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Demand Media Acquires LEAFtv

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Santa Monica-based Demand Media is bolstering its efforts to reach out towards millennial women, and has acquired LEAFtv. Demand Media also said it has hired Geri Hirsch and Erin Falconer, the founders of LEAFtv, and will expand the LEAFtv brand. Financial details of the deal and the exact structure of the move was not clear.

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Demand Media Expands Content Offerings

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Santa Monica-based Demand Media said today that it is expanding its offerings in the content area, with an expansion of its Content Solution offerings. According to Demand Media, the expansion includes new content formats and enhanced "publishing and distribution strategies." READ MORE>>.

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Demand Media Launches Channel With Arizona Republic

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Santa Monica-based Demand Media announced today that it is powering a new Travel Channel for newspaper the Arizona Republic. Demand Media said the channel is the fourth time it has worked with Gannett, and is the third collaboration it has created with AZCentral.com. Financial details of the win were not disclosed. READ MORE>>.

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Demand Media Powers USA Today Site

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Santa Monica-based Demand Media , the online publishing and content firm run by Richard Rosenblatt, has scored a win with USA Today, the firm said Thursday. According to Demand Media, it has teamed up with USA Today to launch a new section of USA Today's site called "Travel Tips". READ MORE>>.

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Demand Media Highlights Entertainment Personalities

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Santa Monica-based Demand Media , the online content network headed by Richard Rosenblatt, said today that it has launched a new "Talent and Expert Network," which will highlight entertainment personalities through its site. Demand said it is working on two additional projects with Potts for its various media properties. READ MORE>>.

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Tastemade Launches New Subscription, Event Services

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Los Angeles-based media company Tastemade has launched a brand new set of services this week, called Tastemade Makers and Tastemade Experiences. The new services let creators create their own subscriptions and sell event tickets. The second, Tastemade Experiences, allows its creators to offer up ticketed in-person and virtual experiences.

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Insights and Opinions: Using Social Media To Find Prospects

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For our Insights & Opinions section this morning, Serena Ehrlich , SVP Social Media at Startup Army , gives a quick primer on using social media to promote your startup.There are lots of ways to use social media to build a reputation and to reach prospects! Read the rest of Serena's tips for using social media.