Startup Professionals Musings

MARCH 23, 2013

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). Campaign setup and ad copy writing.

Paid Search 90

Paid Search PPC Organization SEO 90

InfoChachkie

DECEMBER 2, 2009

This entry focuses on how you can minimize your cost per customer acquired by systematically establishing the infrastructure necessary to track the results obtained from a variety of online and offline marketing vehicles. Ultimately, your overall customer acquisition costs should calculated as an average of a variety of marketing channels.

Custom 164

Custom Customer Advertising SEM 164

Both Sides of the Table

MARCH 11, 2011

It was a pleasure to write them myself. He invented the category of sponsored search. So he launched a company with exclusively paid search. Users would know exactly how much was paid for each click. they can build teams that really focus on building & marketing great products. Overture (Goto.com).

Competition 350

Competition Idealab Product Ideas 350