socalTECH

SEPTEMBER 26, 2016

Venice-based Snapchat said over the weekend that it has renamed itself to Snap Inc. , Spiegel also alluded to the public markets, saying that by changing the name users can search for information and "leave Snap Inc. Snapchat said the new Spectacles sunglasses include an integrated video camera that "makes it easy to create Memories."

Snapchat 100

Snapchat Venice Marketing Product 100

socalTECH

MAY 7, 2015

Venice-based Snapchat --which has been including Snapchat branded QR-codes in its apps since January--said this week that it has rolled out a new program that allows users to personalize their own Snapcodes, with downloadable vector files and branding guidelines. READ MORE>>.

Snapchat 100

Snapchat Venice Advertising Marketing 100

socalTECH

FEBRUARY 2, 2017

the parent firm behind Snapchat , has joined up with R/GA Marketing --which helps run the Dodgers Accelerator in Los Angeles--to launched a new startup accelerator, the R/GA Marketing Tech Venture Studio with IPG. Venice, California-based Snap Inc. ,

Snapchat 100

Snapchat Startup Venice Advertising 100

L.A. Business Journal

AUGUST 25, 2017

Snapchat builds relationship with social media stars after years of ignoring them, rocket industry worries government might dump ICBM engines on the market and Panda Pop passes 100 million users as Jam City eyes IPO.

Social Media 145

Social Media Snapchat Media Report 145

socalTECH

FEBRUARY 26, 2016

Venice-based Snapchat might be the darling of the technology startup scene, but there are at least three, privately held startups--and maybe, more--in Southern California who recently passed $100M in revenues, according to a look through recent announcements. READ MORE>>.

Snapchat 100

Snapchat Southern California OpenX SoCal 100

L.A. Business Journal

SEPTEMBER 6, 2016

Snapchat projected to generate nearly $1 billion next year, Fullscreen’s chief marketing officer exits, Snapchat hints at move into augmented reality, and more.

Snapchat 100

Snapchat Report Marketing 100

L.A. Business Journal

AUGUST 26, 2016

Snapchat to rollout behavior targeting for advertisers, Thrive Market making pitch to be affordable online Whole Foods, and SpaceX’s Dragon capsule splashes down in ocean.

Snapchat 100

Snapchat Advertising Report Marketing 100

socalTECH

JULY 27, 2016

Beverly Hills-based Influential , a developer of influencer marketing software, has raised $5M in a Series A funding, according to the company. The company says it has now raised a total of $9M. The company says its clients include Hershey's, Coca-Cola Company, NBC Universal, Nestle, General Mills and Sony Pictures.

Beverly Hills 100

Beverly Hills Artificial Inteligence Marketing IBM 100

L.A. Business Journal

JUNE 27, 2016

Thrive Market raises $111 million, Snapchat explores paying users, Greendot names new Chairman, and more.

Marketing 124

Marketing Snapchat Report 124

Both Sides of the Table

AUGUST 11, 2021

Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because?—?no founders, marketers, investors?—?and no surprise?—?that’s that’s where the customers are. For these companies, it looks like a rosy picture. Why Did I Invest in Trust?

Product 424

Product Platform Advertising Acquisition 424

socalTECH

MARCH 20, 2019

Loop Now Technologies , a startup founded by former LinkedIn and Snapchat employees--which has offices in Los Angeles--says it has launched a brand new, short-form video and social media app called Firework. The company's Chief Revenue Officer is Cory Grenier, who previously was Director of Sales & Marketing at Snapchat.

Social Media 113

Social Media Snapchat Media Content 113

socalTECH

MARCH 5, 2014

Aclipsa is taking aim at the popularity of instant messaging service Snapchat, which gained some of its initial traction from users using the app for "sexting", the practice of sending suggestive images via mobile apps and texts.

Snapchat 138

Snapchat Marketing Social Network Mobile 138

Both Sides of the Table

JUNE 9, 2013

The topic of the conference was “The Sharing Economy” and as I read many of the session title descriptions I realized that people would be talking more about “collaborative consumption” (think airbnb, taskrabbit, uber) than about why people are sharing more on Instragram & Snapchat. Market meet reality.

