socalTECH

APRIL 30, 2012

For today's contribution, we have Scott Thompson , an executive recruiter and avid blogger, who gives a little advice about managing that "to do" list for sales and marketers. If youre a salester or marketer, you have to figure out what you're not doing. Read the rest of Scott's post, In Sales or Marketing?

Sales 140

Sales Marketing Report 140

Tech.Co

JUNE 3, 2022

The rent crisis is getting worse, according to a new report that found a full third of all small and medium-sized businesses are behind on their rent for the month of May. The new data comes from small business networking site Alignable, which released its Q2 Rent Report at the start of the month. What's driving the crisis? newsletter.

Report 155

Report Newsletter Startup Pricing 155

socalTECH

JUNE 11, 2010

Irvine-based Microsemi announced Thursday that it has appointed Russell Garcia as Executive Vice President of Marketing and Sales. Garcia will report to James J. Tags: semiconductor marketing executive microsemi. Peterson, President and CEO of the firm. READ MORE>>.

Sales 100

Sales Marketing Report 100

TechCrunch LA

SEPTEMBER 7, 2021

But LA-based performance marketing agency MuteSix didn’t wait that long to build its business around scaling DTC brands. If you have growth marketing agencies or freelancers to recommend, please fill out our survey !). Why do you think that performance marketing is the right fit for DTC?

Commerce 211

Commerce Content Marketing Startup 211

socalTECH

JANUARY 20, 2012

Los Angeles-based Mogreet , the video-based, mobile marketing firm headed by James Citron, reported today that it has named Jesse Silver as Senior Sales Director. Mogreet said it is expanding the sales team to drive new business for the company. SIlver was previously at OpenMarket, and also served at MX Telecom.

Mogreet 140

Mogreet Sales Mobile Los Angeles 140

socalTECH

FEBRUARY 17, 2012

Pasadena-based Energy Innovations , the Idealab startup working on concentrating photovoltaic solar systems, is looking for a buyer, according to a report Friday. GreenTechMedia, an industry publication covering the green technology and solar industry, reports that Energy Innovations is in the midst of being acquired by a strategic investor.

Idealab 145

Idealab Report Sales Pasadena 145

socalTECH

FEBRUARY 26, 2013

TrueCar--which offers up automotive pricing information and automotive configuration and quoting software--said the sales came from more than 5,500 dealer partners. The firm's back end software is used to power the no-hassle, automobile purchasing programs from American Express, Yahoo Autos, AAA, USAA and Consumer Reports, among others.

Truecar 174

Truecar Sales Software Review Pricing 174

socalTECH

NOVEMBER 5, 2012

Agoura Hills-based videogame maker THQ is looking for a buyer, after reporting less-than-stellar results on Monday afternoon. THQ said it has hired an investment banker to help it consider "strategic alternatives", in hopes of raising additional capital to bring a number of titles to market. The firm also reported a net loss of $21.0M.

THQ 147

THQ Agoura Hills Sales Agoura 147

Both Sides of the Table

JULY 4, 2013

This is part of a series that describes a sales methodology for technology companies or frankly many other types of companies, too. ” But many people get secure in their sales process with just meeting / talking to the people who are the nicest to you. Unique Selling Proposition. Compelling Event. The enemy is against you.

Sales 321

Sales Organization Startup Resource 321

socalTECH

OCTOBER 13, 2010

Los Angeles-based ResumeBucket , the online resume site headed by Josh Stomel, reported today that management and sales are the highest typed keywords of recruiters searching the site. Marketing positions, which only had 1,442 queries on the site during the quarter, below even administrative assistants.

Sales 178

Sales Sites Los Angeles Report 178

socalTECH

MAY 6, 2014

Epicor Software , the supply chain management software company whose roots are in Orange County, has been put up for sale by private equity firm Apax Partners, according to reports Tuesday. billion, and has hired investment banking firm Jeffries to handle the sale.

Equity 185

Equity Orange County Software Southern California 185

Startup Professionals Musings

MAY 6, 2023

Many entrepreneurs are so enamored with their product vision that they believe their own hype and are convinced that the market for their solution is so huge that no one will ask them for independent market research data. Peruse company reports from your business domain. Conduct your own customized market research.

