SoCal Tech Calendar

SEPTEMBER 10, 2009

Wednesday, September 16, 2009 -- The MIT Enterprise Forum of the Central Coast Presents: A Comprehensive View of Social Marketing, Social Media, and Social Networks. What separates successful companies from unsuccessful ones is often marketing. that generate buzz and drive purchasing decisions.

Social Media 100

Social Media Social Network Media Enterprise Forum 100

Startup Professionals Musings

JULY 24, 2022

As I’ve said before, everyone talks about innovation, but the majority of new business plans I see still reflect linear thinking – one more social network with more features, another smartphone app for marketing, or one more platform for faster e-commerce. What does it take for more dynamic transformations?

Marketing 125

Marketing Tips Organization Ideas 125

Startup Professionals Musings

MARCH 2, 2019

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? For the new platforms and all the rest, that’s where tracking and testing comes in.

Social Media 98

Social Media Platform Media Custom 98

socalTECH

OCTOBER 29, 2008

Pasadena-based Central Desktop, a provider of on-demand project management and collaboration software, has rolled out new social networking features on its site. Central Desktop said the idea is to "deepen customer-to-customer" engagement within its platform.

Social Network 100

Social Network Networking Pasadena Tool 100

TechCrunch LA

AUGUST 7, 2019

Earbuds , a new startup from Austin founded by former Detroit Lions lineman Jason Fox, wants to bring the power of social media to your eardrums. On social media, players would take screenshots of their playlists and post them to platforms like Twitter or Instagram, Fox said. million seed to get the app out into the market.

Entertainment 224

Entertainment Social Media Social Network Media 224

socalTECH

MARCH 9, 2010

Los Angeles-based social networking site MySpace reported Tuesday that the firm is now the top, social application on the Android platform, and is the third most popular downloaded application overall on the Android Market. Tags: myspace android market mobile google. READ MORE>>.

Marketing 180

Marketing Social Network Google Mobile 180

TechCrunch LA

AUGUST 30, 2022

Genies is partnering with a handpicked group of creators to design the first set of collections available on the platform, Nigam said. On Genie, only approved sellers on the platform will be able to launch collections to start, though the company says it eventually wants to empower all its users to create unique 1-of-1 fashion items.

Geni 219

Geni Silver Lake Startup Platform 219

Startup Professionals Musings

DECEMBER 8, 2021

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? For the new platforms and all the rest, that’s where tracking and testing comes in.

Social Media 142

Social Media Media Platform Custom 142

Tech Zulu Event

OCTOBER 25, 2012

Inspired by the vast amounts of data from videos, photos, music, websites and blogs shared by the many friends and people they follow online and seeing how much time it takes to check all the content across many platforms, friends set out to come up with a solution and CHNL was born. Step 2 — connect your social networks to CHNL.

Social Network 104

Social Network Networking Content Web 104

socalTECH

MAY 9, 2013

Yekra says it is a digital entertainment distributor connected with an affiliate marketing system. Yekra says its system helps match content to viewers by genre, by digitally distributing entertainment through different web sites, blogs, social networks, and other destinations. READ MORE>>.

Platform 127

Platform Demand Entertainment Social Network 127

Startup Professionals Musings

JANUARY 15, 2022

Spend your time and money on other platforms. If you are selling to consumers, especially younger ones, your business won’t survive without an effective social media presence. For some customers and many investors, a heavy focus on social networks and viral marketing may be a negative, rather than a positive.

Social Media 126

Social Media Media Startup Platform 126

socalTECH

SEPTEMBER 27, 2018

Evvnt , an event marketing automation software developer based in London, says it has set up a U.S. Evvnt develops a software platform which helps event organizers manage and promote events across event listing sites, calendars, directories, ticketing, social networks and search engines. READ MORE>>.

