Startup Professionals Musings

MAY 5, 2017

In addition to legal and local requirements, you need a business name that is available as a website domain name, and a user name on key social media channels, including Facebook, YouTube, and Twitter. All marketing costs money, including viral marketing, search engine optimization, click-through, and social media support.

Social Media 57

Social Media Search Engine Optimization Startup Custom 57

Startup Professionals Musings

JULY 29, 2016

It’s easy to get so pre-occupied with handling the business rollout that you forget to maintain and increase your social media interactions, search engine optimization efforts, and highlighting positive customer reviews on your website. Continually add new marketing and distribution partners.

Search Engine Optimization 57

Search Engine Optimization Startup Social Media Metrics 57

Startup Professionals Musings

OCTOBER 5, 2014

Cashflow is a basic survival metric for every startup. Use social media for early marketing. Social media is not rocket science. Investors check your burn rate to assess your efficiency, and project your remaining runway before you run out of money and into a brick wall. Tackling most of the support tasks yourself.

Entrepreneur 105

Entrepreneur Search Engine Optimization Outsource Development Social Media 105

Startup Professionals Musings

JUNE 3, 2015

You have tried all the popular initiatives and quick-fix remedies, including social media, search engine optimization, and content marketing. Data – Define a handful of key metrics to free you from managing personalities, egos, subjective issues, emotions, and intangibles.

Entrepreneur 111

Entrepreneur Search Engine Optimization Satisfaction Social Media 111

Startup Professionals Musings

DECEMBER 14, 2013

Start with a new understanding of the real customer need, their search process in finding you (referral, website, social media), and most desired payment model, like one-time payment versus subscription, or lease versus purchase. Include planned measurements and metrics. Don’t start from how you want to sell.

Startup 105

Startup Search Engine Optimization Summary SEO 105

Startup Professionals Musings

APRIL 7, 2017

Start with a new understanding of real customer solutions needs, their search process in finding you (referral, website , social media), and most desired payment model, like one-time payment versus subscription, or lease versus purchase. Include planned measurements and metrics. Don’t start from how you want to sell.

Search Engine Optimization 58

Search Engine Optimization Startup Customer Custom 58

Startup Professionals Musings

NOVEMBER 3, 2012

Start with a new understanding of the real customer need, their search process in finding you (referral, website, social media), and most desired payment model, like one-time payment versus subscription, or lease versus purchase. Include planned measurements and metrics. Don’t start from how you want to sell.

Tips 93

Tips Search Engine Optimization Summary Startup 93

Startup Professionals Musings

JUNE 4, 2016

You have tried all the popular initiatives and quick-fix remedies, including social media, search engine optimization, and content marketing. Data – Define a handful of key metrics to free you from managing personalities, egos, subjective issues, emotions, and intangibles.

Search Engine Optimization 55

Search Engine Optimization Satisfaction Entrepreneur Social Media 55

Startup Professionals Musings

AUGUST 25, 2011

Start with a new understanding of the real customer need, their search process in finding you (referral, website, social media), and most desired payment model, like one-time payment versus subscription, or lease versus purchase. Include planned measurements and metrics. Don’t start from how you want to sell.

Customer 96

Customer Custom Search Engine Optimization Summary 96

SoCal CTO

NOVEMBER 10, 2009

In addition, I do a few consulting projects on the side, in the areas of product strategy, search engine optimization, and intellectual property. You mention social / viral aspects at both Google Photos and United Online. What were those and how is that changing now given how things are changing in social media?

Product 150

Product Entrepreneur Social Media Google 150

Tech Zulu Event

JULY 7, 2015

Not only that, it has also improved how we communicate with others via our social media networks, e-mail addresses and voice chats. Your visibility strategy to your customers can be implemented anywhere in the world thanks to the power of search engine optimization and online marketing.

Social Media 40

Social Media Search Engine Optimization Startup Media 40

Tech Zulu Event

NOVEMBER 8, 2012

We’re all so caught up in social media marketing and search engine optimization (SEO) that we tend to forget one on one relationships are the most powerful of them all. There are a sea of writeboard walls with rainbow scribbles of metrics and brainstorms. Word of mouth travels far.

Startup 104

Startup Technical Review Search Engine Optimization Los Angeles 104