Statistics 120

Statistics Research Report Newsletter 120

socalTECH

OCTOBER 28, 2016

Los Angeles-based food alternative developer Soylent --which develops a line of products intended to replace the need for normal food--has pulled its "Powder" product from the market, saying that it is halting sales of the product until it can determine the issues behind reported digestive issues with its product.

Marketing 100

Marketing Los Angeles Sales Report 100

socalTECH

FEBRUARY 17, 2021

Los Angeles-based car sharing marketplace HyreCar reports it has raised $29.7M The offering was run by Lake Street Capital Markets, LLC and Northland Securities. in its public offering. The publicly traded company--which trades as HYRE on the NASDAQ--said it sold 2.53

Los Angeles 113

Los Angeles Pricing Platform Sales 113

Startup Professionals Musings

SEPTEMBER 15, 2018

Many entrepreneurs are so enamored with their product vision that they believe their own hype, and are convinced that the market for their solution is so huge that no one will ask them for independent market research data. Peruse company reports from your business domain. Conduct your own customized market research.

Research 87

Research Marketing Statistics Report 87

socalTECH

SEPTEMBER 30, 2010

Woodland Hills-based ReachLocal , which provides online marketing products for small- and medium-sized businesses, reported today that it has named Jeff Hagins as Chief Technology Officer, and promoted Steven Power, former Australia CEO, to Executive Vice President of Global Sales Operations. and also at PMP. READ MORE>>.

ReachLocal 154

ReachLocal Woodland Hills Sales Chief Technology Officer 154

socalTECH

JANUARY 8, 2020

Curtis is the former publisher of the Robb Report, which he sold back in 2015, and has a long history of operating media companies that have published such titles as Home Office Computing, Home Theater, Mobile Computing, Worth, and many others. It's a fairly unique business model for this market, and right now we have two distinct divisions.

Media 150

Media Report Advertising Content 150

Xconomy

MARCH 1, 2019

biopharmaceutical industry is dealing with unprecedented threats on several fronts: public backlash against high drug prices, slowing sales, and the possibility of more government regulation. In this Report, you’ll learn: The key indicators that suggest a possible downturn is on the way. After years of boom times, the U.S.

Report 83

Report Pricing Sales San Diego 83

Berkonomics

SEPTEMBER 28, 2023

Your first customers for any product or service form your reference base, the important group of allies that your marketing and salespeople rely upon when attempting to create buzz and make a mass market for a new product. Capture every compliment and ask if you can use it for marketing purposes. So, empower your staff.

Resource 156

Resource Custom Customer Product 156

Tech.Co

FEBRUARY 25, 2022

for each sale. Etsy revealed the change in emails to sellers as well as a report to investors yesterday. Our new transaction fee will enable us to invest in key areas like marketing and support to further extend our strong momentum.” ” The fee hike also applies to shipping as well as to the product sale itself.

Sales 155

Sales Startup Activity Invest 155

socalTECH

APRIL 2, 2014

How can marketers make better decisions and get better results from their online marketing? Pasadena-based Smartify (www.getsmartify.com)''s CEO, Carla Bourque , recently talked to us about the company''s online marketing platform, and how it differentiates itself from a lot of other competitors in the market.

Marketing 196

Marketing Pasadena Platform Email 196

socalTECH

MAY 2, 2017

We spoke with Andrew about how the company pivoted from its original model after finding a huge amount of traction for its sales software and data, and its ability to guide brokers on the best practices for them to close more deals, which it is now offering as software-as-a-service. What is Digsy? Andrew Bermudez: It's kind of funny.

Sales 145

Sales Startup Email Tool 145

Startup Professionals Musings

MARCH 31, 2023

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. In fact, we now live in a buyer-led digital age, where the traditional media push-marketing efforts just don’t work.

Metrics 102

Metrics Demand Paramount Content 102

Startup Professionals Musings

AUGUST 24, 2022

As a business consultant and angel investor, I often ask for your own assessment of marketing ROI , or customer acquisition cost (CAC). Everhart distills his leadership insights from many decades in one of the largest business-to-business marketing agencies, working with companies across the country. Don’t forget it.