Marketing 361

Marketing Course Pricing Networking 361

Both Sides of the Table

MAY 6, 2015

As an active investor in the Los Angeles technology market we’re always seeking to better understand the data and trends of why our market has grown so rapidly since 2009. Everybody now knows that LA produced SnapChat, Tinder and Maker Studios. The report on the LA Tech Market can be found on this link.

Marketing 150

Marketing Newsletter Venture Capital Blogging 150

socalTECH

OCTOBER 9, 2019

According to Image Metrics, the new tool is aimed at marketers, helping them to implement augmented reality (AR) effects for marketing initiatives.

Metrics 140

Metrics Platform El Segundo Snapchat 140

socalTECH

AUGUST 12, 2020

Venice, California-based Snap , the parent company of Snapchat , has reportedly been in talks with New York-based Dubsmash on an acquisition, according to The Information, which says that Facebook also has been talking with the TikTok competitor. The Information cited "a person familiar with the matter".

Report 113

Report Snapchat Venice Acquisition 113

Both Sides of the Table

JANUARY 12, 2014

But being best-in-class at online marketing is also a sine qua non to standout from your peer group. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. Online marketing uses techniques for driving promotion and place.

Marketing 379

Marketing Startup SEM SEO 379

socalTECH

SEPTEMBER 24, 2020

The company is developing augmented reality software specifically for use for brand marketing. The company says its platform helps brand marekters create, manage, and measure their augmented reality campaigns across Facebook, Instagram, Snapchat, Twitch, Zoom and more. Allison Ferenci is co-founder and CEO of Camera IQ. READ MORE>>.

Snapchat 113

Snapchat Los Angeles Capital Platform 113

Startup Professionals Musings

OCTOBER 2, 2018

Even with instant two-way communication via the Internet and mobile phones, your greatest new solution or service won’t found or properly recognized without marketing. I find that digital marketing is the most visible and effective place to start. Traditional marketing hype won’t get you the attention you need. every month.

Marketing 96

Marketing Metrics Social Media Content 96

socalTECH

MARCH 4, 2020

According to Sonos, it has appointed Deirdre Findlay, Chief Marketing Officer of Conde Nast, and Joanna Coles, former Chief Content Officer of Hearst Magazines, to its Board of Directors. She is also on the boards of Snapchat, Density, and Blue Mistral. READ MORE>>.

Santa Barbara 113

Santa Barbara Snapchat Content Google 113

L.A. Business Journal

MAY 21, 2019

Snapchat links with Naughty America; Aerojet Rocketdyne explores battery storage market; Tyffon raises nearly $8 million

Snapchat 100

Snapchat Report Marketing 100

L.A. Business Journal

JULY 11, 2017

the Venice developer of the Snapchat app, took a pummeling on the stock market on Tuesday, falling nearly 9 percent to close at $15.47

Snapchat 140

Snapchat Venice Marketing Develop 140

Startup Professionals Musings

MARCH 27, 2015

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Jim should know, since he is the president Ignite Social Media , of one of the best known social media marketing agencies. Marty Zwilling.

Social Media 101

Social Media Media Marketing Snapchat 101

Startup Professionals Musings

JULY 3, 2022

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Jim should know, since he is the president of Ignite Social Media , one of the best known social media marketing agencies.

Social Media 140

Social Media Media Snapchat Platform 140

Tech Zulu Event

JULY 28, 2014

There’s Snapchat that uses photos and then instantly disappears after 10 seconds, and then there’s the up-comer, Emojli , that uses tiny cartoonish icons for engagement. Snap Away with Snapchat. Snapchat, founded by Bobby Murphy and Evan Spiegel, boasts of its massive following among kids and teenagers.

Snapchat 82

Snapchat Social Media Social Network Media 82

socalTECH

FEBRUARY 14, 2020

James Borow: One of the takeways in LA, is that at a minimum, we're actually as strong an engineering market as Silicon Valley is. The lesson for me, and for most LA entrepreneurs, is that this is a market which can support a huge, massive business. Snapchat was able to recruit a huge talent base.

