SoCal CTO

NOVEMBER 5, 2009

I recently got together with Aaron Shechet and an early stage startup to discuss the direction the company might want to take. I grew up in Los Angeles and went to undergrad at UC Santa Barbara, graduating in 2003 with Honors in Economics. While at UC Santa Barbara, I started a café which served over 1100 dorm residents.

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Both Sides of the Table

MARCH 25, 2016

Many startup businesses – tech or otherwise – fail. Trying outrageous new things or even trying mundane things but in new ways but with extreme quality & innovation is what fuels the tech startup industry. But today I want to give you advice on how to decrease your odds of failure in a startup.

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Startup Professionals Musings

DECEMBER 14, 2013

Don’t start from how you want to sell. Start with a new understanding of the real customer need, their search process in finding you (referral, website, social media), and most desired payment model, like one-time payment versus subscription, or lease versus purchase. Include planned measurements and metrics. Marty Zwilling.

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SoCal CTO

APRIL 1, 2009

So you can see that Entrepreneur (60) LinkedIn (15) Metrics (16) SEO (15) Company (141) are all considered highly relevant to the term "startup." You can see that he talks about: Marketing , Metrics , Customer and Social Media more than most. As the site runs, it will get better at finding great content.

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Startup Professionals Musings

APRIL 3, 2019

Image via Pixabay Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Create an action plan with metrics. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics.

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Tech Zulu Event

NOVEMBER 8, 2012

Despite every challenge he had to face he was determined to see his stunt through the end and not give up. This is where I met flourishing start ups, bankers, attorneys, local business neighbors and former Bay Area execs eager to empower one another right there in Indianapolis to achieve their dreams. Word of mouth travels far.

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Both Sides of the Table

FEBRUARY 20, 2017

Vanity metrics will make you feel good about site traffic of SEO over conversion rate or purchases of your product will get more attention than retention. To do the right activities you need to start with a top down assessment with what you’re trying to achieve in your organization. You get a lot of traffic — not always results.

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SoCal CTO

FEBRUARY 25, 2007

Its interesting to think about how universities might want to have their staff better aligned with moving ideas from the lab to start-ups. He has been the CTO for several start-ups, most notably eHarmony. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -.

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SoCal CTO

MARCH 12, 2007

skip to main | skip to sidebar SoCal CTO Monday, March 12, 2007 MyShape Article - Analyst Misses the Point The NY Times did a piece today on MyShape, a start-up in Pasadena - Log in Your Measurements, and the Clothes May Fit. He has been the CTO for several start-ups, most notably eHarmony.

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Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Create an action plan with metrics. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. Marty Zwilling.

Social Media 102

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Startup Professionals Musings

APRIL 7, 2017

Don’t start from how you want to sell. Start with a new understanding of real customer solutions needs, their search process in finding you (referral, website , social media), and most desired payment model, like one-time payment versus subscription, or lease versus purchase. Include planned measurements and metrics.

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SoCal CTO

JANUARY 20, 2009

So here's the Hot List for 1/1/2009 - 1/15/2009 Top 5 Posts The 7 Ways to Get Traffic on the Web Why You Need To Lead A Tribe - Seth Godin LA Gets Dugg, Hammered, Screwed How To Get The World Excited About Your Business –The James Siminoff Interview Viral analytics and metrics - go viral young startup Top 20 Keywords SEO Metrics Marketing Social Media (..)

Los Angeles 150

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Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Create an action plan with metrics. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics.

Social Media 62

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SoCal CTO

FEBRUARY 17, 2007

skip to main | skip to sidebar SoCal CTO Saturday, February 17, 2007 About this Blog Ive been thinking about doing a blog with my thoughts on technology and whats happening in the Los Angeles area technology scene for a while, but it was Ben Kuos recent start of a blog that inspired me to actually go ahead and do it. Thanks Ben.

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SoCal CTO

MARCH 20, 2007

He has been the CTO for several start-ups, most notably eHarmony. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? . ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

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SoCal CTO

MARCH 9, 2007

He has been the CTO for several start-ups, most notably eHarmony. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? . ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

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SoCal CTO

FEBRUARY 17, 2007

This company was started by Victoria Duff (who many of us know from back in the late 90s), Phillis Lane (who I have known for quite a few years) and Jon Bukosky. Hopefully this is a sign of a new kind of ecosystem where there will be the possiblity of creating good start-ups that are not a classic VC kind of play.

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SoCal CTO

FEBRUARY 17, 2007

skip to main | skip to sidebar SoCal CTO Saturday, February 17, 2007 Where LinkedIn Works for Me Ive been a long time user of LinkedIn , but only recently have started getting the benefits I always expected. He has been the CTO for several start-ups, most notably eHarmony. He has twenty years’ experience as a CTO.