Custom 100

Custom Acquisition Customer Technical Review 100

socalTECH

MAY 5, 2015

San Diego-based software developer Tealium , which develops software used to manage enterprise "tags", those snippets of codes used for tracking advertising, marketing, analytics, and other efforts, said today that it had 100% growth in the first quarter of 2015. The company did not disclose any actual revenue numbers.

Report 100

Report San Diego Advertising Software Development 100

Startup Professionals Musings

DECEMBER 23, 2017

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. Traditional marketing is sales-focused, one-way push.

Media 59

Media Marketing Social Media Resource 59

Startup Professionals Musings

OCTOBER 21, 2015

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. In fact, we now live in a buyer-led digital age, where the traditional media push-marketing efforts just don’t work.

Metrics 101

Metrics Marketing Demand Paramount 101

Startup Professionals Musings

DECEMBER 2, 2022

The most common failures are solutions looking for a problem, lack of a defined market, or an inadequate revenue model. Target market. A target market is the group of customers that the startup plans to attract through marketing and sales their product or service. Sales/Marketing. Production.

Sales 102

Sales Customer Custom Outsource 102

Both Sides of the Table

NOVEMBER 16, 2014

Eventually you need a VP of Product to handle your product roadmap, a CTO for engineering leadership and VPs of sales, marketing & biz dev. Of if your VP Sales isn’t complaining about marketing she’s trying to get the function reporting to her. Marketing of course often feels the opposite.

Entrepreneur 385

Entrepreneur CTO Hire Startup Sales 385

socalTECH

APRIL 8, 2009

Irvine-based Lantronix , a provider of networking and data center management software and services, reported Tuesday that it has hired Jeff Kost as senior vice president of worldwide sales. The firm described Kost as a sales veteran with nearly two decades of relevant experience, including 11 years at flash memory manufacturer SanDisk.

Sales 100

Sales Mobile Software Report 100

Startup Professionals Musings

OCTOBER 16, 2022

They couldn’t possibly understand the new social media culture, new technologies, or have the determination to beat their younger counterparts in the market. Yet credible reports on current trends tell us just the opposite. Marketing and sales to Gen-Y customers. Don’t expect them to go away any time soon.

Technical Review 147

Technical Review Software Review Entrepreneur Report 147

socalTECH

NOVEMBER 4, 2009

Encino-based United Sample is reporting today that it had a triple-digit sales increase over last year, and has now has 70 team members working at the firm. United Sample provides online sampling services for the market research industry.

Sample 133

Sample Sales Encino Research 133

TechCrunch LA

SEPTEMBER 23, 2020

But the no-longer nascent sneaker and streetwear market is a big market, with the potential to reach $30 billion in sales globally by 2030, according to a recent report by the research firm, Cowen ( cited by The Wall Street Journal , which first reported the financing).

Commerce 255

Commerce Journal Los Angeles Research 255

Startup Professionals Musings

AUGUST 22, 2014

Many entrepreneurs are so enamored with their product vision that they believe their own hype, and are convinced that the market for their solution is so huge that no one will ask them for independent market-research data. Peruse company reports from your business domain. Conduct your own customized market research.

Marketing 97

Marketing Entrepreneur Statistics Research 97

Startup Professionals Musings

AUGUST 21, 2021

That requires work and risk to comply with reporting requirements of the SEC, including the additional accounting and reporting processes. Switch your focus from product development to sales. Of course, customer relationships, and penetration into new market segments are also critical elements.

Startup 151

Startup Course Sales Entrepreneur 151

Berkonomics

JUNE 23, 2022

Let’s say you have been told by your board, by your chairman, CEO, or direct leader to solve three problems you identify and report back within a month showing progress – or that you have solved these three. Increase marketing effectiveness? Increase sales closing rate? First, the challenge. You have questions!

Metrics 156

Metrics Report Email Sales 156

TechCrunch LA

JANUARY 26, 2022

The company built its own point-of-sale system and commerce APIs in-house, allowing them to deliver a “seamless” customer experience, former Glossier CTO Bryan Mahoney said in 2018. E-commerce sales typically account for 80% of Glossier’s revenue, the Business of Fashion reported last July. .

CTO Hire 197

CTO Hire Layoffs Commerce Email 197