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Newegg Links With NASCAR's Ryan Vargas

Los Angeles-based e-commerce retailer Newegg Commerce said this morning that it has teamed up with NASCAR driver Ryan Vargas to promote its new automotive storefront, Newegg Auto. According to Newegg, it is partnering with Vargas at the Dead On Tools 250 at Martinsville Speedway in Marinsville, VA. Financial details of the sponsorship deal were not announced. Newegg said its branding will be featured prominently on the Ryan Vargas No. 6 Swann Security Chevrolet Camaro.