Social Network 113

Social Network Media Software Development Los Angeles 113

SoCal Tech Calendar

SEPTEMBER 16, 2011

Monday, September 19, 2011 -- Facebook's Impact on Entertainment PR and Marketing. Learn first-hand from an all-star panel how the entertainment industry is using Facebook and other top social networking platforms. Social Media Week LA. See [link] (more)

Entertainment 100

Entertainment Case Study Marketing Social Media 100

Tech Zulu Event

NOVEMBER 13, 2012

Fan Appz, a Santa Monica headquartered firm founded in 2010, and a Facebook Preferred Marketing Developer (PMD) today Tuesday launched its Personalized Marketing Platform, a next-generation social media marketing solution set to help firms convert fans into customers and increase repeat purchases by turning good customers into great ones.

Platform 82

Platform Help Custom Customer 82

Tech Zulu Event

JUNE 26, 2013

Since its inception into the mainstream fabric of people’s lives, social media and the concept of social networking has gone through a rather peculiar evolutionary transition. From gaming, to advertising, to branding and marketing, there’s no online business plan that Facebook can’t be used for at this point.

Social Media 82

Social Media Entertainment Media Tool 82

Both Sides of the Table

OCTOBER 1, 2009

In my previous post, The VC Ice Age is Thawing (for now) I wrote about the reasons why the VC market came to a screeching halt in September 2008 and remained largely shut until at least April 2009. There are now signs the VC market has gathered pace meaning it’s a great time to be fund raising. This is one book-end of the cycle.

Venture Capital 255

Venture Capital Marketing Startup Social Network 255

Tech Zulu Event

APRIL 10, 2013

Santa Monica-based SHIFT, a collaboration platform for marketers and agencies April 9 announced the launch of their Open Marketing Cloud in a move to help marketers work together more efficiently. All Your Marketing Apps In One Place. Social Network For Marketers.

Marketing 67

Marketing Help Social Network Class 67

Startup Professionals Musings

JULY 3, 2022

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Don’t Buy It ,” he asserts that “earned” social engagement drives better business results than paid social exposure.

Social Media 140

Social Media Media Snapchat Platform 140

socalTECH

FEBRUARY 4, 2011

Santa Monica-based Focused Labs , which provides social media marketing services, said Thursday that it has renamed itself GraphEffect , and raised $2M in funding. GraphEffect provides a social advertising platform which helps advertisers gain Facebook fans and Likes.

Marketing 189

Marketing Santa Monica Social Media Advertising 189

socalTECH

APRIL 12, 2013

Los Angeles-based FieldLevel , which operates an online social network aimed at coaches and sports recruiting, said Friday that it has rolled out new technology its says allows coaches to more easily identify student athletes, making it easier for teams to attract better talent.

Coach 223

Coach Social Network Examples Los Angeles 223

socalTECH

MARCH 21, 2012

Los Angeles-based PromoJam , a developer of enterprise, social marketing tools, has raised $1.2M According to the company, the new round will go towards growing its social marketing software, plus expansion of sales and marketing. in a Series A investment, the firm said today.

Social Network 183

Social Network Los Angeles Tool Software 183

Startup Professionals Musings

NOVEMBER 30, 2013

Isn’t it frustrating to think you understand something new in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Don’t Buy It ,” which asserts that “earned” social engagement drives far better business results than paid social exposure.

Social Media 100

Social Media Media Marketing Platform 100

InfoChachkie

NOVEMBER 3, 2014

Search Meets Social = Commerce. The combination of Search and Social is redefining the way marketers are allocating their ad budgets. According to Jared Belsky, President, 360i , “We see Search and Social as a 24 hour real-time consumer focus group that helps us stay on top of what consumers care about for our brands.

Entrepreneur 210

Entrepreneur Commerce Sites Social Network 210

Startup Professionals Musings

JULY 9, 2011

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success.

Social Media 104

Social Media Media Marketing Social Network 104

socalTECH

JUNE 23, 2010

The firm's CEO is Brian McKelvey , who we caught up with recently to learn more about his background, the firm, and the market it hopes to serve. Brian McKelvey: We're building a virtual world, which attaches to Facebook, MySpace, Twitter, and all the social networks. Thanks for the interview. What's the idea behind Worlize?

