Marketing SEM SEO Tool 
SoCal CTO
OCTOBER 1, 2008
I went to a meetup yesterday that was on the topic of Internet Marketing / SEO / SEM. The meeting had a decent case study and some pretty good discussion around the room of different tools that you might consider using. Then the organizer went into a 20 minute sales pitch around his new training/coaching offering.
Both Sides of the Table
JANUARY 12, 2014
But being best-in-class at online marketing is also a sine qua non to standout from your peer group. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. Online marketing uses techniques for driving promotion and place.
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Both Sides of the Table
JANUARY 19, 2015
The point isn’t to “build a business on YouTube” but rather to use YouTube as a marketing platform to build a video business that works across many platforms. But you don’t need to spend money on SEM. YouTube is a distribution and marketing channel like any other. I think most arguments miss the mark.
Startup Professionals Musings
APRIL 16, 2011
The solution is keeping your site alive and vital, and following basic search engine optimization (SEO) suggestions. Completion of these tasks is not the full SEO job, but will keep your company out of the Internet dead zone. SEO does not have to be a major expense. But the cost of doing nothing is even greater.
Startup Professionals Musings
SEPTEMBER 15, 2013
Here are a few examples: Marketing specialists. As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Then your apps need to run on the new iPhone platform.
Startup Professionals Musings
JUNE 18, 2012
Now, with open source software components, and low-cost development tools, the same job can be done by one good hacker for a few thousand dollars. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs.
Startup Professionals Musings
FEBRUARY 21, 2011
Here are a few examples: Marketing specialists. As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Then your apps need to run on the new iPhone platform.
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