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Startup Professionals Musings

NOVEMBER 3, 2012

Don’t start from how you want to sell. Start with a new understanding of the real customer need, their search process in finding you (referral, website, social media), and most desired payment model, like one-time payment versus subscription, or lease versus purchase. Include planned measurements and metrics.

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SoCal CTO

MARCH 20, 2007

He has been the CTO for several start-ups, most notably eHarmony. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? . ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

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SoCal CTO

MARCH 13, 2007

He has been the CTO for several start-ups, most notably eHarmony. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? . ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

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SoCal CTO

FEBRUARY 25, 2007

As I look at more and more start-ups predicated on viral growth, and at the use of social marketing, its becoming simultaneously easier to understand some aspects of viral growth and still a gap in understanding whats going to be that "hook" that will grab people at the end of the day. Why did MySpace win?

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SoCal CTO

FEBRUARY 28, 2007

He has been the CTO for several start-ups, most notably eHarmony. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? . ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

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SoCal CTO

FEBRUARY 27, 2007

Some items from the pod cast: 100,000 - babies born as a result of relationships started on eHarmony 15M registered 1% of marriages in US this year resulting from eHarmony I dont know if these are true, but still, the impact of the vision of the original founders Neil Clark Warren and Greg Forgatch is amazing.

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SoCal CTO

FEBRUARY 17, 2007

He has been the CTO for several start-ups, most notably eHarmony. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? . ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

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SoCal CTO

MARCH 1, 2007

He has been the CTO for several start-ups, most notably eHarmony. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? . ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

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SoCal CTO

FEBRUARY 20, 2007

Ive personally been involved in the start-up world in Los Angeles for about 15 years, and have had the opportunity to work on many early-stage companies (e.g., He has been the CTO for several start-ups, most notably eHarmony. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? .

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Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Create an action plan with metrics. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics.

Social Media 91

Social Media Media Metrics SEO 91

Startup Professionals Musings

AUGUST 25, 2011

Don’t start from how you want to sell. Start with a new understanding of the real customer need, their search process in finding you (referral, website, social media), and most desired payment model, like one-time payment versus subscription, or lease versus purchase. Include planned measurements and metrics.

Customer 96

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SoCal CTO

MARCH 20, 2007

He tells us: If you’re starting a new internet company, its important to know who your audience is, and to make sure that you don’t let your own experience and that of other Time Poor people guide you wrong. He has been the CTO for several start-ups, most notably eHarmony.

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SoCal CTO

FEBRUARY 23, 2007

In fact, after several years of trying, Ive instead started relying on my CTO Forum group and private events (like an upcoming wine tasting). Why does this hurt, well I was just reading a few blog posts yesterday on finding startup co-founders: Where do you Find Cofounders? He has twenty years’ experience as a CTO.

Los Angeles 150

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SoCal CTO

MARCH 5, 2007

He has been the CTO for several start-ups, most notably eHarmony. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO? . ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?

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SoCal CTO

MARCH 22, 2007

Ive not found that much use for LinkedIn to help my blogging, but Im starting to think about this. I am in the middle of writing up some of my thoughts on this and will post about it and let you know. Im very happy with the time Ive spent building up my LinkedIn network. I definitely check people out using LinkedIn.

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SoCal CTO

DECEMBER 7, 2009

I talk to a lot of founders of startups. My initial conversations normally focus on the core of the business, important Startup Metrics , probably marketing strategy (ex. SEO for Startups and Negative Customer Acquisition Costs ) and, of course, the product itself. Normally the product is defined as a web site.

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SoCal CTO

NOVEMBER 10, 2009

From there, I became the first non-founder employee at an e-commerce startup called BITSource, which was the first electronic software distributor delivering electronic volume software licenses to corporations. Earlier this year I founded a new startup called KlickFu. What’s keeping you up at night? What are you working on now?

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socalTECH

NOVEMBER 12, 2008

Matthew spoke to us to give us a better idea of what the company offers and why it was started. Personally, I've been an entrepreneur for 15 years, running companies with P and L responsibility for divisions, and watched with frustration as the Internet has grown up around us. We've also got SEO feed pages.

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Tech Zulu Event

JANUARY 20, 2014

eCommerce, as Volusion wraps up $35M with Silicon Valley Bank. The morning, spent with the incredible group of entrepreneurs fostering # bigDOCC (Big “D” Open Coffee Club – Dallas that is ), was focused on not just what it means to be a startup in Dallas, but Texas, and the role that industry plays therein.

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