on the Internet that up to one quarter of small business owners are still hesitant to invest time, money, and effort into a social media strategy.

Social Media 99

Social Media Media Tool Startup 99

Startup Professionals Musings

OCTOBER 2, 2018

Even with instant two-way communication via the Internet and mobile phones, your greatest new solution or service won’t found or properly recognized without marketing. I find that digital marketing is the most visible and effective place to start. Traditional marketing hype won’t get you the attention you need. every month.

Marketing 96

Marketing Metrics Social Media Content 96

socalTECH

NOVEMBER 1, 2018

Venice, California-based Snap , the parent firm of Snapchat , has sued social media influencer and actor Luka Sabbat for failing to promote the company's Spectacles in posts.

Snapchat 113

Snapchat Venice Social Media Report 113

Both Sides of the Table

JUNE 8, 2014

TrueCar, an LA-based company, sells more cars now than any physical dealer in the country and recently went public and has a $1 billion market cap. I don’t need to tell you what else is LA … SnapChat, Whisper, Tinder. Mavens & Marketing. All great communication companies. Angels & Recycled Capital.

Startup 391

Startup Venture Capital Capital Funding 391

Startup Professionals Musings

OCTOBER 16, 2017

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 64

Social Media Media Snapchat Platform 64

Tech Zulu Event

JULY 16, 2013

Marketing: SteelHouse. An ad:tech Innovation Award-winning company, SteelHouse is the technology industry’s real-time marketing solution for online retailers. Their Behavioral Marketing Platform even broke new ground at ad:tech 2011 winning an innovation award. Social Media: Snapchat. Incubator: Amplify LA.

Startup 112

Startup Snapchat Venice Social Media 112

socalTECH

FEBRUARY 16, 2017

the parent company of Snapchat , has set its estimated initial IPO pricing, saying this morning in a filing that it estimates its initial public offering price at betwen $14.00 billion on the public markets. Venice, California-based Snap Inc. , and $16.00 Snap has applied to list on the New York Stock Exchange as SNAP.

Snapchat 113

Snapchat Venice .Net Pricing 113

socalTECH

NOVEMBER 8, 2017

SNAP was already down around 12 percent in pre-market trading on Wednesday, falling from a close of $15.12 SNAP CEO Evan Spiegel said on Tuesday the company is planning a big redesign of its Snapchat app, to broaden appeal of its app to new users. on Tuesday to around $13.33 READ MORE>>.

Snapchat 113

Snapchat Venice .Net Report 113

socalTECH

DECEMBER 11, 2018

So, if you're a marketer, how do you track and encourage those word-of-mouth recommendations? When you look at social messaging, and talk about social messaging, we're talking about social media, text messaging, email, and chat applications. The majority of our time is now spent online. How did you run into this opportunity?

San Diego 159

San Diego Social Media Commerce Snapchat 159

TechCrunch LA

SEPTEMBER 14, 2018

Oculus has pumped hundreds of millions of dollars into funding VR content, and while the headset market is still small, developers have built plenty of games and experiences. See full agenda here. Kickstarting an Industry. Yelena Rachitsky [ Oculus ] . Your Virtual Self. Parham Aarabi [ ModiFace ] other speakers to be announced soon.

UCLA 185

UCLA Startup Snapchat Los Angeles 185

TechCrunch LA

AUGUST 30, 2022

Still, he expressed hesitancy to characterize and market the startup as an NFT company, although NFTs are core to its business model. ” He views Facebook and Snapchat primarily as messaging apps and said Instagram is having an “identity crisis.”

Geni 219

Geni Silver Lake Startup Platform 219

socalTECH

DECEMBER 27, 2016

Today's contribution is from Brad Brooks , the co-founder and CEO of TigerText , which provides clinical communication solutions for the healthcare industry, and also co-founder of anonymous social media app Whisper. Brad Brooks: Locally, I think Snapchat's IPO is going to spawn a massive ecosystem in the Southern California tech community.

Southern California 113

Southern California Social Media News Entertainment 113

socalTECH

MARCH 16, 2017

Earlier this week, Derek Norton , a long time advisor to the media, Internet, and technology industry in Los Angeles, announced a brand new venture capital fund called Watertower Ventures (www.watertowerventures.com). Derek Norton: I've been investing for 17 years in early stage companies, across technology, media, and the internet.

Invest 145

Invest Funding Capital Startup 145

socalTECH

MARCH 10, 2017

Robert Blatt: The first stage, in 2013, was really nailing product-market-fit. They want to advertise on Facebook and Instagram, and they want to see what they can do with Waze, Snapchat, and Yelp. The second area, is that while we've grown pretty rapidly, we've grown the headcount in sales and marketing very slowly.

Google 127

Google Paid Search Mobile Activity 127

Tech.Co

NOVEMBER 12, 2015

s other startup advantages include: A long media history: Companies such as Netflix and Buzzfeed are based in L.A. For companies in the media, entertainment, or content business, there’s no better place to be. This not only contributes to a rising entrepreneurial tide, but is also great branding and marketing for your business.

Cornerstone OnDemand 100

Cornerstone OnDemand Startup Buzzfeed Los Angeles 100

socalTECH

FEBRUARY 19, 2016

Social media allows women to seek out other, like minded women, and learn from them. Before that, I was heading up global consumer marketing for entertainment, sports, and video at Yahoo. Or, maybe they'd learn from a magazine. Michelle believes that women should learn from other women. The equivalent value is approximately $40.

Commerce 113

Commerce Content Sample Yahoo 113

LATechDigest

OCTOBER 26, 2016

Speakers included Mayor Eric Garcetti , Snapchat influencer Jake Paul (fresh off his 60 Minutes appearance), Loot Crate cofounder Chris Davis (whose company just topped the Inc 5000), and early Snapchat & Riot Games / SF-based investor Peter Lasky. — LATech Digest (@LATechDigest) October 25, 2016.

Snapchat 66

Snapchat Lootcrate Riot Games Downey 66

Tech.Co

FEBRUARY 14, 2017

On your birthday, something special happens on social media: you receive hundreds of likes and well wishes from friends, family, high school classmates and people you haven’t talked to for years on Facebook. Snapchat Stories are an easy way to send your friend a birthday wish. Big brands are also heading for Doppels. Express Yourself.

Startup 113

Startup Venice Social Network Tool 113

Startup Professionals Musings

FEBRUARY 24, 2017

Most of the guidance you see for entrepreneurs is aimed at those who are selling a product (Apple, Tesla, Xiaomi), or selling a service (Uber, Airbnb, Snapchat). Many are reluctant to really “market” themselves, and have trouble differentiating their offerings to clients, except by price. Be targeted in marketing and lead generation.

Social Media 56

Social Media Pricing Technical Review Demand 56