socalTECH

JULY 16, 2014

Los Angeles-based Evolve Media reported late last night that it has launched a new, native video advertising product called INgage. Evolve Media said that the new, video solution delivers "large format" video within content, startup up when a users comes into view. evolve media native video advertising ingage'

Advertising 147

Advertising Media Product Content 147

socalTECH

SEPTEMBER 24, 2014

Burbank-based Beachfront Media , the video software and technology provider led by Frank Sinton, said Tuesday that it has launched a new programmatic video ad platform called Beachfront.io. beachfront media mobile video advertising programmatic market' READ MORE>>.

Mobile 138

Mobile Media Product Burbank 138

socalTECH

DECEMBER 12, 2012

Los Angeles-based Evolve Media Corp , which operates such sites as CraveOnline, totallyher Media, GameRevolution, and LiveOutdoors, said today that it has launched a new online advertising product. The company said its INgage product semantically maps site content and helps online advertisers reach site visitors.

Media 147

Media Product Advertising Sites 147

socalTECH

OCTOBER 7, 2021

Santa Barbara-based performance marketing firm Mobile Focused Media says it has renamed itself Intelsio, and has added a new Chief Revenue Officer. The company says it serves company across the home services, consumer products (CPG), financial services, e-commerce and other industries. Intelsio is led by CEO Matt Frank.

Mobile 113

Mobile Media Santa Barbara Commerce 113

socalTECH

SEPTEMBER 10, 2013

Los Angeles-based Spreeify , the developer of social marketing software headed by Ruben Dua, is launching a new social marketing product it calls Social Swag this week. spreeify social media giveaway promotions startup promotional marketing software' READ MORE>>.

Social Media 204

Social Media Media Product Sites 204

socalTECH

OCTOBER 2, 2018

West Hollywood-based a href="[link] , which provides a number of live streaming and other products focused on live entertainment--and also runs Slacker Radio--has named Tad Ro as Head of Product. Ro previously has worked for such companies as Verizon Digital Media, TMZ, Virgin Mobile, Spin Media and Rhapsody.

West Hollywood 113

West Hollywood Product Hollywood Entertainment 113

Startup Professionals Musings

JANUARY 15, 2022

If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

Social Media 126

Social Media Media Startup Platform 126

socalTECH

JULY 17, 2020

Los Angeles-based Jukin Media , the viral- and user-generated content company, has promoted Lee Essner to the post of Co-CEO, the company said late Thursday. Essner--who has been President and Chief Operating Officer at the company since 2013, will share the CEO post with Jukin Media founder Jonathan Skogmo. READ MORE>>.

Media 113

Media Idealab Content Los Angeles 113

Startup Professionals Musings

DECEMBER 8, 2021

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the almost 30 percent of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” Build your brand and expert visibility.

Social Media 142

Social Media Media Platform Custom 142

socalTECH

JANUARY 19, 2018

Los Angeles-based production and content firm Will Packer Media said on Thursday that it has acquired women's lifestyle site xoNecole , a lifestyle site aimed at "urban millenial women". Will Packer Media said it will accelerate growth of xoNecole, adding video, social and mobile offerings, plus a newsletter and event series.

Media 138

Media Newsletter Content Sites 138

Startup Professionals Musings

JANUARY 9, 2022

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management.

Social Media 135

Social Media Framework Media Metrics 135

socalTECH

JULY 22, 2020

Los Angeles-based Whip Media Group , a developer of software used by the entertainment industry to manage content, said that Shout! Whip Media says that Shout! is using its products to streamline and monetize their transactional digital sales, and to provide real-time performance data to partners.

Media 113

Media Entertainment Content Los Angeles 113

TechCrunch LA

MAY 12, 2020

Over the past three years the Los Angeles-based startup Maple Media has amassed a portfolio of roughly thirty companies and one hundred apps in its quest to become the IAC of app store businesses. Typically production cycles are driven by the rhythms of Google Play and Apple’s app stores.

Acquisition 136

Acquisition Media Los Angeles Google 136

socalTECH

SEPTEMBER 13, 2019

Irvine-based Future Media , a digital marketing company, announced late Thursday that it has acquired Oak & Jackal , a direct-to-consumer maker of watches. Future Media said the acquisition is its first foray into consumer sales. Financial details of the acquisition were not announced. The company also offers eyewear and wallets.

