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53 Questions Developers Should Ask Innovators

TechEmpower

” or “Are you developing for desktop, tablet, mobile, or all three?” How will you be taking this to market? Often this ties to marketing support. Targets Are you developing a native app and/or a web app? Are you targeting desktop, tablet, or mobile? Can you do a hybrid web/native application?

Develop 520
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Web Second, Mobile First

Both Sides of the Table

The titles were: Mobile First, Web Second. Mobile First, Web Second (continued). I know that they really impacted an entire cohort of startups because every company that was coming to pitch me businesses was (is) saying, “I’m a ‘mobile first’ company.” The power of a keyboard.

Web 334
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CampaignEQ Aims At Better Mobile Marketing Attribution

socalTECH

Is that mobile cost-per-click, CPA ad, Facebook campaign, or Pinterest page actually translating into a customer? A new, Santa Monica startup, CampaignEQ , is hoping to help marketers better attribute increases in mobile customers and traffic to their marketing campaigns, with a new product. READ MORE>>.

Mobile 249
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Technical Advisors: Every Web/Mobile Startup Must Have One

SoCal CTO

I did a presentation recently for a graduate class from The Founder Institute around getting online/mobile products out the door. And it made me come to a new realization: Every early-stage web/mobile/online startup should have at least one technical advisor, probably two. It just didn't dawn on me how common this need is.

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Covario Targets Mobile Web Sites

socalTECH

San Diego-based Covario , a developer of search engine marketing and search engine optimization software, said today that it has launched a new product focused on creating mobile web sites. According to the firm, its new product--Mobile COntent Optimizer--helps advertisers create mobile-friendly web sites.

Web 154
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A Look At The Mobile Market With Gumiyo's Shuki Lehavi

socalTECH

Los Angeles-based Gumiyo (www.gumiyo.com) has been developing mobile websites for SMBs and publishers for a number of years, and recently started to offer up self-service tools to make it easy for those customers to create cross-device mobile websites. Shuki Lehavi: Mobile is such a broad term today. million units.

Mobile 219
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Readz Launches Mobile Marketing Tools, Backed by $7.15M

socalTECH

Woodland Hills-based Readz , a new startup that is aiming to help marketers quickly create microsites, landing pages, white papers, and other content, said today that it has raised more than $7.15M in funding, and launched its products. The company says it first raised funding in 2011, and has been operating in stealth mode. READ MORE>>.