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OpenX Reports More Than $170 Million in 2017 Revenue

L.A. Business Journal

OpenX, a Pasadena-based programmatic advertising technology company, announced $172 million in 2017 revenue in a March 13 report. In addition, OpenX invested $50 million into research and development this past year.

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OpenX Selected By Kiplinger

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Los Angeles-based programmatic advertising marketplace operator OpenX reported a win with personal finance news publisher Kiplinger on Tuesday, saying Kiplinger will use the company's header bidding, private marketplace and real-time guaranteed deals. OpenX said that Kiplinger sees over 4.5 million unique monthly readers.

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OpenX Wins Publishers Clearing House

socalTECH

Los Angeles-based programmatic advertising marketplace operator OpenX has signed on Publishers Clearing House (PCH) as a customer, the company reported this morning. According to OpenX, Publishers Clearing House has implemented its OpenX Bidder and private marketplace products. READ MORE>>.

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Silicon Beach Report March 13: OpenX Reports Over $170 Million in 2017 Revenue

L.A. Business Journal

OpenX reports over $170 Million in 2017 revenue; Wpromote lands investment from Shamrock Capital; and Allison Checchi named COO of Atom Tickets.

OpenX 100
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OpenX Launches New Product

socalTECH

Los Angeles-based online advertising technology developer OpenX Technologies said this morning that it has launched a new product, the OpenX SSP (Supply Side Platform). OpenX said that such customers as YP, TVGuide.com, and the New York Observer are already using the product. openx mobile advertising auction network server'

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OpenX Sets Marketing Head

socalTECH

Los Angeles-based online advertising technology provider OpenX announced this morning that it has named Matthew Reid as its new Vice President of Marketing. OpenX said that Reid will oversee branding, customer acquisition and product marketing. OpenX said that Reid will oversee branding, customer acquisition and product marketing.

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OpenX Signs Intermarkets

socalTECH

Los Angeles-based programmatic advertising technology and marketplace operator OpenX has added media company Intermarkets as a customer, the company said last week. OpenX said that InterMarkets is using its OpenX Ad Server technology platform to manage its digital advertising inventory.

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