Media 100

Media Acquisition Sales Marketing 100

socalTECH

SEPTEMBER 10, 2012

San Diego-based Sorenson Media , the developer of video encoding and decoding software headed by Peter Csathy, said late last night that it has launched a new product, Sorenson Squeeze Premium. The new product is a version of its standard Squeeze video encoding software specifically aimed at running on windows Server 2008.

Media 124

Media Product San Diego Design 124

Startup Professionals Musings

FEBRUARY 26, 2022

Now, even the earliest stage startup can rise to visibility or be forever lost by their first media spotlight, so it behooves us all to know the rules early. Most entrepreneurs I know admit to a poor first media interaction, and many are still waiting for the instant replay. On the social media side, the stakes are just as great.

Media 118

Media Tips Social Media Startup 118

socalTECH

APRIL 5, 2018

The company said it has named Mike DeMartino as Chief Financial Officer, and Anton Reut as Chief Product Officer & Executive Vice President of Operations. The company said it has named Mike DeMartino as Chief Financial Officer, and Anton Reut as Chief Product Officer & Executive Vice President of Operations.

Media 113

Media Santa Monica Entertainment Los Angeles 113

socalTECH

MARCH 1, 2011

San Diego-based Sorenson Media , the developer of video encoding and decoding software headed by Peter Csathy, said today that it has launched a new, on-site version of its video encoding product.

Media 140

Media Product San Diego Sites 140

socalTECH

JUNE 27, 2014

Santa Monica-based Spanish language media company Entravision Communications --which owns television, radio, and online media focused on the Latino market--said earlier this week that it has acquired online advertising company Pulpo Media. Siemer & Associates said it advised Pulpo Media in the deal. and Latin America.

Media 173

Media Santa Monica Advertising Acquisition 173

socalTECH

DECEMBER 3, 2013

Los Angeles-based Evolve Media said late Monday that it has named Mitch Rotter as Senior Vice President of Marketing. Rotter joins the company from Break Media, where he was Execuktive Vice President of Programming, in charge of Break Media''s in-house creative agency and production arm, Creative Lab. READ MORE>>.

Media 147

Media Content Los Angeles Marketing 147

socalTECH

NOVEMBER 17, 2014

San Diego-based Soci , a developer of a social content discovery engine and social media marketing software product, has raised $1.5M The company said it will use the funding to expand its product, which is aimed at national digital service providers, media outlets, marketing agencies, national franchises and enterprise clients.

Social Media 193

Social Media Media Marketing San Diego 193

socalTECH

JANUARY 5, 2017

San Diego-based Lynx technology , a developer of software for managing media libraries and smart home devices, said today that it has launched its first product, called SmartLynx 1.0. Lynx said it is backed by San Diego-based J.M. Driver, LLC.

Product 124

Product Technology San Diego Networking 124

socalTECH

OCTOBER 17, 2019

Aliso Viejo-based Adroid Worldwide Media , which goes by the name AWM Smart Shelf , has raised $11M in its Series A funding round, for its retail shopping application and cashierless checkout system. Adroit Media Worldwide is lead by CEO Kevin Howard. READ MORE>>.

Artificial Inteligence 100

Artificial Inteligence Media Technology Venture Capital 100

socalTECH

OCTOBER 16, 2014

Los Angeles-based Spreeify , the developer of display ad technology which is led by Ruben Dua, has rolled out a new product aimed at the mobile market.

Mobile 218

Mobile Product OpenX Yahoo 218

socalTECH

SEPTEMBER 18, 2017

Beverly Hills-based OWNZONES Media Network , a technology and entertainment company which provides products for the motion picture, television and digital content creation industries, says it has named Rob Hopps as Chief Security Officer (CSO), and Senior Vice President, Platform Operations.

Beverly Hills 149

Beverly Hills Media Networking Entertainment 149

socalTECH

JANUARY 31, 2017

Los Angeles-based OWNZONES Media Network , a provider of technology for the motion pictures, television, and digital content market, said on Monday that it has launched a new product for delivering content over "over the top" (OTT) market. Pricing on the new product was not announced. READ MORE>>.

