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Wpromote Rolls Out New Marketing Platform

socalTECH

El Segundo-based Wpromote is launching a new marketing technology platform, the company said today, which it says will help complement its performance marketing services. Pricing on the tools were not announced.

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AdGreetz Rolls Out Automated, Personalized Ad Marketing Platform

socalTECH

Los Angeles-based AdGreetz , which develops personzlied advertising technology, announced a new product this morning, and automated and integrated marketing platform it calls AdChef.

Platform 133
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Tagger Media Raises $9 Million for Influencer Marketing Service

L.A. Business Journal

Tagger Media, the Santa Monica-based developer of a software platform for influencer-based marketing campaigns, has raised $8.5 million in Series A funding.

Media 279
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Heartbeat Signs Up 3,000 For Influencer Marketing Platform

socalTECH

Venice-based Heartbeat , a social influencer marketing startup which rewards women for sharing information on brands on Instagram, says it has signed up over 3,000 women in Los Angeles as "Ambassadors" for it service. Heartbeat says brands using its platform include Amazon, Goop, Sony Music, Netflix, Warner Bros.,

Platform 113
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Image Metrics Rolls Out New AR Platform

socalTECH

El Segundo-based Image Metrics , a developer of computer vision and facial analysis and tracking tools, has rolled out a new platform for implementing augmented reality (AR), which it calls LUNAR. According to Image Metrics, the new tool is aimed at marketers, helping them to implement augmented reality (AR) effects for marketing initiatives.

Metrics 140
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TiTAN Platform Launches Into US Market

socalTECH

TiTAN Platform , a Chinese developer of "smart home" devices, says it has officially launched its U.S. TiTAN says its product provide a "highly-encrypted" content platform which lets content owners upload and provide their content to consumers through a secure marketplace, all tied into a "smart home" device in the living room.

Platform 100
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Greenfield Groves Buys Telehealth Software Platform

socalTECH

Irvine-based Greenfield Groves ,, a telehealth and wellness company, said it is acquiring a proprietary telehealth software platform developed by Healthcare Technologies LLC. According to Greenfield Groves, it will use the acquisition to help accelerate its speed to market. Financial details of the acquisition were not announced.

Platform 113