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Ticketmaster's TicketWeb Buys Strobe Labs

socalTECH

Los Angeles-based TicketWeb , the self service ticketing arm of Ticketmaster , announced this morning that it has acquired event marketing software developer Strobe Labs. Financial details of the acquisition were not announced.

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MarketShare, Ticketmaster Partner On Pricing Tools

socalTECH

Los Angeles-based MarketShare , a provider of marketing analytics software, and Ticketmaster , the ticketing firm, said Monday that they have partnered. The companies said they expect to offer the products this year, via LiveAnalytics, a newly launched Ticketmaster company focused on developing rich-data analytics products.

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Impact Radius Gets $30M For Affiliate Marketing Software

SoCal Tech Calendar

Santa Barbara-based Impact Radius , which develops digital marketing and affiliate marketing software, has raised $30M in a funding round, according to the company. The funding came from Silversmith Capital partners.

Software 100
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Impact Acquires ACTIVATE

socalTECH

Santa Barbara-based Impact , which develops partnership management software, said this morning that it has acquired ACTIVATE , an influencer marketing platform which provides influencer discovery, program workflow, measurement, and analytics. Financial details of the acquisition were not announced. READ MORE>>.

Activity 100
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Activision Blizzard Names Entertainment Vet As CMO

socalTECH

Santa Monica-based Activision Blizzard has turned to a veteran of the entertainment industry to head up its marketing efforts, saying on Thursday that it has named David Messinger, a veteran of CAA, as Chief Marketing Officer (CMO). READ MORE>>.

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ScoreBig.com Names Goldberg CEO

socalTECH

Goldberg was previously the CEO of Youbet.com, and also was EVP of Global Music Services at Ticketmaster. scorebig goldberg executive live entertainment sports marketplace market venue ticketmaster' ScoreBig is venture backed by Bain Capital Ventures, U.S. Venture Partners and the Checketts Partners Investment Fund. READ MORE>>.

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Impact Collects $75M In Investment Round

socalTECH

According to the company, the funding will go towards accelerating development of its platform, for go-to-market and regional expansion, and other growth efforts. The company was founded in 2008.

Invest 113