Social Network 239

Social Network JavaScript Startup Platform 239

socalTECH

OCTOBER 13, 2011

Los Angeles-based GameFly , the online video game rental subscription service, said this morning that it has connected its online social network for gamers with its GameFly App for Android. The updated app is available on the Android Market. READ MORE>>.

Social Network 140

Social Network Los Angeles Activity Platform 140

Tech Zulu Event

APRIL 12, 2013

Full-service Pinterest marketing and technology startup – HelloSociety recently announced it had driven $30 million in additional sales revenue for its over 350 brand clientele through Pinterest. HelloSociety’s successful marketing and branding campaigns run on Pinterest for a reason.

Sales 101

Sales Technical Review Marketing Technology 101

socalTECH

AUGUST 25, 2010

Encino-based uSamp , the online survey and panel firm, said Wednesday that it is moving into the mobile market, and is adding mobile surveying to its platform. Tags: usamp united sample survey online panel mobile checkin foursquare gowalla facebook social networking places. READ MORE>>.

Mobile 150

Mobile Encino Sample Social Network 150

socalTECH

MARCH 1, 2013

However, there's a new generation of technology driven startups who are looking to apply software and technology in a way that will change how movies are made, and marketed. That results in a drastically lower marketing and PA budget for the film. That's a massive amount of money to spend on marketing. What's your background?

Hollywood 256

Hollywood CTO Hire Social Media Platform 256

socalTECH

APRIL 20, 2012

The firm said the firm will go to support building the largest, social casino game publisher on both social networks and mobile platforms. Los Angeles-based Playsino --which, until recently, was known as Titan Gaming--said Friday that it has raised $1.5M in a new funding round. READ MORE>>.

Southern California 154

Southern California Social Network Venture Capital Entertainment 154

socalTECH

MAY 10, 2013

Four years ago, Los Angeles-based Adly (www.adly.com) launched to much fanfare as one of the first local startups to tie into the brand-new, Twitter micro messaging platform. We''re the leading social advertising platform that leverages celebrity relationships. Walter Delph: Marketers are still figuring this out.

Social Media 237

Social Media Advertising Media Metrics 237

Startup Professionals Musings

JUNE 4, 2010

I suggested that he add some social network marketing initiatives, and his answer was he is “too busy.” According to this study from last year, over 65% of existing small businesses still ignore social media for marketing, so he is still the rule rather than the exception. Start social networking with peers.

Social Media 88

Social Media Media Marketing Social Network 88

Startup Professionals Musings

JULY 18, 2012

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? For the new platforms and all the rest, that’s where tracking and testing comes in.

Social Media 79

Social Media Media Marketing Platform 79

socalTECH

JANUARY 30, 2017

In the world of social networking, there are lots of apps and services which connect you with people you know, but not so many which help you connect with others like you. Is there a need for yet another social networking app? This is the year, according to all the data, where mobile messaging will surpass social.

Startup 100

Startup Social Network Southern California Mobile 100

TechCrunch LA

APRIL 16, 2019

The New York-based company was founded last year by Gina Bartasi, a fertility industry vet who previously launched Progyny, a fertility benefit solution for employers, and FertilityAuthority.com, an information platform and social network for people struggling with fertility.

Mobile 167

Mobile Pricing Social Network Los Angeles 167

socalTECH

JULY 7, 2011

With the proliferation of social networks, communications clients and VoIP phone services, users often find they need to use multiple ways--Twitter, Facebook, phone, FAX, and more--to communicate with their contacts. You either need to rent space on someone else's telephony platform, or have your own. It's pretty comprehensive.

Social Network 259

Social Network Platform Networking Google 259

Both Sides of the Table

FEBRUARY 6, 2019

That’s a reason why some are quick to portend “a new bubble” but this post sets out to show that would be a misunderstanding of the market and in fact by historic levels this may be amongst the best times to invest in seed and early-stage funds. More on that later. If you look even more closely you’ll see just how skewed the data really is.

Venture Capital 292

Venture Capital Capital Startup Funding 292