Platform 100

Platform Media Hulu Content 100

socalTECH

JULY 7, 2014

Lake Forest-based Newport Media , which develops low power Wi-Fi and Bluetooth chipsets, has been acquired by Atmel , in a deal worth $140M in cash. NMI offers up both 802.11n Wi-Fi and Bluetooth products, which it has been selling into the industrial, home and building automation, and consumer products markets. READ MORE>>.

Media 190

Media Acquisition Marketing Product 190

TechCrunch LA

JANUARY 28, 2020

The new capital will help support the launch of Bev’s new ‘Made By Chicks’ media platform and podcast, which will be hosted by the Foster sisters in their first official partnership with any brand, according to a statement from the company. We want women to know that drinking can be fun, inclusive, and safe.”.

Product 146

Product Entrepreneur Platform Los Angeles 146

socalTECH

NOVEMBER 29, 2018

Los Angeles- and Boston-based Shift Media Holdings , a developer of software tools used for collaboration by entertainment enterprises, brands and agencies, has been acquired by Los Angeles-based private equity investment firm Marlin Equity Partners. Financial details of the majority recapitalization and growth investment were not announced.

Equity 113

Equity Media Los Angeles Entertainment 113

socalTECH

NOVEMBER 12, 2014

Irvine-based Adaptive Medias , which offers programmatic advertising, content syndication, and monetization products for the mobile, video, and online display markets, has teamed up in a joint venture aimed at the pet industry. Vipio says it is building a pet products directory called PetProductscom. READ MORE>>.

Media 147

Media Advertising Content Mobile 147

socalTECH

NOVEMBER 7, 2013

Santa Monica-based Convertro , the developer of marketing attribution software led by serial entrepreneur Jeff Zwelling, has rolled out a new product, which it says helps marketers measure the return on investment from printed catalogs. Zwelling''s last big success was EchoSign, which he sold to Adobe. READ MORE>>.

Product 205

Product Santa Monica Software Marketing 205

socalTECH

OCTOBER 14, 2014

Los Angeles-based Evolve Media --the parent company of CraveOnline and TotallyHer--has rolled out a brand new video ad product, the company said today. evolve media video advertising inglide images publishing' READ MORE>>.

Media 166

Media Advertising Los Angeles Sites 166

Startup Professionals Musings

FEBRUARY 21, 2020

In fact, some totally avoid it, assuming their product or solution will speak for itself later. Contributing to industry blogs, or starting your own, is an ideal way to express your positive values, and build a reputation that can save you later if your product stumbles, or you receive some negative challenges.

Product 127

Product Entrepreneur Technical Advisors Technical Review 127

Both Sides of the Table

JUNE 30, 2014

He has a long career in developing products and companies (such as Pogo, Excite@Home, Demand Media, The Daily Plate and now TasteMade) discussed much about his career choices and lessons. In the first clip (42 seconds long), Joe discusses what makes a good product manager. If you don’t know Joe, you should.

Product 292

Product RSS Social Media Content 292

Both Sides of the Table

MAY 28, 2016

I’ve been online for nearly 30 years (yes, there was CompuServe and Prodigy before the www), blogging for 10 and using social media tools since the earliest days. The bad was that it seems like when I shared media on Facebook I wouldn’t get any heat initially so Twitter was my go to place to share my blog. Social Media.

Social Media 240

Social Media Snapchat Media Blogging 240

socalTECH

AUGUST 28, 2018

Los Angeles-based online electronics retailer Newegg says it is launching a new promotion it calls "Smart September", with a new focus on smart home products. The company said it will focus on such areas as voice controllers; DIY smart security products; smart energy saving devices; and home automation for the holidays. READ MORE>>.

NewEgg 100

NewEgg Product Social Media Competition 100

socalTECH

MAY 12, 2017

Earlier this week, Los Angeles-based Donut Media (www.donut.media) announced a seed funding round, for its efforts to create a online, video-focused brand centered around car enthusiasts. Donut Media is venture backed by Techstars Ventures, 3311 Ventures, Fontinalis Partners and professional driver Ryan Tuerck. What is Donut Media?

Media 177

Media Content Platform Artificial Inteligence 177