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Zag Makes Exec Hires, Promotions

socalTECH

Santa Monica-based Zag, a venture-backed developer of online car buying software, said this morning that it has made. Zag said it has promoted Bernie Brenner to Executive Vice President in charge of the firm's consumer initiatives, named David Pributsky as VP of Partner development. a number of hires and a promotion.

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This Week in VC – Scott Painter, CEO of Zag & TrueCar

Both Sides of the Table

He eventually applied his lessons learned in these experiences when he founded Zag, a company that helps consumers buy cars over the Internet at pre-negotiated prices with nearly 4,000 dealers across the country [disclosure: my firm GRP Partners is an investor in Zag]. a fbFund winner. Competitors: Omniture , Webtrends.

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Getting Started with a Two-Sided Market Business

SoCal CTO

Sean Ellis in Bringing a Network Effect Business to Market positions this via the following two pictures: In the case of a normal startup, you can launch an MVP and keep optimizing from there to achieve scale. In fact, if you do both, it’s called a Zig-Zag strategy. Let’s take a particular example: eHarmony of jobs.

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Getting Started with a Two-Sided Market Business

SoCal CTO

Sean Ellis in Bringing a Network Effect Business to Market positions this via the following two pictures: In the case of a normal startup, you can launch an MVP and keep optimizing from there to achieve scale. In fact, if you do both, it’s called a Zig-Zag strategy. Let’s take a particular example: eHarmony of jobs.

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TrueCar Targets Dealers

socalTECH

Santa Monica-based TrueCar , the automotive pricing spinout of Zag, said today that it is targeting dealers with a new web site, to help dealerships price vehicles based on market data. TrueCar also said that it is in a distribution deal with Zag, to serve Zag's dealers with better upfront pricing details. READ MORE>>.

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TrueCar Tops 200,000 Cars Sold

socalTECH

TrueCar said the sales came via its more than 40 partner-branded Web Siets, which use the car pricing and sales engine powered by Zag. In addition to the sales numbers, TrueCar said it is in the process of launching two new products for the used car market, called ClearBook and TrueTrade, which will provide pricing for used car and trade-ins.

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TrueCar Links With HomeNet

socalTECH

Santa Monica-based TrueCar , the spinout of Zag Automotive which provides data on new car pricing, said today that it has partnered with automotive online marketing firm HomeNet Automotive. According to TrueCar, it will delier new car pricing data and information to HomeNet's Inventory Online Internet Marketing Suite.

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