Snapchat 113

Snapchat Startup SpaceX Marketing 113

TechCrunch LA

FEBRUARY 19, 2020

Every company in the Yellow portfolio will receive $150,000 mentorship from industry veterans in and out of Snap, creative office space in Los Angeles and commercial support and partnerships — including Snapchat distribution.

Artificial Inteligence 331

Artificial Inteligence Social Network Los Angeles Snapchat 331

L.A. Business Journal

JULY 24, 2017

billion, Hulu names Google veteran as marketing executive, and ‘Game of Thrones’ Snapchat lens reaches 45 million people. Internet Brands to buy WebMD for $2.8

Internet Brands 100

Internet Brands Hulu Snapchat Google 100

socalTECH

MAY 31, 2019

the parent firm of Snapchat , has sold off Placed , a developer of location intelligence and offline attribution software tools. Los Angeles-based Snap Inc. , Financial terms of the acquisition were not announced. had acquired Placed in 2017, paying $135.2M

Snapchat 124

Snapchat Acquisition Los Angeles Tool 124

socalTECH

FEBRUARY 16, 2017

the parent company of Snapchat , has set its estimated initial IPO pricing, saying this morning in a filing that it estimates its initial public offering price at betwen $14.00 billion on the public markets. Venice, California-based Snap Inc. , and $16.00 Snap has applied to list on the New York Stock Exchange as SNAP.

Snapchat 113

Snapchat Venice .Net Pricing 113

socalTECH

FEBRUARY 16, 2018

pointed at all of the companies in Los Angeles that came out of the demise of MySpace, and argues that the growth of Snap is about to trigger another wave of startups in the market. In the report, Amplify.LA In the report, Amplify.LA For its own part, Amplify.LA billion, with so far 9 of its companies acquired. READ MORE>>.

Snapchat 100

Snapchat Venice Los Angeles Report 100

socalTECH

NOVEMBER 1, 2018

Venice, California-based Snap , the parent firm of Snapchat , has sued social media influencer and actor Luka Sabbat for failing to promote the company's Spectacles in posts.

Snapchat 113

Snapchat Venice Social Media Report 113

Both Sides of the Table

OCTOBER 8, 2014

If you want the full SlideShare deck with many slides not in either post it’s in this link –> The LA Tech Market. Has it begun to mature or is it just better marketed than in was say 5 years ago? Given how efficient markets are when a large market like LA starts to blossom it attracts capital pretty quickly.

Entrepreneur 376

Entrepreneur Snapchat Startup Truecar 376

socalTECH

APRIL 3, 2018

The report said the move is related to an effort by Saudi Arabian Crown Prince Mohammed bin Salman to help train Saudi youth to develop content for the market. A report, published Tuesday by CNBC, says Venice, California-based Snap is in advanced talks to set up a new office in Saudi Arabia. READ MORE>>.

Report 113

Report Southern California Snapchat Venice 113

Both Sides of the Table

MARCH 6, 2016

In 2016 I finally cracked SnapChat with the launch of Discovery. It’s hard to be discovered on SnapChat right now so I occasionally tweet my SnapChat add handle: https://www.snapchat.com/add/msuster. So this dude on Twitter says that I’m “trying to hard” because I’m using SnapChat in a new way.

Snapchat 150

Snapchat Product Startup AMA 150

socalTECH

NOVEMBER 8, 2017

SNAP was already down around 12 percent in pre-market trading on Wednesday, falling from a close of $15.12 SNAP CEO Evan Spiegel said on Tuesday the company is planning a big redesign of its Snapchat app, to broaden appeal of its app to new users. on Tuesday to around $13.33 READ MORE>>.

Snapchat 113

Snapchat Venice .Net Report 113

SoCal Tech Calendar

MARCH 21, 2017

Facebook Instagram Snapchat Twitter Pinterest YoutTube Musically Blogging Reddit Stumbleupon Traffic Generation Email Marketing Easy Tools So much more. We meet up once a week to discuss social media techniques that help your business grow quickly by using. See [link] (more)

Social Media 100

Social Media Media Snapchat Blogging 100